SlideShare a Scribd company logo
1 of 12
 Titan Company Limited (earlier known as Titan
Industries Limited) is an Indian company
 Manufactures retail products such as watches, jewellery,
fragrances and eyewear.
 It is a joint venture between the TATA Group and the Tamil
Nadu Industrial Development Corporation (TIDCO) which
commenced operations in 1984 under the name Titan
Watches Limited.
 Titan Watches Ltd. commenced production in the year
1986 and hit the market in March 1987 with its brand
‘Titan’.
 In 1993, The name of the Company was changed with
effect from 21st September. From Titan Watches, Ltd. to
Titan Industries Ltd.
 In 1996, Titan Industries Ltd. entered the jewellery
segment with a brand launch ‘Tanishq'.
 A brief joint venture with the American brand, Timex,
between 1992 and 1998, focusing on market mass,
prospered and gave the watches sector a boom.
 Fastrack – the youth watch and accessories brand were
launched.
 In 2005, Titan Industries Ltd. initiated a precision
engineering division, catering to global majors across industry
verticals like aerospace, automotive, oil & gas, engineering,
hydraulics, solar and medical instruments.
 In 2006, Titan Industries Ltd. moved jewellery into tier II
sectors by bringing in Goldplus, the standardized mass
marketing of jewellery, with a market share of around 40% in
the semi-urban and rural scenario.
 Titan Industries Ltd. started its Eyewear Division in 2007, a
project of prescription eyewear, completed .
 Titan Industries Ltd. has now become Titan Company Ltd., it is
owned and managed by TATA and TIDCO.The company is
divided into four divisions - Watches & Accessories, Jewellery,
Eyewear and Precision Engineering. The largest manufacturing
unit of Titan is located at Hosur, Tamil Nadu.
 VISION - We create elevating experiences for the
people we touch and significantly impact the world we
work in.
 MISSION – We will do this through a pioneering spirit
and a caring, value-driven culture that fosters
innovation, drives performance and ensures
the highest global standards in everything we do.
 Values and Standards –
 Total customer orientation.
 Employee appreciation.
 Performance culture and teamwork.
 Creativity and Innovation.
 Passion for excellence.
 Corporate Citizenship.
 Name of Chairman - C.V. Sankar, IAS
 CEO – Watches -Mr. S Ravi Kant
Jewellery -Mr. C K Venkataraman
Eyewear -Mr. Ronnie Talati
 MD – Mr. Bhaskar Bhat
 BOD - Mr. Bhaskar Bhat, Managing Director
Mr. N N Tata, Director
Mr. Harish Bhat, Director
Mr. T K Balaji, Independent Director
Ms. Vinita Bali, Independent Director
Mrs. Hema Ravichandar, Independent Director
Prof. Das Narayandas, Independent Director
Mr. T K Arun, Director
Mrs. Ireena Vittal, Independent Director
Mr. Ashwani Puri, Independent Director
Mr. K. Gnanadesikan, Director
 The CSR focus at Titan will be driven by broad themes such
as upliftment of the underprivileged girl child, Skill
development and support for Indian Arts, Crafts and
Heritage.
 Can MIT-SOM do CSR with Titan ?
1] Titan Scholarship.
2] Titan Township.
3] Employment for Differently-abled.
4] Titan School and Titan Foundation for the Girl
Child.
5] Educating Girl Child.
 Although a late entry into the smart watch
market in India, Titan is now working on
making affordable smart watches for the
mass market.
 Watches – Titan, Sonata, Fastrack
 Titan Edge, Titan Raga, Nebula and several other
collections like Zoop, Automatic, Bandhan,
Octane.
 Jewellery – Tanishq
 Eye wear - Titan Eye+
 Precision Engineering - The division’s
products span precision engineering components
& sub-assemblies, machine building &
automation solutions, tooling solutions and
electronic sub-assemblies.
Titan

More Related Content

What's hot

Presentation on Tata Products Mayank Riyal
Presentation on Tata Products Mayank RiyalPresentation on Tata Products Mayank Riyal
Presentation on Tata Products Mayank Riyal
Mayank Thakur
 
Titan swot analysis
Titan swot analysisTitan swot analysis
Titan swot analysis
Sahil Gupta
 

What's hot (20)

PPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan ProductsPPT on Marketing and branding of Titan Products
PPT on Marketing and branding of Titan Products
 
ITC
ITCITC
ITC
 
PPT OF ITC (INDIA TOBACCO COMAPANY)
PPT OF ITC (INDIA TOBACCO COMAPANY)PPT OF ITC (INDIA TOBACCO COMAPANY)
PPT OF ITC (INDIA TOBACCO COMAPANY)
 
Titan
TitanTitan
Titan
 
Tata Group
Tata GroupTata Group
Tata Group
 
Presentation on Tata Products Mayank Riyal
Presentation on Tata Products Mayank RiyalPresentation on Tata Products Mayank Riyal
Presentation on Tata Products Mayank Riyal
 
Titan presentation
Titan presentation Titan presentation
Titan presentation
 
Titan
TitanTitan
Titan
 
Tata group
Tata groupTata group
Tata group
 
Titan company ltd
Titan  company ltdTitan  company ltd
Titan company ltd
 
Reliance industries analysis
Reliance industries analysisReliance industries analysis
Reliance industries analysis
 
A business organisation -TATA GROUP- pdf
A business organisation -TATA GROUP- pdfA business organisation -TATA GROUP- pdf
A business organisation -TATA GROUP- pdf
 
STP for TITAN
STP for TITANSTP for TITAN
STP for TITAN
 
TITAN WATCHES- A case study
TITAN WATCHES- A case studyTITAN WATCHES- A case study
TITAN WATCHES- A case study
 
Itc marketing project
Itc marketing projectItc marketing project
Itc marketing project
 
Tata group
Tata groupTata group
Tata group
 
Titan swot analysis
Titan swot analysisTitan swot analysis
Titan swot analysis
 
Titan mrktng strategy
Titan mrktng strategyTitan mrktng strategy
Titan mrktng strategy
 
BCG Matrix of Tata Group
BCG Matrix of Tata GroupBCG Matrix of Tata Group
BCG Matrix of Tata Group
 
ITC
ITCITC
ITC
 

Similar to Titan

Tata group
Tata groupTata group
Tata group
Aaryendr
 
Titan industries
Titan industriesTitan industries
Titan industries
Shiji Rajan
 
Titan industries
Titan industriesTitan industries
Titan industries
Shiji Rajan
 

Similar to Titan (20)

Titan presentation..pptx
Titan presentation..pptxTitan presentation..pptx
Titan presentation..pptx
 
Titan Watches - How the Brand is been Created
Titan Watches - How the Brand is been CreatedTitan Watches - How the Brand is been Created
Titan Watches - How the Brand is been Created
 
TITAN - A Brand Full of Innovations !
TITAN - A Brand Full of Innovations !TITAN - A Brand Full of Innovations !
TITAN - A Brand Full of Innovations !
 
Titan watches
Titan watchesTitan watches
Titan watches
 
Titan
TitanTitan
Titan
 
Tanishq
Tanishq Tanishq
Tanishq
 
Tata Group
Tata GroupTata Group
Tata Group
 
marketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfmarketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdf
 
Case study titan (1)
Case study titan (1)Case study titan (1)
Case study titan (1)
 
Tanishq
TanishqTanishq
Tanishq
 
strategic management on tanishq
strategic management on tanishqstrategic management on tanishq
strategic management on tanishq
 
Tanishq
TanishqTanishq
Tanishq
 
India's leading brands in 2021
India's leading brands in 2021India's leading brands in 2021
India's leading brands in 2021
 
Titan watches: A brand innovation case study
Titan watches: A brand innovation case studyTitan watches: A brand innovation case study
Titan watches: A brand innovation case study
 
Tata group
Tata groupTata group
Tata group
 
Titan industries
Titan industriesTitan industries
Titan industries
 
Titan industries
Titan industriesTitan industries
Titan industries
 
Titan industries
Titan industriesTitan industries
Titan industries
 
Joint Hindu Family Business
Joint Hindu Family BusinessJoint Hindu Family Business
Joint Hindu Family Business
 
Titan watches
Titan watchesTitan watches
Titan watches
 

More from Akash Gawande

More from Akash Gawande (9)

cipla and sun pharma
cipla and sun pharmacipla and sun pharma
cipla and sun pharma
 
patanjali and colgate
patanjali and colgatepatanjali and colgate
patanjali and colgate
 
8 toyota and vokswagen
8 toyota and vokswagen8 toyota and vokswagen
8 toyota and vokswagen
 
7 tata motors and maruti suzuki
7 tata motors and maruti suzuki7 tata motors and maruti suzuki
7 tata motors and maruti suzuki
 
ICICI bank presentation
ICICI bank presentationICICI bank presentation
ICICI bank presentation
 
Adani ports and sez ltd
Adani ports and sez ltdAdani ports and sez ltd
Adani ports and sez ltd
 
Yes bank presentation
Yes bank presentationYes bank presentation
Yes bank presentation
 
Johnson control presentation
Johnson control presentationJohnson control presentation
Johnson control presentation
 
Treehouse
TreehouseTreehouse
Treehouse
 

Recently uploaded

Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
AnaAcapella
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
 

Recently uploaded (20)

Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
Unit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptxUnit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptx
 
Beyond_Borders_Understanding_Anime_and_Manga_Fandom_A_Comprehensive_Audience_...
Beyond_Borders_Understanding_Anime_and_Manga_Fandom_A_Comprehensive_Audience_...Beyond_Borders_Understanding_Anime_and_Manga_Fandom_A_Comprehensive_Audience_...
Beyond_Borders_Understanding_Anime_and_Manga_Fandom_A_Comprehensive_Audience_...
 
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
 
Jamworks pilot and AI at Jisc (20/03/2024)
Jamworks pilot and AI at Jisc (20/03/2024)Jamworks pilot and AI at Jisc (20/03/2024)
Jamworks pilot and AI at Jisc (20/03/2024)
 
How to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POSHow to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POS
 
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxHMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
80 ĐỀ THI THỬ TUYỂN SINH TIẾNG ANH VÀO 10 SỞ GD – ĐT THÀNH PHỐ HỒ CHÍ MINH NĂ...
 
Single or Multiple melodic lines structure
Single or Multiple melodic lines structureSingle or Multiple melodic lines structure
Single or Multiple melodic lines structure
 
Understanding Accommodations and Modifications
Understanding  Accommodations and ModificationsUnderstanding  Accommodations and Modifications
Understanding Accommodations and Modifications
 
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptxBasic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
 
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
Google Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxGoogle Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptx
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Interdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptxInterdisciplinary_Insights_Data_Collection_Methods.pptx
Interdisciplinary_Insights_Data_Collection_Methods.pptx
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 

Titan

  • 1.
  • 2.  Titan Company Limited (earlier known as Titan Industries Limited) is an Indian company  Manufactures retail products such as watches, jewellery, fragrances and eyewear.  It is a joint venture between the TATA Group and the Tamil Nadu Industrial Development Corporation (TIDCO) which commenced operations in 1984 under the name Titan Watches Limited.
  • 3.  Titan Watches Ltd. commenced production in the year 1986 and hit the market in March 1987 with its brand ‘Titan’.  In 1993, The name of the Company was changed with effect from 21st September. From Titan Watches, Ltd. to Titan Industries Ltd.  In 1996, Titan Industries Ltd. entered the jewellery segment with a brand launch ‘Tanishq'.  A brief joint venture with the American brand, Timex, between 1992 and 1998, focusing on market mass, prospered and gave the watches sector a boom.  Fastrack – the youth watch and accessories brand were launched.
  • 4.  In 2005, Titan Industries Ltd. initiated a precision engineering division, catering to global majors across industry verticals like aerospace, automotive, oil & gas, engineering, hydraulics, solar and medical instruments.  In 2006, Titan Industries Ltd. moved jewellery into tier II sectors by bringing in Goldplus, the standardized mass marketing of jewellery, with a market share of around 40% in the semi-urban and rural scenario.  Titan Industries Ltd. started its Eyewear Division in 2007, a project of prescription eyewear, completed .  Titan Industries Ltd. has now become Titan Company Ltd., it is owned and managed by TATA and TIDCO.The company is divided into four divisions - Watches & Accessories, Jewellery, Eyewear and Precision Engineering. The largest manufacturing unit of Titan is located at Hosur, Tamil Nadu.
  • 5.  VISION - We create elevating experiences for the people we touch and significantly impact the world we work in.  MISSION – We will do this through a pioneering spirit and a caring, value-driven culture that fosters innovation, drives performance and ensures the highest global standards in everything we do.
  • 6.  Values and Standards –  Total customer orientation.  Employee appreciation.  Performance culture and teamwork.  Creativity and Innovation.  Passion for excellence.  Corporate Citizenship.
  • 7.  Name of Chairman - C.V. Sankar, IAS  CEO – Watches -Mr. S Ravi Kant Jewellery -Mr. C K Venkataraman Eyewear -Mr. Ronnie Talati  MD – Mr. Bhaskar Bhat  BOD - Mr. Bhaskar Bhat, Managing Director Mr. N N Tata, Director Mr. Harish Bhat, Director Mr. T K Balaji, Independent Director Ms. Vinita Bali, Independent Director Mrs. Hema Ravichandar, Independent Director Prof. Das Narayandas, Independent Director Mr. T K Arun, Director Mrs. Ireena Vittal, Independent Director Mr. Ashwani Puri, Independent Director Mr. K. Gnanadesikan, Director
  • 8.  The CSR focus at Titan will be driven by broad themes such as upliftment of the underprivileged girl child, Skill development and support for Indian Arts, Crafts and Heritage.  Can MIT-SOM do CSR with Titan ?
  • 9. 1] Titan Scholarship. 2] Titan Township. 3] Employment for Differently-abled. 4] Titan School and Titan Foundation for the Girl Child. 5] Educating Girl Child.
  • 10.  Although a late entry into the smart watch market in India, Titan is now working on making affordable smart watches for the mass market.
  • 11.  Watches – Titan, Sonata, Fastrack  Titan Edge, Titan Raga, Nebula and several other collections like Zoop, Automatic, Bandhan, Octane.  Jewellery – Tanishq  Eye wear - Titan Eye+  Precision Engineering - The division’s products span precision engineering components & sub-assemblies, machine building & automation solutions, tooling solutions and electronic sub-assemblies.