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Future of online marketing

Using web2.0 sites and concepts to best market, build reputation & networks, and enhance customer loyalty online

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Future of online marketing

  1. 1. © 21 Thoughts Limited, 2007 the future of online marketing Roger Coathup, 21 Thoughts Limited http://21thoughts.com 21 Thoughts | futures inspired
  2. 2. © 21 Thoughts Limited, 2007 Social networks building relationships in the digital world
  3. 3. © 21 Thoughts Limited, 2007
  4. 4. © 21 Thoughts Limited, 2007 Social Networks in business LinkedIn connects 7 million professionals
  5. 5. © 21 Thoughts Limited, 2007 Blog build trust and reputation in a non-challenging environment
  6. 6. © 21 Thoughts Limited, 2007 Do people read blogs? around the world in less than 80 days
  7. 7. © 21 Thoughts Limited, 2007 Building loyalty crowdsourcing: a new relationship with your customers
  8. 8. Brand testing which of these Web 2.0 offerings do you use?
  9. 9. © 21 Thoughts Limited, 2007 Getting ‘dugg’ build status; be prepared for a huge increase in traffic
  10. 10. © 21 Thoughts Limited, 2007 Chic or cute try getting lucky on the best stuff in the world
  11. 11. © 21 Thoughts Limited, 2007 Second life meet your customers in their virtual world
  12. 12. © 21 Thoughts Limited, 2007 e-Commerce build your network of sales channels
  13. 13. © 21 Thoughts Limited, 2007 Tesco of digital media keep an eye on Google and Microsoft
  14. 14. © 21 Thoughts Limited, 2007 Need inspiration? a final spoon of sugar

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