Deep dive into the Trend 3 of the Technology Vision 2015 - the platform R(e)volution - and discover how industry platforms will fuel the acceleration of digital disruption during the next three to five years.

1. Digital Business Era: Stretch Your
Boundaries
Trend 3: Platform (R)evolution

2. Vision Trend Evolution
2013-2015
Copyright © 2015 Accenture All rights reserved.

3. Color Palette
Copyright © 2015 Accenture All rights reserved.
R 153
G 51
B 153
R 47
G 83
B 156
R 255
G 221
B 0
R 255
G 153
B 0
R 136
G 221
B 0
R 170
G 17
B51
Internet
of Me
Outcome
Economy
Platform
(R)evolution
Intelligent
Enterprise
Reimagined
Workforce
1 2 3 4 5
5 Trends

4. 3
Platform (R)evolution:
Defining ecosystems, redefining
industries.
Copyright © 2015 Accenture All rights reserved.

5. Underpinned by a wave of digital technologies – including social, mobile,
analytics, cloud, and the Internet of Things (IoT) – the platform serves as a new
blueprint for how companies build, connect, and deliver applications that address
specific industry challenges.
Today’s new and evolving platforms are essentially comprised of well-defined
architecture, governance and services and underpinned by the latest digital
“tools” – social, mobile, cloud, IoT and others.
Industry platforms will fuel the acceleration of digital disruption during the next
three to five years, leaving less and less time for established companies to react
to change.
Platform (R)evolution:
Defining ecosystems, redefining industries.
#TechVision2015
www.accenture.com/technologyvisionCopyright © 2015 Accenture All rights reserved.

6. Trend Perspectives:
Business and IT Executives
71%
Expect partner APIs to
be broadly adopted
across their industries
within the next two
years.
60%
Plan to engage new
digital partners within
their respective
industries over the
next two years.
81%
Believe that in the future,
industry boundaries will
blur as platforms
reshape industries into
interconnected
ecosystems.
Source: Accenture Technology Vision 2015 Survey of 2,000 business and IT executives
www.accenture.com/technologyvision
#TechVision2015
Copyright © 2015 Accenture All rights reserved.

7. Copyright © 2015 Accenture All rights reserved.
Among the Global 2000, digital industry platforms and ecosystems are fueling
the next wave of breakthrough innovation and disruptive growth.
The elimination of barriers—in terms of the technology, cost, and time
associated with traditional IT infrastructure and application development—
is the primary force driving and enabling this change.
According to Massachusetts Institute of Technology, in 2013, 14 of the top 30
global brands by market capitalization were platform-oriented companies.
Breakthrough innovation and growth
Source: “The Ups and Downs of Dynamic Pricing, Innovation@Work blog, October 31, 2014.
#TechVision2015

8. Advances in cloud, mobile platforms, and application development
are eliminating the technological and cost barriers associated with
digital industry platforms.
Platform building blocks are here and ready:
•The foundation: Public and hybrid cloud
•Digital glue & secret sauce: APIs
•Digital treasure chest: Mobile platforms
•Accelerator: Open Source
•Real-time business models: Internet of Things
#TechVision2015
Copyright © 2015 Accenture All rights reserved.

9. Leveraging the Network Multiplier Effect
Increased adoption makes the platform
more valuable for all.
Beyond innovation and new ideas, the
ecosystem is also becoming a key way
for companies to grow faster.
By understanding the network multiplier
effect of platform-driven ecosystems,
companies can digitally tap into the
many networks of people who are
working toward the same goals.
Then they can leverage these networks
to drive sustainable growth in faster and
economically smarter ways.
#TechVision2015
Copyright © 2015 Accenture All rights reserved.

10. Color Palette
Copyright © 2015 Accenture All rights reserved.
R 153
G 51
B 153
R 47
G 83
B 156
R 255
G 221
B 0
R 255
G 153
B 0
R 136
G 221
B 0
R 170
G 17
B51
Platform (R)evolution: Looking Ahead
Platform-driven ecosystems are not a far-future idea. The tools and techniques are
coming together today. What’s needed most is a widespread shift in mindset toward
platform-based ecosystems. The leaders are making that shift now.
An increasingly urgent challenge for other players: quickly determine which platforms
and ecosystems will give them a competitive advantage and define future in the “We
Economy.”

11. www.accenture.com/technologyvision
#TechVision2015
Copyright © 2015 Accenture All rights reserved.