Presentation given to the 200

1. Raising The BarnVirginia Government Communicators Spring Conference Tracy Viselli, Community Manager tracy.viselli@actionalexandria.org @ACTionAlexVA | http://facebook.com/ACTionAlexandria

2. It used to be simple

3. Barnraising formula

4. Communities are more complex

5. Barnraising is still the solution

7. Community members, nonprofit leaders, and city agencies embarked upon year-long assessment of possible solutions.

9. Communities moving online 22% of all adults receive alerts about local issues. 20% of all adults used digital tools to talk to their neighbors about community issues. Nearly in 1 in 10 social network users joined an online group focused on community issues in the past year Pew Internet: http://www.pewinternet.org/Reports/2010/Neighbors-Online.aspx

10. Technology-aided barnraising ACTion Alexandria brings together neighbors and organizations to exchange ideas, coordinate efforts, and solve problems in our community.

12. Create an online community that inspires offline action.

13. Engage residents and organizations in problem solving.

14. Improve the quality of life for our most vulnerable residents.

15. Create a clearinghouse of opportunities to help.

17. How it works Urgent Community Needs Featured ACTions Take an action Start an action Sponsor an action Community Challenges Solve a challenge Suggest a challenge Sponsor a challenge

18. How it works - Citizens Creating Opportunity Take an action Start an action Solve a challenge Suggest a challenge Post events Submit content Support local organizations

19. How it works - Organizations Creating Infrastructure Start an action Sponsor a challenge Post events Submit content Gain supporters

20. Results since launch 343 registered members 6 featured actions, 12 community actions 129 individual actions taken* 47 organization pages 3 community sponsors 3 contributing community bloggers *This count is much smaller than the number of people who have actually completed an action launched by ACTion Alexandria

21. Results since launch (2) Actions Carpenter’s Shelter $1495 raised ($500) ALIVE! 712 items/706 people (700 items) Community Lodgings 2,500 diapers (640) ANHSI’s Pediatric Clinic 320 single servings Pedialyte (160) Friends of Guest House$1,000 raised ($500) *20-30% new donors Challenges 901 votes in Quality of Life Indicators Challenge

22. Spring2ACTionACTion’s biggest action yet 3 day online giving event Local giving for local orgs Engaging fundraising platform using game theory 1,265Donors Participating + $76,323 in Online Donations + $27,833 in Matching Grants = $104,156Total Raised!

23. Sign up at ACTionAlexandria.org