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A NEW MESSAGING STRATEGY
TO BUILD SUPPORT FOR
HUMAN SERVICES


Call-in info:
Number: (213) – 416 – 1560
Pin: 198 – 678 – 477 #
Audio PIN: *111#
TODAY’S WEBINAR SPEAKERS
 Margy Waller
 Executive Director of The Mobility Agenda and Senior
 Fellow at Topos Partnership

 Teresa Lampl
 Associate Director of the Ohio Council of Behavioral
 Health and Family Service Providers
 Will Petrik
 State Director with Advocates for Ohio’s Future
STARTING THE CONVERSATION
(IN THE PAST)

• Protect Ohio’s Most Vulnerable
  Populations
• Our state budget priorities must
  protect those struggling because of
  the current recession.
STARTING THE CONVERSATION
(OUR NEW MESSAGING STRATEGY)

• Great human services make Ohioans
  more competitive
• Strengthen Ohio with strategic
  economic development.
• Prepare to fill thousands of health
  care jobs.
STARTING THE CONVERSATION
(OUR NEW MESSAGING STRATEGY)

• We need budget solutions that
  Strengthen Ohio’s communities.
• When Ohio’s economy is strong,
  everybody benefits.
MAKE OHIO COMPETITIVE WITH GREAT
PUBLIC SERVICES

• Ohio’s communities are stronger when
  everyone can participate in our
  economy and democracy.
• By investing in public services that
  make Ohio’s workforce more
  competitive, our economy is
  strengthened and Ohio Thrives.
OPPORTUNITIES TO MAKE OHIOANS
MORE COMPETITIVE
Early Care & Education: High-quality early learning and development helps
ensure that children enter school ready to succeed.
Food and Nutrition: Access to food stabilizes struggling families, supports
Ohio workers, and stimulates Ohio’s economy.
Children Services: Ohio’s child welfare system helps our children and youth
become healthy, educated and productive adults able to participate in
Ohio’s economic recovery.
Health Care: Access to affordable health care helps Ohio become more
competitive by providing health coverage, behavioral health care and long
term services and supports for children, families, seniors, and people with
disabilities.
STRENGTHEN OHIO WITH STRATEGIC
ECONOMIC DEVELOPMENT

• Today, job opportunities are more
  limited than they need to be.
• With better economic development
  we can strengthen our workforce and
  ensure that every community has jobs
  that provide opportunity for all and
  create stronger local economies.
OPPORTUNITIES FOR STRATEGIC
ECONOMIC DEVELOPMENT
Community Employment: Work supports need to be developed to support
community employment for all people in all job sectors, including assisting
with education, job training, child care, personal care assistance and
transportation.
Employment Supports for People with Disabilities: The Medicaid Buy-In
for Workers with Disabilities lets Ohioans with disabilities build self-
sufficiency through employment.
Stable Housing: Stable housing strengthens the family foundation, gives
children the stability to learn and excel, and adults the ability to maintain
employment. Stable housing strengthens the economy by improving living
conditions and neighborhoods.
Family Supports: Family-centered programs and services support raising
healthy, well developed children and empower families so they can
contribute to Ohio's economy.
PREPARE TO FILL THOUSANDS OF HEALTH
CARE JOBS
• Ohio is positioned to be a national
   leader in the health care industry
   through innovation in research,
   education and delivery.
• Health and human services are
   expected to grow more than any other
   sector through the next five years,
   bringing thousands of new jobs to
   Ohio.
OPPORTUNITIES FOR JOB GROWTH
Health Care Coverage: Medicaid expansion will provide health coverage
to 600,000 Ohioans, improve health outcomes, and bring $20 billion (in
federal dollars) over the next six years to boost the economy and create
jobs.
Long-Term Care: As Ohio’s senior populations grows, Ohio can save $3,333
per person per month for every individual receiving home and community
services instead of nursing facility services. Home and community care is
good for Ohio’s economy and it is the most-preferred long term services
and supports option for persons of all ages with disabilities.
Community Behavioral Health: Behavioral health services strengthen
Ohio’s economy and are essential for a healthy and productive workforce,
successful schools, family stability, and building attractive communities.
Developmental Disabilities: Medicaid provides support services for more
than 80,000 individuals with developmental disabilities as well as jobs for
those providing services. We can strengthen Ohio’s economy by ensuring
adequate provider rates that stabilize this critical workforce.
NEXT STEPS: WHAT YOU CAN DO

Download and print our:
   Talking Points and
   Fact Sheets:
      Make Ohio More Competitive with Great Public Services (PDF)
      Strengthen Ohio with Strategic Economic Development (PDF)
      Prepare to Fill Thousands of Health Care Jobs (PDF)


You can also find them at our Resources Page:
 www.advocatesforohio.org/resources
NEXT STEPS: WHAT YOU CAN DO

Share the info with your friends, family, your
 board, staff, and volunteers.

Practice starting the conversation in a new
 way with friends, family, your board, staff,
 and volunteers (especially people who might
 be beyond the “choir.”)
NEXT STEPS: WHAT YOU CAN DO

Use our resources to talk to your lawmakers.


Share feedback with us. How did lawmakers
 respond?




                                                14
CONTACT
                           Advocates for Ohio’s Future
                           510 East Mound Street, Suite 200
                           Columbus, OH 43215
                           www.advocatesforohio.org
                           Will Petrik | 614-602-2464
                           Gail Clendenin | 614-602-2463
www.advocatesforohio.org

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A New Messaging Strategy to Build Support for Human Services

  • 1. A NEW MESSAGING STRATEGY TO BUILD SUPPORT FOR HUMAN SERVICES Call-in info: Number: (213) – 416 – 1560 Pin: 198 – 678 – 477 # Audio PIN: *111#
  • 2. TODAY’S WEBINAR SPEAKERS Margy Waller Executive Director of The Mobility Agenda and Senior Fellow at Topos Partnership Teresa Lampl Associate Director of the Ohio Council of Behavioral Health and Family Service Providers Will Petrik State Director with Advocates for Ohio’s Future
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  • 60. STARTING THE CONVERSATION (IN THE PAST) • Protect Ohio’s Most Vulnerable Populations • Our state budget priorities must protect those struggling because of the current recession.
  • 61. STARTING THE CONVERSATION (OUR NEW MESSAGING STRATEGY) • Great human services make Ohioans more competitive • Strengthen Ohio with strategic economic development. • Prepare to fill thousands of health care jobs.
  • 62. STARTING THE CONVERSATION (OUR NEW MESSAGING STRATEGY) • We need budget solutions that Strengthen Ohio’s communities. • When Ohio’s economy is strong, everybody benefits.
  • 63. MAKE OHIO COMPETITIVE WITH GREAT PUBLIC SERVICES • Ohio’s communities are stronger when everyone can participate in our economy and democracy. • By investing in public services that make Ohio’s workforce more competitive, our economy is strengthened and Ohio Thrives.
  • 64. OPPORTUNITIES TO MAKE OHIOANS MORE COMPETITIVE Early Care & Education: High-quality early learning and development helps ensure that children enter school ready to succeed. Food and Nutrition: Access to food stabilizes struggling families, supports Ohio workers, and stimulates Ohio’s economy. Children Services: Ohio’s child welfare system helps our children and youth become healthy, educated and productive adults able to participate in Ohio’s economic recovery. Health Care: Access to affordable health care helps Ohio become more competitive by providing health coverage, behavioral health care and long term services and supports for children, families, seniors, and people with disabilities.
  • 65. STRENGTHEN OHIO WITH STRATEGIC ECONOMIC DEVELOPMENT • Today, job opportunities are more limited than they need to be. • With better economic development we can strengthen our workforce and ensure that every community has jobs that provide opportunity for all and create stronger local economies.
  • 66. OPPORTUNITIES FOR STRATEGIC ECONOMIC DEVELOPMENT Community Employment: Work supports need to be developed to support community employment for all people in all job sectors, including assisting with education, job training, child care, personal care assistance and transportation. Employment Supports for People with Disabilities: The Medicaid Buy-In for Workers with Disabilities lets Ohioans with disabilities build self- sufficiency through employment. Stable Housing: Stable housing strengthens the family foundation, gives children the stability to learn and excel, and adults the ability to maintain employment. Stable housing strengthens the economy by improving living conditions and neighborhoods. Family Supports: Family-centered programs and services support raising healthy, well developed children and empower families so they can contribute to Ohio's economy.
  • 67. PREPARE TO FILL THOUSANDS OF HEALTH CARE JOBS • Ohio is positioned to be a national leader in the health care industry through innovation in research, education and delivery. • Health and human services are expected to grow more than any other sector through the next five years, bringing thousands of new jobs to Ohio.
  • 68. OPPORTUNITIES FOR JOB GROWTH Health Care Coverage: Medicaid expansion will provide health coverage to 600,000 Ohioans, improve health outcomes, and bring $20 billion (in federal dollars) over the next six years to boost the economy and create jobs. Long-Term Care: As Ohio’s senior populations grows, Ohio can save $3,333 per person per month for every individual receiving home and community services instead of nursing facility services. Home and community care is good for Ohio’s economy and it is the most-preferred long term services and supports option for persons of all ages with disabilities. Community Behavioral Health: Behavioral health services strengthen Ohio’s economy and are essential for a healthy and productive workforce, successful schools, family stability, and building attractive communities. Developmental Disabilities: Medicaid provides support services for more than 80,000 individuals with developmental disabilities as well as jobs for those providing services. We can strengthen Ohio’s economy by ensuring adequate provider rates that stabilize this critical workforce.
  • 69. NEXT STEPS: WHAT YOU CAN DO Download and print our:  Talking Points and  Fact Sheets:  Make Ohio More Competitive with Great Public Services (PDF)  Strengthen Ohio with Strategic Economic Development (PDF)  Prepare to Fill Thousands of Health Care Jobs (PDF) You can also find them at our Resources Page: www.advocatesforohio.org/resources
  • 70. NEXT STEPS: WHAT YOU CAN DO Share the info with your friends, family, your board, staff, and volunteers. Practice starting the conversation in a new way with friends, family, your board, staff, and volunteers (especially people who might be beyond the “choir.”)
  • 71. NEXT STEPS: WHAT YOU CAN DO Use our resources to talk to your lawmakers. Share feedback with us. How did lawmakers respond? 14
  • 72. CONTACT Advocates for Ohio’s Future 510 East Mound Street, Suite 200 Columbus, OH 43215 www.advocatesforohio.org Will Petrik | 614-602-2464 Gail Clendenin | 614-602-2463 www.advocatesforohio.org