2. Organization of Apple was established in 1976 as a computer
company. However, in the last decade, Apple has expanded into a
complex company that specializes in much more than just
computers. In 2001, Apple broke the barrier with the iPod,
eventually becoming the dominant market leader in music players.
In following, Apple joined the phone industry in 2007 with the
iPhone, which has also been widely successful.
In 1938, Samsung began as a small business trading produce and
consumer goods. Almost 70 years later, Samsung has transformed
itself into a global powerhouse whose superior products and services
now range from semiconductors and LNG ships to fine chemicals
and financial services, just to name a few.
3.
4.
5.
6.
7.
8.
9.
10.
11. I. Liquidity
a) Current Ratio
The primary liquidity ratio is the current ratio, which is
calculated by dividing current assets by current liabilities:
Current ratio = Current assets/ Current liabilities
2009
0.40x
Current ratio
2010
2011
2.01x
1.61x
Current ratio
2.5
2
1.5
1
Current ratio
0.5
0
2009
2010
2011
12. b)Quick Ratio
The second liquidity ratio is the quick ratio, which is
calculated by deducting inventories from current assets and then
using the remainder to divide current liabilities:
Quick ratio = (Current assets-Inventories)/ Current liabilities
2009
2011
0.32x
Quick ratio
2010
1.96x
1.58x
Quick ratio
2.5
2
1.5
Quick ratio
1
0.5
0
2009
2010
2011
13. II. Asset Management
a) Inventory Turnover Ratio
Inventory turnover is calculated by sales dividing inventories.
Inventory turnover = Sales / Inventories
2009
Inv. turnover
2010
2011
80.30x
62.06x
139.50x
Inv. turnover
160
140
120
100
80
60
40
20
0
Inv. turnover
2009
2010
2011
14. b) DSO (Days Sales Outstanding)
It is calculated using account receivables to divide the
average daily sales .Thus, the DSO represents the average
length of time the firm must wait after making a sale
before receiving cash:
DSO= Receivables / Average sales per day
2009
2011
33.58
DSO
2010
30.83
18.10
DSO
40
35
30
25
20
15
10
5
0
DSO
2009
2010
2011
15. c) Asset Turnover Ratio
i) Fixed Assets Turnover Ratio
Fixed Assets Turnover = Sales / Net fixed assets
ii) Total Assets Turnover Ratio
Total Assets Turnover = Sales / Total assets
2009
FA turnover
0.84x
TA turnover
2010
0.68x
2011
1.95x
1.52x
0.87x
0.93x
2.5
2
1.5
FA turnover
1
TA turnover
0.5
0
2009
2010
2011
16. III. Debt Management Ratios
The use of debt will increase, or “leverage up”, a firm’s ROE if
the firm earns more on its assets than the interest rate it pays on
debt. However, debt exposes the firm to more risk than if it is
financed only with equity:
Debt ratio = Total debt / Total assets
2009
2011
48%
D/A
2010
36%
34%
D/A
60%
50%
40%
30%
20%
10%
0%
D/A
2009
2010
2011
17. IV. Profitability Ratios:
a) Profit Margin
The profit margin, also sometimes called the net profit margin, is calculated
by using net income to divide sales:
Profit margin = Net income/Sales
b) Basic Earning Power (BEP) Ratio
The Basic Earning Power Ratio is calculated by using operating income
(EBIT) to divide total assets:
BEP = EBIT/Total
assets
2009
2010
2011
PM
16%
21%
24%
BEP
14.8%
24.7%
29.4%
35%
30%
25%
20%
PM
15%
BEP
10%
5%
0%
2009
2010
2011
18. C) Return on Assets Return on Assets=Net income/Total
assets
d) Return on Equity Return on Equity=Net income/Total
common equity
2009
2010
2011
ROA
11%
19%
22%
ROE
20.4%
29.3%
33.8%
40%
35%
30%
25%
20%
ROA
15%
ROE
10%
5%
0%
2009
2010
2011
19.
20. I. Liquidity
a) Current Ratio
The primary liquidity ratio is the current ratio, which is calculated by current
assets dividing current liabilities:
Current ratio = Current assets/ Current liabilities
2009
2011
1.65x
Current ratio
2010
1.54x
1.61x
Current ratio
1.66
1.64
1.62
1.6
1.58
1.56
Current ratio
1.54
1.52
1.5
1.48
2009
2010
2011
21. b) Quick Ratio
The second liquidity ratio is quick ratio, which is calculated by deducting
inventories from current assets and then using the remainder to divide current
liabilities:
Quick ratio =( Current assets-Inventories)/ Current liabilities
2009
2011
1.38x
Quick ratio
2010
1.20x
1.26x
Quick ratio
1.4
1.35
1.3
1.25
Quick ratio
1.2
1.15
1.1
2009
2010
2011
22. II. Asset Management
a) Inventory Turnover Ratio
Inventory turnover is calculated by sales dividing inventories.
Inventory turnover = Sales / Inventories
2009
Inv. turnover
2010
2011
13.93x
11.57x
10.50x
Inv. turnover
16
14
12
10
8
Inv. turnover
6
4
2
0
2009
2010
2011
23. b) DSO (Days Sales Outstanding)
It is calculated using account receivables to divide the average daily
sales .Thus, the DSO represents the average length of time the firm must
wait after making a sale before receiving cash:
DSO= Receivables / Average sales per day
2009
2011
65.73
DSO
2010
50.30
53.43
DSO
70
60
50
40
30
DSO
20
10
0
2009
2010
2011
24. c) Asset Turnover Ratio
i) Fixed Assets Turnover Ratio
It is the ratio of sales (on the profit and loss account) to the value of fixed assets
(on the balance sheet). It indicates how well the business is using its fixed assets
to generate sales. This ratio is calculated by using sales to divide net fixed assets.
Fixed Assets Turnover = Sales / Net fixed assets
ii) Total Assets Turnover Ratio
It measures the efficiency of a company's use of its assets in generating sales
revenue or sales income to the company. This ratio measures the turnover of all
of the firm’s assets, and it is calculated using sales to divide total assets:
Total Assets Turnover = Sales / Total assets
26. III. Debt Management Ratios
The use of debt will increase, or “leverage up”, a firm’s ROE if the firm
earns more on its assets than the interest rate it pays on debt. However, debt
exposes the firm to more risk than if it is financed only with equity:
Debt ratio = Total debt / Total assets
2009
2011
38%
D/A
2010
33%
35%
D/A
39%
38%
37%
36%
35%
D/A
34%
33%
32%
31%
30%
2009
2010
2011
27. IV. Profitability Ratios
a) Profit Margin
The profit margin, also sometimes called the net profit margin, is calculated
using net income to divide sales:
Profit margin = Net income/Sales
b) Basic Earning Power (BEP) Ratio
The Basic Earning Power Ratio is calculated using operating income (EBIT)
to divide total assets:
BEP = EBIT/Total assets
2009
2010
2011
PM
19.2%
21.5%
24%
BEP
14%
11%
18%
29. c) Return on assets
The (ROA) percentage shows how profitable a company's assets
are in generating revenue. This ratio is calculated using net
income to divide total assets.
Return on Assets=Net income/Total assets
d) Return on equity
This ratio is calculated using net income to divide total common
equity. It measures the rate of return on the ownership interest
(shareholders' equity) of the common stock owners, and
measures a firm's efficiency at generating profits from every unit
of shareholders' equity .ROE shows how well a company uses
investment funds to generate earnings growth.
Return on Equity=Net income/Total common equity