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Initial pages

  1. 1. PROJECT REPORT ON CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY- LIFE INSURANCE CORPORATION OF INDIA SUBMITTED BY JUGAL PARMAR T.Y.B.M.S. SEMESTER –V UNDER THE GUIDANCE OF PROF. BHOOMI RATHOD SUBMITTED TO UNIVERSITY OF MUMBAI THROUGH SMT. KAMALADEVI GAURIDUTT MITTAL COLLEGE OF ARTS & COMMERCE 2014-2015
  2. 2. PROJECT REPORT ON CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY- LIFE INSURANCE CORPORATION OF INDIA SUBMITTED BY JUGAL PARMAR T.Y.B.M.S. SEMESTER –V UNDER THE GUIDANCE OF PROF.BHOOMI RATHOD SUBMITTED TO UNIVERSITY OF MUMBAI THROUGH SMT. KAMALADEVI GAURIDUTT MITTAL COLLEGE OF ARTS & COMMERCE 2014-2015
  3. 3. DECLARATION I, JUGAL PARMAR of SMT. K.G. MITTAL COLLEGE OF ARTS & COMMERCE of T.Y.B.M.S. (semester-v), hereby declare that I have completed the project on CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY-LIFE INSURANCE CORPORATION OF INDIA in the academic year 2014-2015. The information submitted is true and original to the best of my knowledge. Date: ___________________ __________________ (JUGAL PARMAR)
  4. 4. CERTIFICATE This is to certify that, Mr. JUGAL PARMAR, a student of T.Y.B.M.S. has successfully completed project on CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR IN CASE STUDY-LIFE INSURANCE CORPORATION OF INDIA in the academic year 2014-15 under the guidance of PROF. BHOOMI RATHOD. ___________________ ___________________ PROF.BHOOMI RATHOD PROF. NAMRATA ARORA (PROJECT GUIDE) (BMS CO-ORDINATOR) ____________________ ___________________ DR. SUHASINI ARYA EXTERNAL EXAMINER (COLLEGE PRINCIPAL)
  5. 5. PROJECT GUIDE CERTIFICATE I, PROF. BHOOMI RATHOD hereby certify that Mr. JUGAL PARMAR of SMT. K.G.MITTAL COLLEGE OF ARTS & COMMERCE T.Y.B.M.S. (semester-v) has completed project on CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY-LIFE INSURANCE CORPORATION OF INDIA in the academic year 2014-2015. The information submitted is true & original to the best of my knowledge. Date: __________________ _______________ PROF. BHOOMI RATHOD (PROJECT GUIDE)
  6. 6. ACKNOWLEDGEMENT At the outset, I would first like to thank the University of Mumbai for giving me an opportunity to do such an innovative project in the fifth Semester. I would like to extend my sincere gratitude and appreciation to my BMS Coordinator PROF. NAMRATA ARORA and project guide PROF. BHOOMI RATHOD who introduced me to the project CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY-LIFE INSURANCE CORPORATION OF INDIA. It has indeed been a great experience working under them during the course of project. I would like to express my gratitude for their unconditional support, invaluable advice and guidance provided throughout this project. I am highly obliged to our college Principal DR. SUHASINI ARYA for giving me an opportunity to conduct a detailed study and analysis of the topic relevant to my project. My thanks are also due to my parents & all other friends and well-wishers who have helped me at various levels. Last but not the least I would like to thank all those who directly or indirectly helped me in giving the final touches to the project. I once again thank all of them whole heartedly. Date: ___________________ _____________________________ (JUGAL PARMAR)
  7. 7. CONSUMER BUYING BEHAVIOUR IN INSURANCE SECTOR CASE STUDY- LIFE INSURANCE CORPORATION OF INDIA
  8. 8. Index Sr. No. Topics Page No. Executive Summary Introduction 1 Introduction to Insurance 2 Regulation of insurance sector in India 3 Products and services offered by major insurance players 4 Growth, Oppurtunities and Future of insurance industry 5 Impact of insurance sector on Indian economy 6 Settlement of claims for insurance 7 Re-insurance 8 Case study- Life Insurance Corporation of India 9 Survey Conclusion Bibliography
  9. 9. EXECUTIVE SUMMARY

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