There’s no question that getting a new site live and into the search index is a daunting task. And what if you don’t know the search engine optimisation (SEO) tips and tricks that will get your site to the top? Not understanding the best SEO practices can leave your site in the dark which means no one will know you even exist. No clicks, no visitors, no sales. Let’s take a look at what goes into setting up a site’s on-page SEO.