Mobile Is The New Normal
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Mobile is still growing. Our behaviors have changed. People from all ages are going online more and more from smartphones and tablets. Successful organisations understand that mobile first or even mobile only strategies enhance customer experiences and are good for acquisition and retention. Here are our 4 tips to leverage mobile in your strategy and how we can help.
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Mobile Is The New Normal
- 5. Source: The New Digital Devide, Whitebook Deloitte 4/2014 BY 2021 90% OF ALL CONSUMER ACTIONS WILL BE SUPPORTED BY DIGITAL.
- 6. Source: Google & Milward Brown Digital Study, 2014 89% OF B2B BUYERS USE THE INTERNET AND 42% OF THEM USE A MOBILE DEVICE DURING THE B2B PURCHASING PROCESS.
- 16. 16
- 19. HOW???
- 20. 1. KNOW YOUR CUSTOMER May she be a client or an employee, you need to understand your customer needs, her profile and her journey.
- 21. 2. BUILD YOUR STRATEGY Build a plan to meet your customer needs during her mobile journey and define your business objectives.
- 22. 3. DESIGN FOR REAL USERS You have to provide a delightful user experience. Users come first, business objectives come next.
- 23. 4. MEASURE & OPTIMISE Look at what goes well and what goes wrong. Optimise your processes and the user experience.
- 25. 25 OUR MOBILE SERVICES MOBILE STRATEGY MOBILE APPS OPTIMISATIONUSER EXPERIENCE RESPONSIVE WEB We help our customers define, plan and optimise their mobile strategies. We design engaging digital solutions for real users. We deliver amazing, useful and contextualised mobile apps. We create beautiful, manageable, efficient, integrated and responsive websites and ecommerce platforms. We can help you optimise your processes, results and user experience based on analytics.
- 26. WHY YOU SHOULD WORK WITH US AGILITY INTEGRATION SECURITY BUSINESS-IT ALIGNMENT We use agile methodologies, rapid iterations and user testing to meet your requirements and our own governance framework to deliver flat rates projects on time and on budget. We rely on the very strong tech skills of our team to provide digital solutions that are fully integrated within your information system and business processes. In a data-driven world, we pay very much attention to providing fully secure solutions that are aligned with the most strict internal security policies. Our IT background, combined with our business expertise, makes us the perfect partner to deliver solutions that meet at the same time business and IT requirements.
- 27. DIGITAL STRATEGY & BUSINESS EXPERTS TECHIES PROJECT MANAGERS USER EXPERIENCE ARCHITECTS THE CREW WEB DESIGNERS MANAGERS EXPERTISE – INNOVATION – ENGAGEMENT – FUN 50+PEOPLE 27YEARS OLD AN AVERAGE OF