Presentation to Boston's Music 2.0 event hosted by Charles McEnerney on

1. Jonathan Block
VP Business Development
310-924-5828
jonathan@advamobile.com
Mobile Marketing Services for Entertainment Artists,
Advertisers, and their Fans
Copyright © 2009 Adva Mobile
Music 2.0 Presentation
Jack Kelly
CEO
508-740-3359
jkelly@advamobile.com
Amir Rozenberg
VP Products
781-354-7544
amir@advamobile.com

2. Adva Mobile Overview
 Founded March ’08 Launched
January ’09
 Privately Held
 InitialVision: Mobile, Off Deck, Direct
to Consumer Music Distribution
 Comprehensive Band to Fan Mobile
Marketing Service
 Expertise in Startups,Wireless,
Mobile, Music, Social Communities
~750 Bands

3. A Comprehensive Set of Mobile Marketing
Tools for Entertainment Artists
Messaging Presence Content SharingCommerce
Unique Keyword
Adva Shortcode
SMS Blast
Scheduling Tool
Contests,
Voting,
Engagement
Automatically
created Pages
Browser based –
all phones
Custom designs
Snackable
Tickets, Merch,
Music
Physical. Digital
Adva / PayPal
Affiliates:
Ticketmaster,
iTunes, Amazon
Free to the Fan
Link to Storefront
for $
Fulltrack, teasers,
videos, ringtones,
wallpapers
Twitter
Facebook
Recommendations
Viral
A software service that enables entertainment artists to create
closer relations with their audience on their mobile phones.

4. Value Proposition
How We Make Money
Multiple Revenue Streams
Artists  Mobile Marketing Services
Fans  Mobile Experience
Personal, Immediate, Engaging
Advertisers  15-28 Audience
38 million Gen-Y
ADVA Mobile and Bands $$$
Tix, Music & Merch Sales, Ad Rev,
Design, Campaign, Hosting

5. Advanced Analytics Provide the Artist with a
Comprehensive View of Fan Acquisition
Growth, Campaign Success, Metrics, Reports

6. Mobile Commerce Direct to Fan
Solutions
 Physical Goods
 Merchandise
 Tickets
 Music
 Direct to Fan
 Artist Fulfillment
 Affiliate
 Digital Goods
 Full Track
 Album
 Video
 Ringtone
 Wallpaper
 Direct to Fan
 Adva Fulfillment
 Affiliate

7. Thank
TEXT
GETLYASIA
To
88704