3. SWOT analysis Determine business objectives, embodied in a ‘ mission statement’ Develop business strategy Information systems strategy ...(Other strategies) Marketing strategy Production strategy STRENGTHS THREATS OPPORTUNITIES WEAKNESSES
4.
5. Factors affecting strategy Organisation Structure Functions Management Style People Personalities Abilities Ability to change Technology Computers Telecommunications Databases
![Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)