Do you need some juicy video marketing statistics to help get your boss to green light your department's video project? Do amazing video marketing statistics make your pulse quicken? Do you enjoy silly puns about cats in videos? Then have we got something for you to see! Behold! <trumpets> What we feel are the top 15 video marketing statistics visualized into a handy downloadable e-book for 2015! We also mixed in a few cat graphics with stats and puns because let's face it, if there weren't cat videos...the internet would likely cease to exist. Enjoy! Transcript: The Top 15 Video Marketing Statistics for 2015 (Now jam packed with 43% more cat video puns!) 1. 59% of viewers will watch a video to completion that is less than one minute. - Wistia 2. 92% of mobile video viewers share videos with others. - Invodo 3. 65% of executives have visited a vendor’s site after watching a video. – Forbes (39% have called a vendor after watching a video) 4. 70% of marketing professionals report that video converts better than any other medium. – MarketingProfs 5. When marketers included a video in an email, the click-through rate increased by 200% - 300% – Forrester 6. The average internet user spends 88% more time on a website with video. – Mist Media 7. 300 hours of video are uploaded to YouTube every minute. – YouTube (That's a lot of cat videos!) 8. 64% of consumers are more likely to buy a product after watching a video about it. – comScore 9. Visitors who view videos stay on web sites an average of 2 minutes longer than those who don’t view videos – comScore 10. 59% of senior executives prefer to watch video instead of reading text, if both are available on the same page. – Forbes Insight 11. Homepage videos are shown to increase conversion rates by 20% or more. – ReelSEO (Read about how our client got a 34% increase in conversions) 12. Using video on landing pages can increase conversion by 80% - Unbounce 13. Mobile makes up almost 40% of global watch time on YouTube. - YouTube (6 billion hours of video are watched monthly on YouTube) 14. 1.8 Million Words is the value of one minute of video. – Dr. James McQuivey, Forrester 15. Only 24% of brands are using online video to market to consumers. - Kantar Media Who Came Up With This Super Paw-someness? OK. That was my last cat pun, now allow me to introduce you to Adelie Studios... Adelie Studios specializes in visual storytelling. It’s been our focus for more than a decade. Whether it’s short explainer videos, infographics and other shareable visual content, we create the visuals that help hundreds of start ups on up to big brands stand out in an increasingly competitive environment. And most important of all, it’s our passion. After all we create animated marketing videos…what’s not fun about that?

1. Video Marketing Stats
for
Now jam
packed with
43% more cat
video puns!

2. Adélie Studios adeliestudios.com
1 minute
is purrrrfect.
of viewers will watch a video
to completion that is less than
– Wistia
one minute long.
59%

3. Adélie Studios adeliestudios.com
92%of mobile
video viewers
share videos
with others.
- Invodo

4. Adélie Studios adeliestudios.com
65%
39% have called
a vendor after
watching a video.
of executives have
visited a vendor’s site
after watching a video.
– Forbes

5. Adélie Studios adeliestudios.com
70%of marketing professionals report that
video converts better than any other medium.
– MarketingProfs

6. Adélie Studios adeliestudios.com
When marketers included
a video in an email,
the click-through
rate increased by
– Forrester
Video also
boosts email
Open Rates
by 19%
200%
to
300%

7. Adélie Studios adeliestudios.com
The average
internet user
spends
more
time on a
website
with video.
– Mist Media
88%

8. Adélie Studios adeliestudios.com
That’s a LOT
of cat videos!
300 hoursof video are uploaded to YouTube
every minute.
– YouTube

9. Adélie Studios adeliestudios.com
64%of consumers
are more likely
to buy a product
after watching
a video about it.
– comScore

10. Adélie Studios adeliestudios.com
Visitors who view videos stay on web sites an average of
2 minutes longer
than those who don’t view videos
– comScore
10 20 30 40 50 10 20 30 40 50 10 20 30 40 50 10 20 30
1 min 2 min 3 min
Likely got bored
reading all that text
and are now looking
at cat videos.

11. Adélie Studios adeliestudios.com
59%
of senior executives prefer
to watch video instead of
reading text, if both are
available on the same page.
– Forbes Insight

12. Adélie Studios adeliestudios.com
Read about how
one client got a
34% increase. >>
Fur real
Homepage videos are shown to
increase conversion rates by
– ReelSEO
20%or more.

13. Adélie Studios adeliestudios.com
Using video on landing pages can increase conversion by
80%- Unbounce

14. Adélie Studios adeliestudios.com
6 billion
hours of video
are watched
monthly on
YouTube.
Mobile makes
up almost
40% of global watch
time on
– YouTube

15. Adélie Studios adeliestudios.com
1.8 Million Words
is the value of one minuteof video.
– Dr. James McQuivey, Forrester

16. Adélie Studios adeliestudios.com
Only 24%of brands are using online video
to market to consumers.
–Kantar Media
Why shouldn’t
this be mew?

17. Who Did This Super Paw-someness?
OK. That was my last cat pun, now allow me to introduce you to Adelie Studios...
Adelie Studios specializes in visual
storytelling. It’s been our focus for more
than a decade. Whether it’s short explainer
videos, infographics and other shareable
visual content, we create the visuals that help
hundreds of start ups on up to big brands
stand out in an increasingly competitive
environment. And most important of all, it’s
our passion. After all we create animated
marketing videos…what’s not fun about that?
www.adeliestudios.com
info@adeliestudios.com
401.489.8550
Adélie Studios
twitter.com/adeliestudios
linkedin.com/company/adelie-studios
facebook.com/adeliestudios
youtube.com/user/adeliestudios
plus.google.com/+Adeliestudios/