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The top 5 mobile myths that CIOs fall for

  1. The 5 Myths of Enterprise Mobile Apps
  2. Where are the Enterprise Mobile Apps? Each year the world becomes more mobile. According to the UN’s Interna- tional Telecommunications Union (ITU), there are more active mobile phone subscriptions than people on the planet. People are using multiple devices at home and at work, including smart phones, tablets, wearables, laptops and desktop systems. In the consumer world, the mobile customer is the new norm, but the picture is notably different in the enterprise. The typical large business runs thousands of applications, including com- plex legacy systems that handle core business processes. With estimates measured in years to mobilize each application, it’s no surprise that the standard enterprise is still desktop-centric. That’s why the truly “mobile enterprise” is still more vision than reality. Despite the desktop-centric nature of their application infrastructures, most enterprises urgently recognize the need to migrate core apps to the mobile platforms popular with the workforce. According to the 2017 Gartner CIO Agenda Report, spending on mobility and mobile applications is among the top five priori- ties for most CIOs. However, these CIO’s are encountering a combination of myths and limitations that hinder the move to enterprise mobility. Let’s examine these common myths. 1© 2017 PowWow Mobile, Inc. All rights reserved.
  3. Some companies believe that “going mobile” is as simple as replacing their current desktop screens with a smaller device screen. Companies that follow this approach tend to use simple solutions like rendering desktop web apps in the mobile browser or using desktop virtualization to push these apps to mobile devices. Many organizations that have tried either or both approaches have found that their users spend more time “pinching and zooming” to choose the right menu or button, or simply scroll 2 Myth #1 We can simply push existing desktop applications to mobile devices around the application. Mobile users expect an intuitive user experience that leverages the capabilities and functionality of the native device. Force fitting a customized business application with upwards of 50+ tabs and fields onto a smaller device will not aid in productivity. Ultimately, users want to quickly complete workflows and tasks through apps that drive productivity, not hinder it.
  4. Users want to quickly complete workflows and tasks through apps that drive productivity, not hinder it.
  5. According to a recent Gartner report, 70 percent of software interaction in enterprises will occur on mobile devices by 2020. By 2021, 50 percent of apps will trigger events for users, making them more efficient. While most businesses do have a few pockets of mobile solutions, partial mobility has drawbacks, starting with the high probability of needing to carry more than one device. Many organizations are choosing to only mobilize simple workflows such as expense reports, approval processes and timesheets. While these one-to-two function applications are critical to the business’ success and a great place to start 4 Myth #2 We can get by with mobilizing just a few simple processes on your organization’s mobile journey, there are several other processes that your users need mobilized to improve overall efficiency. Consider your sales representative who is constantly meeting with prospects and clients away from the office. They can update their calendar and contact information from their smartphone or tablet, but then have to close deals, craft proposals, and send invoices back at the office on their Windows application at a desktop. When users are held back by limited technology, efficiency decreases, important information is forgotten and productivity fails.
  6. Some enterprises believe that the software vendors will offer packaged mobile apps to support their existing applications. This belief raises more questions than answers, in particularly, whether or not the vendor can support customized applications without the need for costly upgrades or re-platforming. Not to mention, can they support various mobile form factors and operating systems? What many enterprises don’t know is that their software vendors struggle with the same problems they do: which devices to support and how much original coding to do. Utilizing mobile solutions from software providers are not only expensive but, are often unable to meet the businesses needs due to the complex customizations of their applications. 5 Myth #3 Software vendors will provide mobilized versions of our apps
  7. “70 percent of software interaction in enterprises will occur on mobile devices by 2020.” Gartner
  8. Currently, enterprise IT departments build anywhere from 2-3 apps per year on average, while there are potentially hundreds more in the queue awaiting mobilization. On a percentage basis, mobile apps are the most time consuming, complex and expensive to create, maintain and support in all of IT. Compared to other technologies in which ongoing support and maintenance equates to roughly 20 percent annually of the original invested amount, mobile apps 7 require more than 50 percent, largely due to the accelerated technology churn and diversity of mobile device platforms. Build solutions like Mobile Application Development Platforms (MADPs), Mobile Backend-as-a-Service (MBaaS) or building native have their benefits, but each have inherent complexities and exotic requirements, the need for exotic and highly specialized resources that only complicate and elongate development. Myth #4 We can build our own mobile apps internally
  9. Nearly every business can present reasons as to why going mobile simply isn’t practical or important for its success. What these enterprises fail to remember is that the mobile revolution is not going away. The BYOD, CORP and now, the BYOW (Bring Your Own Wearable) movement is growing each day, and enterprises realize that this is not a matter of user preference, but of bottom-line productivity. New business processes rely on mobile devices that are portable, allowing users to engage with their customers away from the office. The lack of a mobile option puts the legacy investment in peril but, also limits competitive advantage and employee growth and retention. 8 Myth #5 Mobility isn’t really critical to our business
  10. This is not a matter of user preference, but of bottom-line productivity.
  11. Why is it so difficult for so many organizations to tackle common enterprise mobility problems? Many factors contribute to this challenge: So many apps, so much complexity An enterprise is rarely a simple technology environment. Groups and departments use different applications, which are often highly complex and customized for their specific needs. In addition, essential processes rely on in-house Win- dows and web applications that were built well before the mobile era. So many devices and people In the world of smartphones and tablets, change is rapid. Today it’s iOS, Android and Windows– tomorrow, who knows? 10 Debunking the Myths The Reality of Enterprise Mobile Apps While the IT department may support one platform, most enterprises contain a wide range of people in different roles, each with varying preferences and needs for devices and applications that may change again tomorrow. So few resources, so many projects Custom coding is expensive and time consuming, and busi- nesses that decide to write their own mobile apps must dedi- cate a significant portion of their technology budgets to the effort. Even then, their dedicated efforts may take months— even years—and cost millions to deploy only one complex application. IT departments are often already limited by a backlog of other projects that take precedence over mobile development, and lack enough in-house development skills to quickly deploy new applications.
  12. 11 The Requirements of Modern Enterprise Mobile Apps Enterprise IT organizations need better options for supporting the mobile enterprise. The most basic enterprise mobility requirements include: · World-class user experience that eliminates cumber- some processes including awkward controls and poor interface. · Seamless integration with existing data, logic and applications without requiring rework or outside con- sultant to re-write logic. · Support for all common mobile devices including iOS, Android and Windows and take advantage of their rich mobile capabilities. · Rapid deployment of new mobile apps in days or weeks instead of months or years, without breaking IT budget or diverting resources. · Meets all identity, authentication and security controls over data location and access.
  13. 12 A New Approach The SmartUX Platform from PowWow Mobile Those enterprises that have ‘mobile’ as a strategic initiative want to avoid piecemeal approaches. In addition, they need to find mobilization solutions that can address all of their mobile needs – even complex Windows and web applica- tions that seem impossible to mobilize. As a business focused on this problem, PowWow Mobile offers a rapid mobile app development (RMAD) solution that doesn’t require lengthy development cycles, custom coding, expen- sive resources or months or years to complete. With Pow- Wow’s SmartUX, rapidly transform any Windows, Web or Java application, workflow or data source into a native mobile app in days or weeks, not months or years and with no disruption to your business.
  14. Businesses need a solution that doesn’t require lengthy development cycles, custom coding, expensive resources or months or years to complete.
  15. Until now, enterprises that wanted mobile versions of their applications had only a few, less-than-ideal options that were high on promise and low on delivery. They could wait for vendors to provide applications, push desk- top versions of applications to mobile browsers, use VDI, or spend huge amounts of time and money writing their own apps. Each of these approaches have their own limitations and trade-offs. Achieving enterprise mobility efficiently requires a different approach. Rapid mobile app development gives technical and non-technical teams in your organization the ability to deploy native app experiences that inte- grate with all of your existing systems and data, with little to no coding required. Transforming your existing applications and workflows in a matter of days or weeks is realistic with PowWow Mobile, and the need for extensive coding and data integration capabilities is not required. 14 Summary
  16. © 2017 PowWow Mobile, Inc. All rights reserved. About PowWow Mobile PowWow Mobile allows enterprises to transform business applications into modern, mobile app experiences. PowWow Mobile eliminates business-IT friction as enterprises seek competitive advantage and increased produc- tivity through mobile for today’s digital workplace. Our SmartUX Platform accelerates enterprise application transformation by creating new, native mobile apps from any web or Windows app quickly, without sacrificing quality, and at a lower cost than custom solutions or other tools. PowWow Mobile works with customers across industries, including financial services, healthcare, manufacturing, software, consulting and public sector. +1 877 800 4381| | | @PowWowMobile 594 Howard Street, Suite 301 San Francisco, CA 94105