1. HOSPITALITY INDUSTRY Roll no. : 101-107

3. Advantage India

4. Market overview

5. Industry Infrastructure

6. Investments

7. Policy and regulatory framework

8. SWOT Analysis

10. double-digit growth in foreign tourist arrivals.

11. 5.9 per cent of the GDP and providing employment to about 41.8 million people.

12. occupancy ratios and average room rates.Introduction SWOT Govt. policies Mkt overview Investment

14. expected to reach US$ 431.7 billion (INR 24,252.4 billion) by 2020.

15. Market Segments

16. Key Consumer SegmentsThe Business Traveler The Leisure Traveler Airline Cabin Crew Mkt overview Introduction SWOT Govt. policies Investment

18. Hotel occupancy and average rates

19. Monthly seasonalityMkt overview Introduction SWOT Govt. policies Investment

20. Advantage India Introduction SWOT Govt. policies Mkt overview Investment

23. Globalization .

26. a greater influx of foreign tourists to small cities.Increasing demand in smaller cities Mkt overview Introduction SWOT Govt. policies Investment

30. Several hotel-cum-hospitals and medi-cities.

32. inorganic route to strengthen the presence.

33. Carlson Hotels (Radisson); Choice Hotels .Mkt overview Introduction SWOT Govt. policies Investment

35. EIH Limited (the Oberoi Group),

37. Asian Hotels (Hyatt Int. Corporation)

39. Starwood,

40. Berggruen Hotels

42. Key players Mkt overview Introduction SWOT Govt. policies Investment

44. For instance, the demand for hotel rooms is about 240,000 rooms, while the current supply of hotel rooms is around 100,000.

45. This gap is expected to reduce in the future as several hotel projects are in the pipeline.

46. Over 15,600 rooms are expected to be added in 2010 alone.1,03,973 Mkt overview Introduction SWOT Govt. policies Investment

48. Investment in travel and tourism in India is expected to reach US$ 34.7 billion in 2010 and US$ 109.3 billion by 2020.

49. Cumulative FDI inflows US$ 2,178.9 m

50. The largest deal , the divestiture of EIH Ltd’s stake in EIH Holdings Ltd British Virgin Islands.

51. Reliance Industries Investment and Holding PvtLtd has acquired a 14.1 per cent stake in EIH Ltd.

52. Carlson, majority stake in RHW . Introduction SWOT Govt. policies Mkt overview Investment

54. Pricing policy for aviation turbine fuel which influences internal air fares

55. Rationalization in tax rates in the hospitality sector

56. Tourist friendly visa regime

57. Immigration services

58. Procedural changes in making available land for construction of hotels

60. start-up of various low-cost carriers.

63. Service exports in Indian Rupees

64. supporting the Group service companiesIntroduction SWOT Govt. policies Mkt overview Investment

65. Policy and regulatory framework Corporate Taxes in comparison with other tourist destinations in Asia Introduction SWOT Govt. policies Mkt overview Investment

67. Government support

69. Slow implementation

71. Increasing competition

72. Unstable economy

74. Open sky policy

75. Demand supply gapIntroduction SWOT Govt. policies Mkt overview Investment

77. A strong manufacturing sector and a private sector.

78. The rising middle class is also becoming increasingly affluent, mobile, Internet

79. savvy and more sophisticated in terms of what is demanded in terms of tourism products and services.

80. Entry of international brands through joint ventures and tie-ups.

81. higher occupancy levels and increase in average Room Rates.

82. Economic growth in tier II and tier III cities