This tool is for camps who are confident in the programming they offer and who are looking for a set of fresh eyes on their camp. We will be visiting camps for 2 days, looking at the way that program/staff/campers work together to lead to greater camper retention and word-of-mouth marketing. Each assessment includes a full, written report and 2 hours of consulting in the Fall.
1. a n o t h e r # C a m p P r o s s e r v i c e f r o m C A M P H A C K E R
CAMPHACKER.TV
A.C.T. Onsite
2. A tool to help determine if your camp’s program
matches or exceeds the promise to families
03
CONTENTS
What your camp can gain from an A.C.T. Onsite
program
04
Assess, Communicate, and Transform
06
Our unique philosophy and framework for creating
amazing summer camps
07
Breaking down some of the things that we will be
checking out in different areas of camp
08
This is nothing like an accreditation visit
09
A.C.T. ONSITE
HOW DO YOU BENEFIT?
A.C.T. ONSITE PHASES
THE 4 S’s
WHAT ARE WE LOOKING FOR?
THE A.C.T. ONSITE IS NOT…
3. A.C.T. Onsite
This tool is for camps
who are confident in the
programming they offer
and who are looking for
a set of fresh eyes on
their camp. We will be
visiting camps for 2
days, looking at the way
that program/staff/
campers work together
to lead to greater
camper retention and
word-of-mouth
marketing. Each
assessment includes a
full, written report and 2
hours of consulting in
the Fall.
4. - REDUCE WASTE
(MONEY, TIME &
HUMAN RESOURCES)
-‐
GAIN QUALITY
ASSURANCE
PERSPECTIVE FROM
FRESH PROFESSIONAL
EYES
- AUGMENT YOUR STAFF
SKILLS AS YOUTH
DEVELOPMENT
PROFESSIONALS
-‐
ENSURE THAT YOUR
CAMP MATCHES THE
MISSION YOU’VE
PROMISED TO
FAMILIES
BENEFIT?
HOW DO YOU
5. “QUALITY IS NEVER AN ACCIDENT;
IT IS ALWAYS THE RESULT OF HIGH
INTENTION, SINCERE EFFORT,
INTELLIGENT DIRECTION AND
SKILLFUL EXECUTION; IT
REPRESENTS THE WISE CHOICE OF
MANY ALTERNATIVES.”
!W I L L I A M A . F O S T E R
6. By coming to your camp and
walking around, observing, and
talking to campers and staff, we’re
able identify the areas of camp
most likely to encourage
transformation and community
building.
When we’ve talked to camp
alumni and parents, it is always
the transformation they see in their
children that motivates their
referrals and retention.
ASSESS
Our team spends 48
hours at your camp while
it’s in session.
01
There will be a lot of information
gathered over our 48 hours at
camp. There will be notes taken,
photos shot and videos captured.
These will become the foundation
to the written report that will be
delivered in the Fall.
It’s important to us that we also
spend some time with you at the end
of our visit to get a chance to talk
through and ask questions about
the things we saw at your camp.
COMMUNICATE
We deliver a written
report of what we
discover during our
assessment.02
Getting an outsider’s perspective
on how camp runs (especially
from directors with over 30
years experience) will be
exciting and maybe even a little
nerve-wracking.
By making time to go over the
report and then laying out the
steps for the changes in the
recommendations, we’ll make
sure that you have a clear
process to implement your own
transformation as a camp.
TRANSFORM
During delivery of the
report, we work on a plan
with you to make the
changes that best fit your
camp.
03
A.C.T. PHASES
7. 4 S’s4 S’s4 S’s SERVANTHOODSTEWARDSHIPSELF ESTEEM
Is this activity SAFE
for all involved
(physically,
emotionally, mentally
and even spiritually)?
Does this program
area/activity build
(not tear down) every
person’s SELF-
ESTEEM?
Are we being good
STEWARDS of the
environment? Are we
teaching kids to
appreciate nature?
In all we do, are we
being a SERVANT to
others? Learning to
understand the
needs of others is an
essential leadership
skill.
SAFETY
The one clear factor that changed our camp’s direction
for the better was the implementation of the 4 S Test.
This tool allows us to look at every aspect of a camp
and evaluate the factors that build community and
transform the lives of campers & staff.
8. WHAT ARE WE
LOOKING FOR?
We will spend our days
examining all aspects of
camp: the site, the
accommodations, how
meals run, how
campers are treated by
the staff, etc.
!
For example, if we visit
a program area, we will
look at things such as:
- are the rules clearly
posted and explained?
- are there children
who are bored and
unnoticed by staff?
- are all the staff fully
engaged in the
activity?
- is the area clean and
welcoming?
- are lessons presented
to the campers in a
creative way?
- are staff
demonstrating care
for the structures and
equipment?
- are there advanced
skills available for
campers who have
mastered the basics?
9. A.C.T
is
NOT…
This is not an accreditation visit
and it’s not a health inspection.
With A.C.T. we are looking to
help camps improve the
product that they offer and to
have a greater impact on the
lives of staff, families and
campers.
!
Ultimately, our goal is to help
you achieve greater retention
and word-of-mouth marketing.
10. The
introductory
rate for 2014
Contact Travis Allison 519.532.7366
(travis@camphacker.tv) to book an A.C.T. Onsite
now!
GET STARTED?
HOW DO YOU
$2995 + travel=
11. CAMP
HAC
KER
ABOUT
T H E E S S E N C E O F C A M P H A C K E R
At CampHacker, we are committing publicly that we are
going to throw all of our resources into bolstering
summer camp. We hope that we can provide places for the
discovery and discussion that leads the camp community
to a transforming and sustainable future.
CampHacker exists to be the BEST possible resource to
the camp community so that they can help make summer
camp a priority for EVERY family.
13. HISTORY
CAMPHACKER
Travis & Beth first meet at Camp Kintail in
Ontario, Canada. The next year, they share
an office and work together on some
amazing and creative camp programs
Beth joins Travis at Glen Mhor Camp where they become
Co-Directors and oversee a program that sustains 10+%
annual growth over 12 years. Eventually they become the
Co-Executive Directors of the 5 camps of Cairn.
CampHacker is formed (the original concept was a video
show to share cool tricks that camps use). The
CampHacker Podcast debuts summer 2010 and the blog
begins to take shape. Travis & Beth start consulting.
The “New WHY, HOW & WHAT of CampHacker”
blog post begins the next generation of our
company: expanded consulting services, 3 new
podcasts and the offering digital products and
webinars.
1992
1995
2007
2013
Travis & Beth get married in the courtyard
at Glen Mhor Camp on a beautiful day in
September surrounded by friends and
family and the fall colours of Muskoka.
2001
14. BETH ALLISON
LEADERSHIP TRAINING +
Beth is a committed
camp professional who
turns summer camp
staff into extraordinary
leaders.
!
Beth has a unique mind
in the camp industry -
she creates a sense of
purpose for her clients
that inspires staff to
build a legacy others
will remember.
TRAVIS ALLISON
ONLINE MARKETING +
Travis is a driven,
p a s s i o n a t e a n d
charismatic multi-
media professional. He
i s a c t i v e a s a
professional speaker,
marketer, consultant
a n d p h o t o g r a p h e r
catering to diverse
customers. His heart
belongs to summer
camp.
WE EXIST TO BE THE
BEST POSSIBLE
RESOURCE TO THE
CAMP COMMUNITY
SO THAT CAMP WILL
CHANGE THE WORLD.
15. WHETHER YOU HAVE SPECIFIC CAMP MARKETING,
ONSITE QUALITY EVALUATION OR LEADERSHIP
TRAINING NEEDS, MESSAGE US OR GIVE US A
CALL.
OFFICE
519 532 7366
ADDRESS
1077 Elora Rd.,
Woodstock, ON
Canada N4S 5L9
Send your questions or
comments to beth@ or
travis@camphacker.tv
!
+
facebook.com/CampHacker
twitter.com/camphacker
plus.google.com/+CamphackerTv
SKYPE
traviszoic
#