Interactive transcripts provide text that is time-synchronized with the media. The words of the transcript are highlighted as they are spoken, and allow the viewer to initiate actions such as search or jumping to specific segments. The interactive transcript lives outside the media player as opposed to being viewed as an overlay of the video (as captions are). Interactive transcripts have numerous benefits: - Content becomes searchable and navigable - Enhanced user engagement - Content distribution (ability to quickly share exact segments) - SEO/discoverability - Accessible for hearing impaired viewers - Flexibility to view anywhere, such as noisy environments or offices - Used as a source for translation Follow the slides above to learn how to set up your own interactive transcripts through 3Play Media. Presenters: Josh Miller | Co-Founder, 3Play Media

1. Quick Start to
Interactive Transcripts
December 15, 2011 at 2:00pm ET
Presenters
Josh Miller
josh@3playmedia.com
Tel: (617) 764-5189 x102

Feel free to type questions in the window
during the presentation
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This presentation is being recorded and
will be available for replay
Follow on Twitter
#InteractiveTranscripts
www.3playmedia.com
twitter: @3playmedia

2. Agenda
Introduction
Quick Start Guide
Overview of 3Play Media
Questions

3. What Are Interactive Transcripts?
Introduction

What are interactive
transcripts?
• Text that is time-synchronized with the
media
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How are interactive transcripts
used?
• Words are highlighted as they are spoken
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Benefits
Quick Start Guide
• Can initiate actions such as search or
jumping to specific segments
Overview of 3Play Media
Questions
• Live outside the media player as opposed
to overlays such as captions

4. How Are Interactive Transcripts Used?
Introduction

What are interactive
transcripts?
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How are interactive
transcripts used?
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Benefits
Quick Start Guide
Overview of 3Play Media
Questions

5. Example: EducationUSA

6. Example: AutomotiveVideo

7. Example: MIT Infinite History

8. Benefits
Introduction
• Content becomes searchable, navigable

What are interactive
transcripts?
• Enhanced user engagement

How are interactive transcripts
used?
• Content distribution – ability to quickly share
exact segments

Benefits
Quick Start Guide
Overview of 3Play Media
Questions
• SEO/discoverability
• Accessible for hearing impaired viewers
• Flexibility to view anywhere, such as noisy
environments or offices
• Used as source for translation

9. Account Setup
Introduction
Quick Start Guide
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Account Setup
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Uploading Files
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Interactive Transcript
Compatibility
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Interactive Transcript
Configuration
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Other Outputs
Users and billing
• Can have multiple users per account
• Permission/access levels can also be set for
each user
• Flexible billing options include credit card
and invoicing
Security
Overview of 3Play Media
• Secure web-based system (https)
Questions
• Users each have their own login credentials
• Unique API keys and FTP credentials

10. Uploading Files
Introduction
Flexible upload options within the account
Quick Start Guide
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Account Setup
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Uploading Files
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Interactive Transcript
Compatibility
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Interactive Transcript
Configuration
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Other Outputs
Overview of 3Play Media
Questions
Video Platform Integrations
*Limelight, thePlatform are in progress

11. Interactive Transcript Compatibility
Introduction
Quick Start Guide

Account Setup

Uploading Files
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Interactive Transcript
Compatibility

Interactive Transcript
Configuration
• Works with many web media players
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Other Outputs
• Requires basic JavaScript player API
functionality
• Player must be embedded on the page (not
an iframe)
Overview of 3Play Media
Questions
Out of the box compatibility

12. Interactive Transcript Configuration
Introduction
My Files > Publish > Interactive Transcript
Quick Start Guide
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Account Setup
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Uploading Files
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Interactive Transcript
Compatibility
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Interactive Transcript
Configuration
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Select
Parameters
Other Outputs
Overview of 3Play Media
Questions
Copy Code

13. Other Outputs
Introduction
Quick Start Guide

Account Setup

Uploading Files

Interactive Transcript
Compatibility

Interactive Transcript
Configuration

Other Outputs
Overview of 3Play Media
• Many formats to download
Questions
• Indefinite storage of transcript and caption
files
• Unlimited downloads
• Access to other account tools at all times,
including real-time edit

14. Company Background
Introduction
Quick Start Guide
• Spinout from MIT
Overview of 3Play Media
• Developed innovative process for high
quality transcription
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Company background
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Overview of services
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Accuracy & Quality
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Real-Time Editing
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Customer Support
Questions
• 200+ customers
Select Customers

15. Overview of Services
Introduction
Quick Start Guide
Overview of 3Play Media
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Company background
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Overview of services
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Accuracy & Quality
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Real-Time Editing
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Customer Support
Questions
• Transcription
• Closed captioning
• Automated workflows, integration with
lecture capture/video platforms
• Interactive web tools for video search
• Integration with translation providers

16. Accuracy & Quality
Introduction
Multi-Step Human Review Process
Quick Start Guide
Overview of 3Play Media
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Company background
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Overview of services
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Accuracy & Quality
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Real-Time Editing
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Customer Support
Questions
• More efficient, cost-effective
• >99% accuracy
• All work done in USA
• Consistent transcription standards

17. Real-Time Editing
Introduction
Quick Start Guide
Overview of 3Play Media
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Company background
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Overview of services
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Accuracy & Quality
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Real-Time Editing
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Customer Support
Questions
•
•
•
•
Each word linked to video/audio
Edits instantly propagate to all output files
No reprocessing is necessary!
Find & replace

18. Customer Support
Introduction
Quick Start Guide
“Working with 3Play Media has been an ease and a joy.

Company background

Overview of services

Accuracy & Quality
As a person who deals with technology, I do not look for a
perfect service or product because I don't think such a
thing exists. What's important is the customer service you
get, and 3Play just plain rocks when it comes to helping
out. In terms of tech, they are cutting edge and have a
great UI for editing captions on the fly.”
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Real-Time Editing
Josh Harder, University of Wisconsin
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Customer Support
Overview of 3Play Media
Questions
“I rely heavily on 3Play Media for my transcription needs.
I have always been impressed with the quality of their
work and even more impressed with their customer
service, which is top notch. I highly recommend this
company.”
Cate Reavis, MIT

19. Questions
Introduction
Resources
Quick Start Guide
Video Tutorials: http://www.3playmedia.com/video-tutorials/
Overview of 3Play Media
Resources: http://www.3playmedia.com/resources/
FAQ: http://www.3playmedia.com/faq/
Questions
Get started: http://www.3playmedia.com/get-started/
Examples
MIT150: http://mit150.mit.edu/infinite-history
EducationUSA: http://www.educationusa.info/
Brightcove: http://support.brightcove.com/en/training-videos
Hubspot: http://www.hubspot.com/thanks-for-registering-for-our-localmarketing-webinar
Contact
Josh Miller
josh@3playmedia.com
Ph: (617) 764-5189 x102