1. Who’s Who in the PL Sector?
Presenter: Drew Mitchell, S4L
Hosted by
November 26, 2015

2. Webinar Outline
• Brief overview of physical literacy
• National Physical Literacy Planning Meeting – Outcomes
• Physical Literacy Delivery and Promotion
– National Organizations
– Provincial Organizations
– Regional Delivery
– Community Engagement
• Opportunities
• Increasing Awareness & Knowledge

3. Physical literacy is the motivation,
confidence, physical competence,
knowledge and understanding to value and
take responsibility for engagement in
physical activities for life.
International Physical Literacy Association, May, 2014

5. Physical Literacy Activity
Participation
Fitness
Movement Vocabulary
Durability
Physicalliteracy.ca
FMS

6. The GATEWAY to ac)ve par)cipa)on.
A journey not a des)na)on.

7. National Physical Literacy
Planning Meeting
• 13 National Organizations met Nov. 14th
• Focus was on PL Education & Training
• Alignment around the PL Consensus Statement
• Outcomes
– Development of common PL messages - communication
– Streamline each orgs role in PL delivery/promotion – infographic
– Promote and support each others work

9. National Organizations
Physical & Health Education Canada (PHE Canada)
• Canada’s premier professional organization for
physical and health educators.
• Developed a wide range of PL & FMS
resources & tools including Passport for Life.
High Five
• Canada’s only comprehensive quality assurance
standard for children’s recreation and sport.
• Integrates PL into training modules and tools and
promotes it through their workshops.

10. National Organizations
Gymnastics Canada
• National Sport Organization for Gymnastics, a
foundational sport for early movement development
• Created Move You Body, a national PL program
in partnership with Swimming & Athletics
60 Minutes Kids Club
• Is a free program that supports students and
elementary schools, Physical Literacy and Health Strategies
• Has a suite that consists of two tools that support delivering and
tracking healthy behaviours, and fundamental movement skills, to
students 5-12 years old.

11. National Organizations
Active for Life
• Helps parents give their children the right
start in life through the development of physical literacy.
• Provides parents and pros with appealing articles, activities, videos
and tools to help children develop the skills they need for lifelong
physical activity.
Motivate Canada
• Specializes in improving the lives of young people
by fostering civic engagement, social entrepreneurship,
social inclusion and leadership among youth.
• Has embedded PL into their youth training to support the healthy
development of young people across Canada.

12. National Organizations
Athletics Canada
• National Sport Organization for Athletics, a
foundational sport in early movement
development.
• Have created a National PL program called
Run Jump Throw Wheel.
ParticipACTION
• Is a national non-profit organization that helps
Canadians sit less and move more.
• Largely a promoter of PL but also plays a role in strategic
Leadership – PL Concensus & RBC L2P

13. National Organizations
Canadian Paralympic Committee
• Leads the development of a sustainable Paralympic
sport system to enable athletes to reach the podium
at the Paralympic Games.
• Have PL resources and programs – Changing Minds Changing
Lives, FUNdamentals
Canadian Association for the Advancement of Women and
Sport and Physical Activity (CAAWS)
• Dedicated to creating an equitable sport and
physical activity system in which girls and
women are actively engaged as participants and leaders.
• Developed several PL resources targeted at females
including one of the only PL resources for older women

14. National Organizations
Coaching Association of Canada (CAC)
• Unites stakeholders and partners in its
commitment to raising the skills and stature
of coaches, and ultimately expanding their reach
and influence.
• FMS Course was one of the first movement modules and is widely
used today
Sport Canada
• The lead funding agency for the sport at the National level.
• Supporter of LTAD/LTPD, the S4L framework and Bilaterals in
Canadian Sport System.

15. Adapted from Sport England 2006
Sport for Life Three Key Outcomes

16. National Approaches
• FPT/S4L Group – Provincial Strategies
• Sport Canada Bilateral
• Foundations Canada
• RBC L2P
• PL Assessment – PLAY, CAPL, P4L, FMS Tracker
• LTAD/LTPD
• PHAC
• FIFA 11+/Movement Preparation

17. Provincial Organizations
British Columbia
• viaSport funds PL Coordinators
• Regional Centres – Connecting & Network
• Bilateral Program – PSOs & MSOs
• PL Mentoring Project
• Community Sport Grants
• Island Health

18. Provincial Organizations
Alberta
• Alberta Recreation and Physical Activity Division
• Be Fit for Life Network - 9 Regional PL Coordinators
• PLAY (Physical Literacy and You) Alberta -13 PLAY
groups across Alberta – collective impact approach
• EverActive Schools - funded by 3 ministries ( AB
Justice, Health and Education)
• Post Secondary – Mount Royal University - PL Focus

19. Provincial Organizations
Saskatchewan
• Provincial Sport for Life Manager
• Growing Young Movers initiative to promote PL
• Saskatchewan Partnership for PL
Manitoba
• Sport for Life Centre
• Regional Centres

20. Provincial Organizations
Ontario
• Ontario Sport & Recreation Community Fund (OSRCF)
• Trillium Foundation
• Health Nexus – PL in ECE
• Ontario After School Program - MTCS
• Ontario Health Units
• Post Secondary – Brock, McMaster, Seneca
Quebec
• Quebec En Forme
• TMVPA

21. Provincial Organizations
New Brunswick
• Provincial PL Coordinator
• Provincial PL Summit
• Integration into PSO Plans & Delivery
• PL Learning Facilitators
Nova Scotia
• Regional Sport Coordinators (6)
• NS Sport for Life Plan - Focus on PL initiatives
• Sport NS focus on LTAD and PL initiatives with PSO's
• PL Summit
• Government Agency Collaboration

22. Provincial Organizations
NewFoundland/Labrador
• Creation and support for a Project Leader- CS4L
• PL part of guiding principles - Sport NL
PEI
• PL research at UPEI
Nunavut
• Translation of PL Resources to Aboriginal Language
NWT
• Bilateral PL Programs
• Conferences with PL focus
Yukon
• PL Coordinator
• Sport & PL Centre

23. Community Engagement
A wide range of communities across Canada focusing on
PL development and delivery.
A few examples
– Richmond – PL initiative – Programs
– Hamilton
– Winnipeg
– Cochrane
– West Vancouver
– St. Catherines
– Gatineau
– Moncton
– Halifax

24. RBC Learn to Play Project
November 20th 2015

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In partnership with

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• RBC believes in the importance of physical literacy – the confidence,
competence and motivation to be active for life – will go a long way
towards achieving our goal of encouraging more kids to get out and
play.
• Through the RBC Learn to Play Project, RBC will provide over 5
million in grants over 3 years.
RBC’s commitment to Kids
100 million. Five years. Over 1 million kids.

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Granting components & programs
1. RBC Learn to Play Community Action Grants and RBC
Learn to Skate Program ($1,000 to $10,000)
2. RBC Learn to Play Leadership Grants ($10,001 to $25,000)

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• Incorporating key elements of physical literacy
• Reach and cost of participation
• Cross sector partnerships
• Leadership development opportunities:
– NCCP Fundamental Movement Skills
– High Five Sport
– Physical Literacy Assessment (PLAY) tool training
– Other workshops/training
Quality applications

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• Must be located in Canada
• Must be a Not for Profit or CRA registered charity or a qualified donee
as defined by CRA (See www.rbc.com/donations)
• Financial statements required, must be audited for grants over $5,000
Eligibility & Timelines
Round 3 applications:
Introductory Webinar: February 2016
Grant applications open: March 2016
Grants awarded: September 2016
For more information: learntoplay@RBC.com

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• In 2014, $1.6 million in funding was awarded to over 180 organizations
• In 2015, $2.06 million in funding was awarded to 199 organizations
RBC Learn to Play
Project 2015 overview
GRANT PROGRAM BY CATEGORY Number of grants awarded Dollars awarded
Community Action Grants 123 $929,798.00
Leadership Grants 44 $892,051.00
Learn to Skate Grants 32 $242,000.00
GRANTS PROGRAM BY REGION Number of grants awarded Dollars awarded
Alberta & the Territories 25 $303,334.00
Atlantic 29 $240,141.00
British Columbia 28 $346,150.00
Greater Toronto Region 12 $151,615.00
Manitoba, Saskatchewan and Northern Ontario 31 $281,770.00
Ontario North East 23 $210,052.00
Ontario South West 21 $187,500.00
Quebec 24 $258,287.00
National 6 $85,000

31. Thank you for being part of the solution!
We all have a part to play to improve the health of
our nation through increased physical activity.
What will you do to advance the physical literacy
movement where you live, work and play?
Which organizations can help you to achieve
your organization’s PL goals?

32. Key Websites
• www.physical-literacy.org.uk (Margaret Whitehead)
• www.canadiansportforlife.ca
• www.physicalliteracy.ca
• www.activeforlife.com

33. SUMMARY AND ROUND-UP
Questions?