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Mobility & the Digital Multitasking Generation

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Mobility & the Digital Multitasking Generation

  1. 1. The Multitasking Age of Mobility:! Man’s Continuous Desire ! to ! Do More with Less By Sally Giffin Flickr ~ Phil Roeder
  2. 2. In following the evolution of the mobile phone it is possible to mark the emergence of the digital multitasking generation
  3. 3. Martin Cooper designed the first portable cellular phone in 1973 Fred Benenson ~ Flickr
  4. 4. “Given a choice, people will demand the freedom to communicate wherever they are, unfettered by the infamous copper wire. It is that freedom we sought to vividly demonstrate in 1973," said Martin Cooper
  5. 5. With the development of the first “brick-like 30-ounce portable cellular phone” Cooper worked towards bringing the mobile phone to the market In 1983, the 16-ounce “DynaTAC phone” was introduced to commercial service costing $3,500 each
  6. 6. The popularity of the mobile phone kick started seven years after the initial introduction of the “DynaTAC” mobile phone - leading to the subscription of one million consumers in the United States Kevin Meredith ~ Flickr
  7. 7. As of 2010 96% of the United States’ population is in possession of a cellular phone In 2010 26.6% of US households were wireless-only households Anonymous ~ Flickr
  8. 8. Cooper’s mobile phone marked the beginning of a new means of communication alongside a growing global culture working to compress space and time Mohammad Fahmi Mohd Shah ~ Flickr
  9. 9. The first portable cellular telephones brought mobility to daily life – however the portable cell-phones we use today have far surpassed the initial goal of ‘mobility’
  10. 10. The ‘Smartphone’ What is it? Orange France ~ Fickr
  11. 11. The smartphone has often been defined by certain innovative features… Capable of placing calls on a cellular network “High-level” mobile operating system Mobile browser for surfing the web Apps Mobile & Portable QWERTY keyboard or touch screen version Ken Ilio ~ Flickr
  12. 12. The endless possibilities smartphones have to offer have stimulated the ‘digital multitasking generation’s’ continuous desire to accomplish more with less Jimmy’s Classic Drive-in ~ Flickr
  13. 13. It has not only been the multitasking quality of smartphones but also the sheer size of these devices that has lead to their growing popularity “A smartphone must fit in a person’s pocket… As the spectrum between smartphone and laptop continues to be populated with new devices, the lines are blurring”
  14. 14. Smartphones are marketed based on their ability to cater to our multitasking needs iPhone 4 Versus Blackberry Torch Abdulla Aldosari ~ Flickr
  15. 15. iPhone 4 “Enables multitasking for all apps, allowing you to quickly switch between applications and everything is exactly as you left it” “Multitasking – Give everything your undivided attention. Use multiple apps at the same time without sacrificing performance or battery life”
  16. 16. Blackberry Torch “Put more of your life on your Blackberry smartphone with games, social networking, themes, “All-in-one design” productivity apps and more” “The BlackBerry “Mobile Streaming Torch browser is – News, clips and music completely revamped, on the move” with pinching and zooming, tabs that let you swap between “Expandable memory: web pages and more” more of what you need”
  17. 17. It seems as though the actual phone function of these smartphones has become secondary to the enormous array of alternative means of communication they have to offer Yuri Gonzaga ~ Flickr
  18. 18. So… What of the digital multitasking generation?
  19. 19. “Some researchers regard the new era of digital multitasking as an advantage while others warn that such cognitive juggling could lead to loss of the ability to concentrate and cause mental restlessness”
  20. 20. Works Cited Apple, 2011, iPhone 4, http://www.apple.com/ca/ iphone/ Blackberry, 2011, Torch 9800 Smartphone, http:// us.blackberry.com/smartphones/blackberrytorch/ Business Insider, 2011, A Visual History of the Mobile Phone, http://www.businessinsider.com/ complete-visual-history-of-cell-phones-2011-5 CITA Advocacy, 2010, U.S. Wireless Quick Facts, http:// www.ctia.org/advocacy/research/index.cfm/aid/10323 CNN, 2010, In 2010 What Counts as a Smartphone? http:// articles.cnn.com/2010-10-18/tech/ smartphone.definition_1_smartphone-windows-phone- mobile-browser?_s=PM:TECH Martin Cooper History of the Cell Phone, Martin Cooper talks about the first cell phone call, http:// inventors.about.com/cs/inventorsalphabet/a/ martin_cooper.htm Time, 2006, The Multitasking Generation – Multitasking in the Digital Age, http://www.scribd.com/ doc/186125/The- Multitasking-Generation-Multitasking- in-the-Digital-Age-Highlighted

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