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AENC	
  Communication	
  Services	
  
Fulfilled	
  by	
  CB&P	
  
AENC	
  Leader	
  Messaging	
  Package:	
  	
  
1.	
  	
  	
  	
  	
  1	
  hour	
  of	
  studio	
  time	
  at	
  CB&P	
  to	
  create	
  a	
  2	
  minute	
  stand-­‐up	
  issues	
  video	
  to	
  
be	
  posted	
  to	
  association	
  website	
  and/or	
  YouTube	
  channel	
  
2.	
  	
  	
  	
  	
  Direct	
  e-­‐mail	
  campaign	
  to	
  targeted	
  citizens	
  of	
  NC	
  communicating	
  issues	
  of	
  
importance	
  to	
  your	
  association	
  and	
  calling	
  readers	
  to	
  action	
  
3.	
  	
  	
  	
  	
  6	
  weeks	
  of	
  banner	
  ads	
  on	
  NCSPIN.com	
  (3	
  separate	
  sizes	
  –	
  run	
  of	
  site	
  ads)	
  
4.	
  	
  	
  	
  	
  Three	
  weeks	
  of	
  30-­‐second	
  TV	
  spots	
  or	
  six	
  15-­‐second	
  spots	
  to	
  air	
  on	
  NC	
  SPIN	
  
5.	
  	
  	
  	
  	
  1	
  NC	
  SPIN	
  Perspectives	
  “Blog”	
  post	
  to	
  appear	
  on	
  the	
  NC	
  SPIN	
  website	
  
Pricing	
  -­‐	
  $8,000	
  minus	
  20%	
  AENC	
  member	
  discount	
  =	
  $6,400	
  
	
  AENC	
  Member	
  Video	
  Messaging	
  package	
  for	
  yearly	
  Association	
  Communication:	
  
1.	
  	
  	
  	
  	
  One	
  hour	
  of	
  scheduled	
  studio	
  time	
  (set-­‐up,	
  script	
  consultation,	
  coaching	
  and	
  
30-­‐minutes	
  of	
  taping)	
  monthly	
  to	
  create	
  a	
  1-­‐2	
  minute	
  video	
  communicating	
  
association	
  issues,	
  accomplishments,	
  summaries	
  of	
  events,	
  etc.	
  for	
  posting	
  
on	
  association	
  website	
  or	
  association	
  YouTube	
  channel	
  	
  
Pricing	
  -­‐	
  $3,000	
  minus	
  20%	
  AENC	
  member	
  discount	
  =	
  $2,400	
  (12-­‐month	
  commitment)	
  
	
  AENC	
  Continuing	
  Education	
  Package:	
  
1.

One	
  hour	
  training/event	
  captured	
  on	
  video	
  via	
  NewTek	
  Tricaster,	
  two-­‐camera	
  
shoot,	
  with	
  integrated	
  graphics	
  and	
  slides	
  (per	
  agreed	
  upon	
  event	
  script)	
  

2.	
  	
  	
  	
  	
  Post-­‐production	
  editing	
  of	
  CE	
  training	
  footage	
  including	
  a	
  digital	
  copy	
  to	
  be	
  
placed	
  on	
  website	
  and	
  a	
  master	
  copy	
  of	
  the	
  final	
  training	
  video	
  on	
  DVD	
  
3.	
  	
  	
  	
  	
  Additional	
  copies	
  of	
  DVDs	
  can	
  be	
  made	
  for	
  $3.50	
  each	
  (10	
  copy	
  minimum)	
  
	
  Pricing	
  -­‐	
  $6,000	
  (plus	
  travel	
  expenses,	
  if	
  applicable)	
  minus	
  20%	
  AENC	
  discount	
  =	
  $4,800	
  
	
  	
  
CB&P	
  
1008	
  Bullard	
  Ct.	
  Ste.	
  201	
  |	
  Raleigh,	
  NC	
  27615	
  |	
  Phone:	
  919-­‐832-­‐1416	
  	
  
www.carolinabroadcasting.com	
  
 
AENC	
  Live	
  Event	
  Capture/Annual	
  Meeting	
  Package:	
  
1.	
  	
  	
  	
  	
  2	
  hour	
  live	
  event/presentation	
  captured	
  on	
  location	
  using	
  2	
  cameras	
  and	
  
NewTek	
  Tricaster	
  to	
  produce	
  professional	
  video	
  of	
  event	
  for	
  distribution	
  to	
  
individuals	
  not	
  in	
  attendance	
  or	
  for	
  post	
  event	
  sales	
  to	
  members	
  
2.	
  	
  	
  	
  	
  Post	
  production	
  editing	
  including	
  a	
  digital	
  copy	
  of	
  video	
  in	
  MP4	
  format	
  as	
  
well	
  as	
  a	
  master	
  copy	
  on	
  DVD	
  for	
  duplication	
  
3.	
  	
  	
  	
  	
  Additional	
  copies	
  of	
  DVDs	
  can	
  be	
  made	
  for	
  $3.50	
  each	
  (10	
  copy	
  minimum)	
  
	
  Pricing	
  -­‐	
  $7,500	
  (plus	
  travel	
  expenses,	
  if	
  applicable)	
  minus	
  20%	
  AENC	
  discount	
  =	
  $6,000
	
  
NC	
  SPIN	
  Messaging	
  Packages	
  for	
  AENC	
  Members:	
  
	
  
26	
  weeks	
  of	
  :30	
  second	
  spots	
  -­‐	
  $15,000*	
  (savings	
  of	
  $1,640)	
  
-­‐ Also	
  includes	
  26	
  weeks	
  of	
  banner	
  ads	
  on	
  NCSPIN.com	
  
13	
  weeks	
  of	
  :30	
  second	
  spots	
  -­‐	
  $8,000*	
  (savings	
  of	
  $1,360)	
  
-­‐ Also	
  includes	
  8	
  weeks	
  of	
  banner	
  ads	
  on	
  NCSPIN.com	
  
6	
  weeks	
  of	
  :30	
  second	
  spots	
  -­‐	
  $4,000*	
  (savings	
  of	
  $800)	
  	
  
*Net	
  to	
  NC	
  SPIN	
  
	
  
NC	
  SPIN	
  average	
  statewide	
  viewership	
  is	
  120,000	
  per	
  week.	
  
	
  
	
  
	
  
All	
  services	
  listed	
  above	
  are	
  offered	
  by	
  AENC	
  in	
  cooperation	
  with	
  CB&P	
  as	
  a	
  benefit	
  to	
  AENC	
  
members.	
  	
  A	
  portion	
  of	
  the	
  proceeds	
  generated	
  from	
  these	
  services	
  will	
  be	
  given	
  back	
  to	
  
AENC	
  for	
  future	
  campaign	
  initiatives.	
  
	
  
If	
  you	
  have	
  any	
  questions	
  about	
  the	
  services	
  offered,	
  or	
  if	
  you	
  need	
  additional	
  
communications,	
  marketing	
  or	
  media	
  services	
  that	
  are	
  not	
  listed,	
  please	
  contact	
  CB&P	
  at	
  
the	
  number	
  listed	
  below:	
  
	
  
	
  
	
  
	
  

	
  

	
  
1008	
  Bullard	
  Ct.	
  Ste.	
  201	
  
Raleigh,	
  NC	
  27615	
  
Phone:	
  919-­‐832-­‐1416	
  
Website:	
  www.carolinabroadcasting.com	
  

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AENC Communication Services

  • 1. AENC  Communication  Services   Fulfilled  by  CB&P   AENC  Leader  Messaging  Package:     1.          1  hour  of  studio  time  at  CB&P  to  create  a  2  minute  stand-­‐up  issues  video  to   be  posted  to  association  website  and/or  YouTube  channel   2.          Direct  e-­‐mail  campaign  to  targeted  citizens  of  NC  communicating  issues  of   importance  to  your  association  and  calling  readers  to  action   3.          6  weeks  of  banner  ads  on  NCSPIN.com  (3  separate  sizes  –  run  of  site  ads)   4.          Three  weeks  of  30-­‐second  TV  spots  or  six  15-­‐second  spots  to  air  on  NC  SPIN   5.          1  NC  SPIN  Perspectives  “Blog”  post  to  appear  on  the  NC  SPIN  website   Pricing  -­‐  $8,000  minus  20%  AENC  member  discount  =  $6,400    AENC  Member  Video  Messaging  package  for  yearly  Association  Communication:   1.          One  hour  of  scheduled  studio  time  (set-­‐up,  script  consultation,  coaching  and   30-­‐minutes  of  taping)  monthly  to  create  a  1-­‐2  minute  video  communicating   association  issues,  accomplishments,  summaries  of  events,  etc.  for  posting   on  association  website  or  association  YouTube  channel     Pricing  -­‐  $3,000  minus  20%  AENC  member  discount  =  $2,400  (12-­‐month  commitment)    AENC  Continuing  Education  Package:   1. One  hour  training/event  captured  on  video  via  NewTek  Tricaster,  two-­‐camera   shoot,  with  integrated  graphics  and  slides  (per  agreed  upon  event  script)   2.          Post-­‐production  editing  of  CE  training  footage  including  a  digital  copy  to  be   placed  on  website  and  a  master  copy  of  the  final  training  video  on  DVD   3.          Additional  copies  of  DVDs  can  be  made  for  $3.50  each  (10  copy  minimum)    Pricing  -­‐  $6,000  (plus  travel  expenses,  if  applicable)  minus  20%  AENC  discount  =  $4,800       CB&P   1008  Bullard  Ct.  Ste.  201  |  Raleigh,  NC  27615  |  Phone:  919-­‐832-­‐1416     www.carolinabroadcasting.com  
  • 2.   AENC  Live  Event  Capture/Annual  Meeting  Package:   1.          2  hour  live  event/presentation  captured  on  location  using  2  cameras  and   NewTek  Tricaster  to  produce  professional  video  of  event  for  distribution  to   individuals  not  in  attendance  or  for  post  event  sales  to  members   2.          Post  production  editing  including  a  digital  copy  of  video  in  MP4  format  as   well  as  a  master  copy  on  DVD  for  duplication   3.          Additional  copies  of  DVDs  can  be  made  for  $3.50  each  (10  copy  minimum)    Pricing  -­‐  $7,500  (plus  travel  expenses,  if  applicable)  minus  20%  AENC  discount  =  $6,000   NC  SPIN  Messaging  Packages  for  AENC  Members:     26  weeks  of  :30  second  spots  -­‐  $15,000*  (savings  of  $1,640)   -­‐ Also  includes  26  weeks  of  banner  ads  on  NCSPIN.com   13  weeks  of  :30  second  spots  -­‐  $8,000*  (savings  of  $1,360)   -­‐ Also  includes  8  weeks  of  banner  ads  on  NCSPIN.com   6  weeks  of  :30  second  spots  -­‐  $4,000*  (savings  of  $800)     *Net  to  NC  SPIN     NC  SPIN  average  statewide  viewership  is  120,000  per  week.         All  services  listed  above  are  offered  by  AENC  in  cooperation  with  CB&P  as  a  benefit  to  AENC   members.    A  portion  of  the  proceeds  generated  from  these  services  will  be  given  back  to   AENC  for  future  campaign  initiatives.     If  you  have  any  questions  about  the  services  offered,  or  if  you  need  additional   communications,  marketing  or  media  services  that  are  not  listed,  please  contact  CB&P  at   the  number  listed  below:               1008  Bullard  Ct.  Ste.  201   Raleigh,  NC  27615   Phone:  919-­‐832-­‐1416   Website:  www.carolinabroadcasting.com