1. Planning- Names , Fonts and C o l o u r S c h e m e

4. 1 2 2 2 I conducted a survey to find out what font my target audience (teenagers – mid twenties) to help me decide one I should use as my final font. Green piloww Agnes Serif Display Crystal Lighting Bobsmade Madison Avenue The survey concludes that Bobsmade, Madison Avenue and Green Piloww are the most popular.

5. 5 1 2 5 Green Piloww Agnes serif Display Crystal Lighting Bobsmade Madison Avenue This survey shows that the name “elektrow” is more popular than the name “flexx” and therefore this is the name that I will be using. Also “Display” and “Green Piloww” have equal popularity and therefore I shall experiment with colours and images to see which font suits my chosen colours and images best.

7. 6 4 1 My target audience have chosen colour scheme number one, (pink, green and grey) as their colour scheme. I will use this colour scheme to begin with and, if extra colours are needed, introduce the second colour scheme into it. For example, if I use the colours pink green and grey and I need other colours, the colour orange will be introduced and then blue.