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C U R R I C U L A M V I TA E ( 2 0 1 5 )
MOHD ANEES AHMED Contact: 0509039876 KSA / 080 25466168 INDIA,
DAMMAM (K.S.A) E-Mail : aneesahmed123@yahoo.com
EDUCATIONAL QUALIFICATION:
MECHANICAL ENGINEERING: 1989-1993 BANGALORE UNIVERSITY
WORK EXPERIENCE:
1. 2010- Currently : DAMMAM WIRE MESH,– (SAUDI ARABIA) - SALES &
MARKETING MANAGER (SAUDIA ARABIA )
2002-2010
2. COUNTRY INVENTORY CORDINA TOR - 2002 – 2008 (SAUDIA ARABIA
ASSISTANCE REGIONAL MANAGER - 2008 - 2010
2000 - 2002
3. ALFA SOLAR ENERGY DEVICES (P) LTD. 2000 – 2002 (INDIA, N.DELHI)
OPERATIONMANAGER, 2000 – 2002.
1999 – 2000
4. SUN TRACE SYSTEM (INDIA, BANGALORE) PROPRIETER (OWNSET UP)
1993 – 1997
5. SABHA SOLAR ENERGY (INDIA, BANGALORE) SALES MANAGER
2010-CurrentlySales Manager-M/s Dammam Wire Mesh, Rebar, Gratings &
Coating & Galvanising Plant.
Hand on experience in with network on projects, with consultants, contractors and major constructional
traders in and around kingdom (KSA)
Affiliated job executions, procedural and approvals from Aramco, Sabic, Royal Commission, Marafiq,
Sceco, National guards, Metro, local municipalities and other similar bodies

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Executed supplies for steel for projects like Sadara, Satrop, Metro, wasit, Maaden, Rabigh, Yanbu refinery,
Kayan, Kemya, KAUST, Govt Bridges and Tens' of such projects in Ksa
KEY ACHIVMENTS:
Started from annual turnover of 150 Million (2010) Saudi Riyal and cross 430 Million Saudi Riyal (2014)
Tripled Turnover in three-year period
* Achieve 33% increase of 2011 set targets. (240M Frm 180M)
* Achieve 12% increase of 2012 set targets. (313M Frm 276M)
* Achieve 17% increase of 2014 set targets. (426M Frm 364M)
Managed to increase sales by 3 folds and profitability by 9 folds and it could have been more if not for the
owner policy of projects internal financing.
• Successfully managed to reduce the customer’s credit account.
In 2013, sales Team collected arrears of 86.7% against the sales of 2011 & 12 and in 2014 they made a
new record of collection and achieved 92.1% collection Vs Total actual Sales.
Participated in creating a distinguished reputation, through product quality, honesty and reliability. Such
reputation helped me through the years in building a rapport with a diversified clientele base, comprised of
top players in the Saudi construction and to accolade few listed here under
BiggestContracts achieved:
SADARA, SATROP AND MAADEN
Other Mega Projects:
YERP, , RABIGH, KEMYA, PETRO KEMYA, SADAD, SHARAQ, SIPCHEM, SABIC,
SEC, SWWCC, KAUST, NATIONAL GUARD, MADA, SIPCHEM, SASREF, KAYAN,
MARAFIQ, WASIT, SAHARA, KJO, ROYAL COMMISSION, Govt Bridges,
Universities, and Ten’s of Aramco Projects.
Strong relationship with 100’s of major contractors across SaudiArabia to name few
NASSAR AL HAJRI, DAILIEM, SK ENGG, SAUDI BIN LADEN, MMG, KCC,
SAMSUNG, HYUNDAI, SINOPAC, ARCHIRODON, PETROLSTEEL, NESMA,
KETTHANNE, CCE, AMANA, AND MANY MORE..
Build a wide network with major traders like Al Fozan, Rashed, Atthieh, Bawardi, Issam
Kabbani, Usaimi, Muhadib, Etc..
Vision and Experience
To Support “Dammam Wire Mesh” Vision & Strategic Objectives and to make sure the implementation of
Business Development Process for Continuous Business Growth.
Having very close market info in terms of price fluctuation and general market movement and find out the

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best international and local supplier’s sources in terms of price and stock availability.
Setting up of company Sales Targets and assigning Sales Targets by region as well as individual.
Training and development of company staffs and create a healthy culture, to support sales team for
achieving their assigned target.
Directly in contact with all International and Local “Project Management Team (From Mid size to Mega
Projects)” as well as with major international & local manufacturer’s key personnel.
A very Close eye for overall operation and help team to continue process of “Business Development &
Growth”.
Have extensive up to date knowledge of the dynamics of long steel products in Saudi Arabia.
Scanning the market for new business opportunities, and forecasting its future needs through interacting
with existing, potential, and new customers.
Technical knowhow of the production processes and international and local standards pertaining to our
entire factory products, including but not limited to steel wire mesh, black, galvanized and epoxy coated,
steel grating mesh, steel coil slitting and cut to length, steel wires drawing, flattening and Galvanizing and
AAC products
AREAS OF EXPERTISE
Strategic / Tactical Planning
Setting Sales Annual Target
Handling Mega Projects
Business Development
Developing Team's skills by Couching
Operations Management
Customer Relationship Management
Credit Control Management
Profile in sales
 Sales generation, Tracks and evaluates section and departmental
performance, monitors daily, Weekly and monthly targets.
 Set’s up Annual and Monthly Targets,
 Build a Motivated, Profitable and Service oriented network,
 Customer care – Ensures that all activities are in accordance with
principle of consumer sovereignty and corporate mission statement.,
 Formulating budgets, projection, and implementation of plans
 Planned and implemented business strategies to drive revenue and
profitability
 Regularly carrying out market assessment and procuring related
intelligence

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 Identified and finalized prospective clients
 Provide leadership qualities and inspiration to the departments to achieve
their goals and objectives
 Credit control mechanism and reviews
Profile in Management Representative
 Coordinating with departments for effective implementation & Smooth
functioning within departments
 To ensure that quality requirements are determined and satisfied
throughout all phrases of performance, including, as applicable, design,
developing, procurement, and customer Satisfaction.
 Conducting internal audit as and when required.
 Random Monitoring, Inspections progress, review reports in respect to all
commercial documents.
Summary
A proven visionary and strategic leader that translates business strategies into maximum profits
commensurate with the best interest of the company, customers and employees.
Confident for enhancing profitability, developing strategic, lead initiatives and growing each segment of a
high-quality portfolio. Knowledgeable with having proven track record in Sales & Marketing plus
administration field. Dedicated to maintaining a reputation by delivering best quality services and customer
care.
BMA INTERNATIONAL
COUNTRYINVENTORYCORDINATOR -2002 – 2008 (SAUDIA ARABIA)
ASSISTANCE REGIONALMANAGER - 2008 - 2010
Phase -1, Inventory Controller:
 To coordinate with buying and operations department based at Corporate
office, Dubai for the stock requirements and other issues,
 Coordinate with Merchandising to ensure Optimum layouts, Planning,
forecasting, Procurement and Presentation of Inventory,
 To ensure that proper goods coordination is done by the regional team,
 Control on data base management,
 Design Strategic Inventory plans & Reviews every half yearly.

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Phase – 2, Operations:
 Merchandising – Implements seasonal changes creatively and timorously
Effective maintenance of the, display norms
 To ensure Optimum layouts, Planning, Forecasting, Procurement and
Presentation of Inventory
 To Discount merchandise based on the criteria of Non-moving, ageing
and single pcs
 To stimulate the clearance of Ageing items in warehouse
 Interact and Build Relationship with Departments of Projects, Ensure and
Monitor Customer
 Staff Management – Staff Recruitment and Training, conducts in store
training sessions, coaches and develops staff with a view to providing
succession, and exercise in rotation of staff in regular basis
 Ensure Proper Administration and Maintenance of ethics in the Branch,
 Responsible for framing and implementing policies and procedures Strict
vigilance on the adherence of policies and procedures by conducting
internal audit of the stores.
ALFA SOLAR ENERGY DEVICES (P) LTD
OPERATION MANAGER – 2000 – 2002 (INDIA)
 Directly responsible for business development in entire India including
north eastern states
 Formulating budgets, projection, and implementation of plans
 Planned and implemented business strategies to drive revenue and
profitability
 Regularly carrying out market assessment and procuring related
intelligence
 Identified and finalized prospective clients
 Effectively handling all brand activity, dealer, distributor, and channel
development, sales promotion
 and tactical AD planning
 Provide leadership qualities and inspiration to the departments to achieve
their goals and objectives

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SUN TRACE SYSTEM 1999 – 2000
PROPRIETER
 Successfully and individually managed a team with a tie up with Siemens
Modules
 Set up a network in south for distribution of solar products
 Executed major products of solar pump in reputed organization
 Executed solar lighting Systems integrated in villages (especially in areas
in North-eastern states)
SABHA SOLAR ENERGY 1993 – 1997
MARKETING MANAGER
 Apart from General Marketing set ups, on targets, forecasting and daily &
Monthly Reviews.
 Directly Responsible for all the marketing and business development
activities
 Managed accounts including cash, Purchase, sales outstanding statement,
control on debit and credit
 account, handling banking operations, payroll, etc
 Responsible for stores, receipt & Dispatches of goods, maintaining stock
ledgers, etc..
 Effectively handled General Office administrations, independently
managed the scheduling and
 planning at the factory from the raw intake to the finished goods.
 Implemented the design or changes in products, procedures to ISI
Standards
ACHIEVEMENTS:
 Successfully handled the marketing, Installation and commissioning of
over 2,500 units of solar
 Thermal water heaters all over India.
 Marketed and integrated Solar Photovoltaic system for domestic Lighting
and lanterns under subsidy
 MNES & Non – Subsidy schemes with Siemens, RES and Solar
Telematics Solar PV Modules

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 Marketed Solar Pumps under SUBSIDY – Lease (MNES – IREDA)
scheme for different Govt Nodal
 agencies and private organizations
PROFESSIONAL DEVELOPMENENT:
 Trained at a Short Term Course on Solar thermal In CPRI, Hyderabad
organized by MNES
 Attended a short-term course on Solar Photovoltaic at IIT, Chennai
organized by IREDA.
 Participated in different seminars organized by MNES, IREDA& BIS
related to solar field
 Completed Short term SWIFT Course diploma in Computer.
 Applications from NICT Bangalore with the basic computer knowledge
in EXCEL, Power
 Point, WORD, use of internet and FoxPro and view of Tally etc..
 Training from IRDA for insurance regulatory development authority.
 Personality Development Programme Organised by Land Mark.
 ISO 9000:2001 Awareness Training Course SEP 2010
STRENGTH:
 Achievement oriented with excellent people management skills and
ability to manage change with ease.
 Proven strength in problem solving, coordination and analysis Strong
communication, interpersonal, learning, and organizing skills matched
with the ability to manage stress, time and people effectively
PERSONALINFORMATION:
NAME : MOHD. ANEES AHMED
FATHER’S NAME : ABDUL QUDDUS AHMED
DATE OF BIRTH : 08 - 05 - 1969
MARITAL STATUS : MARRIED – with 2 kids
RELIGION : ISLAM
NATIONALITY : INDIAN

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LANGAUGE’S KNOWN : ENGLISH, URDU, HINDI, KANNADA & ARABIC
DRIVING LIECENCE : VALID FOR SAUDI
COMPUTER SKILLS:
Proficient with the use of windows, MS Office, MS Excel, Power Point, Tally and Internet with basic short
term Swift course in Diploma in computer applications from NICT – Bangalore.
ID DETAILS:
PASSPORT NO. : V390757
DATE OF EXPIRY : 01 - 2021
PLACE OF ISSUE : DAMMAM
CURRENT IQUAMA : 2290755541
“BHARTH UDYOG” AWARD WINNER FOR CONTRIBUTION IN SALES AND PROMOTING
SOLAR ENERGY DEVICES ALL ACROSS INDIA.
Trust my above experience meets your requirement. If given an opportunity Insha Allah I will have this
utilized to the best of my ability.
THANKINGYOU YOUR’S FAITHFULLY
MOHD ANEES AHMED