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IGC Pitch Deck

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IGC Pitch Deck

  1. 1. interactive graphics corporation creating a new world of incredible experiences through interactive products. Life Interactive.
  2. 2. TABLE OF CONTENTS Overview…………………………….………………………………………………………………………………………………………...…3 How It Works…………………………………………………………..…………………………………………………………………… 4 Applications and Features…….………………………..…………………………………………………………………...5 Market Uses……..…………………..……………………………………………………………………................................................6 Market Size……..…………………..……………………………………………………..………………................................................ 7 Use Examples - Packaging………….……………..…….……………………………………………………………….…8 Use Examples - Marketing..………………………………….……………………………………………………………… 9 Use Examples - Verification.…………….……………………………………..………………………………………..…10 Use Examples - Security……………………..……………………………………………………………………………..… 11 Use Examples - Tickets…..……….…………………………………..……………………………………………………...…12 Use Examples - Gaming…....……….…………………………………..…………………………………………………..… 13 Use Examples - Collectibles……...………………….……………………………………………………….………...… 14 What is IGC………………………………….……………………..………………..……………………………...……………………..… 15 Competition………………………………………..………………..………………………………..……………….........................……16 Advantages……..…………………..……………………………………………………………………................................................. 17 Contact…………………………………………………………………………………….………………………………………………………18
  3. 3. Location based Marketing Games Automated Subscriptions Product Verification Brand Awareness Customer Surveys Online Shopping Product Guides Loyalty Programs interactive graphics corporation utilizes proprietary ink formulations to create marketing and packaging products which interact with any touchscreen enabled device (smartphones, tablets, kiosks, etc.) to create enhanced purchasing experiences, customer service functions, and product security. OVERVIEW
  4. 4. Software can detect: Movement & Speed, Rotation, Position, Count and Combine Interactions, Multiple Interactions on one screen, Backside Placement Position & Rotation of a Card Position & Movement of a Card (Slide) Multiple card usage & speed of movement Place Touchcode card on the touch screen. Hold smartphone. Open app or microsite. Card is decoded. Content access enabled. HOW IT WORKS
  5. 5. TRACK & TRACE Product authentication Generate real time data about product across distribution channels Combine with promotions PUBLISHING and MEDIA Automated subscriptions Book previews and digital content access Movie and Television Trailers and Advertisements GAMING Traditional trading cards become digital games Combine with marketing applications (new product intro, demos, game trailers) BRAND PROTECTION Safer than holograms Direct user authentication per mobile Invisible and hidden security feature CONSUMER BRANDS Loyalty programs and brand awareness Location based marketing Product guides and customer surveys APPLICATIONS AND FEATURES
  6. 6. Touchcode can be printed on a variety of substrate materials and surfaces. Can be implemented by using standard printing equipment and processes. Products can have Direct printing onto the substrate or; Indirect printing through stickers, labels or tags. PLAYING and TRADING CARDS MAGAZINES and BOOKS CREDIT/DEBIT and GIFT CARDS INLAYS and PROMO PIECES HANGTAGS and LABELS PRODUCT PACKAGING and CARRYING SOLUTIONS MARKET USES
  7. 7. ENTIRELY NEW PRODUCTS RE-IMAGINING EXISTING PRODUCTS ENHANCING EXISTING PRODUCTS MARKET SIZE - Interactive Benefits to Product Packaging such as Real Time Coupons, Product Demonstrations, and Customer Support. - Authentication applications on tags for Designer Apparel, Footwear, Fashion Accessories, and Luxury Goods - Season ticket holders receive exclusive in-stadium benefits through their Tickets - Added Security Features to Credit & Debit Cards - Fantasy Sports games unlocked through Collectible Cards - Print Advertisements that can provide product details, directions to stores, or service details. - Product, User Guides and Warranty Cards that are accessible and stored onto your phone. - Physical Toys and Games can change to digital items. - Maintain collections of Physical Products (DVDs, CDs, etc.) with less supply chain backups. - Preview cards for books and movies give access to portions of content and create pre-sale opportunities. Due to the range and depth of potential markets Touchcode technology could impact, there is no definitive way to calculate a prospective market size. Instead, we try and gauge the potential of markets that can be enhanced, re-imagined, or newly created through the use of Touchcode.
  8. 8. Allow customers to see the brewing process. Send alerts on special brews, pre-sales or events. Brew master can speak directly to the customer to explain what makes the beer unique. Loyalty program designed to engage and reward at the point of purchase. Six pack carrier re-imagined with Touchcode features Packaging that can be touched by a smartphone to create unique experiences without stealing brand packaging space. Rewards and coupons can be added without fear of reproduction and can be modified instantly based upon sales results. USE EXAMPLES - PACKAGING
  9. 9. Touchcode Enabled Book Previews (Designed for Barnes & Noble) Promote new products and engage customers in new ways utilizing better cross selling platforms. Create new advanced streams of revenue through additional pre sale opportunities Cards are made available in stores. Customer must download or have the Nook app. USE EXAMPLES – MARKETING Open the nook app and touch the card at the designated touch point Read the first 3 chapters of the book and get a cup of coffee for FREE. Reserve a copy of the book upon finishing the free sample.
  10. 10. USE EXAMPLES - VERIFICATION Luxury goods authentication in mobile applications Authentication program allows consumers to verify product to ensure really products are being purchased. Brands can receive notification of “negative” reads and have internal security investigate. VERIFIED AUTHENTIC Tags are printed with our proprietary conductive ink formula with same design as currently used. Customer opens a specially designed Polo app and touches the tag at indicated spot. Upon successful reading, customer is alerted the product is genuine.
  11. 11. Non-digital security measures for mobile banking apps. Requires customers to enter username/password and swipe card on smart device to gain access. Creates ATM – like security that cannot be “hacked” by digital methods alone. Customer must touch their card on the screen to verify non-digital presence. Open app and enter username and password as normal. USE EXAMPLES - SECURITY Cards are printed with a proprietary conductive ink formula. App is accessed as normal. Secondary verification screen added post login.
  12. 12. USE EXAMPLES - TICKETS Exclusive benefits for season ticket holders. Behind the scenes information and content available only through season ticket packages. In game promotions, contests, and benefits only accessible to season ticket holders. Tickets are printed with our proprietary conductive ink formula with same design as currently used. Season ticket holder opens the teams app and touches the ticket at indicated spot. Upon successful reading, ticket holder can access exclusive content, promotions, etc.
  13. 13. USE EXAMPLES - GAMING Create multi platform, integrated game play options. Deepen brand integration through original game play experiences. Increase “real” product sales by creating exclusive “digital” products available only through “real” product purchase. Special character and ability cards are inserted into specially marked boxes. Download and open app. Touch the card at designated area and receive new in-game characters or abilities Program went live in 2014. 20 MILLION cards were placed into LEGO Chima building sets.
  14. 14. USE EXAMPLES - COLLECTIBLES Create new digital experiences in traditional products. Recreate in-game highlights to have the cards “jump” to life. Add stats and player background info to create better player to fan connections. Special cards are printed with our proprietary conductive ink formula. Watch annual or career highlights, get advanced statistics, learn more about your favorite players. Open the Topps app and touch the card to the designated area.
  15. 15. Creative Prototyping and solutions of new products and services Printing Exclusively printed through Touchcode certified printers App/Website Development Creation and implementation of message Data and Analytics Collected, stored and made available for clients Maintenance Ongoing updates and modifications to the app or website WHAT IS IGC One Stop Solution
  16. 16. Ideal Use: Public displays or other marketing where low-cost is more important than aesthetics or customer engagement Example Use: Large display, public advertising (movie posters) Advantages: Free to produce, ease of printing Disadvantages: Unsecure, reading accuracy can degrade, conditions can limit accuracy Ideal Use: highly secure applications; logistics, track and trace, application where a greater reading distance is required. Example Use: EZPass (toll collection) Advantages: Reliable, Secure Disadvantages: Cost (including special printing process), Electronic Waste Augmented RealityRFID /NFCQR Codes RFID (Radio Frequency Identification) NFC (Near Field Communication) Ideal Use: location based aplications, sophisticated presentations Example Use: Yelp Monocle, Layar, Blippar Advantages: Ease of use Disadvantages: Cost, Functionality (need to stare at phone while using) COMPETITION
  17. 17. The IGC one stop solution allows client’s marketing teams to focus on their mission and not be forced to learn new technologies and how to integrate them into their marketing efforts. Ease of Solution ADVANTAGES Relationships Matter IGC clients do not direct their customers to a “QR Code” or “Layar app”. IGC clients direct their customers to their own company app to gaining greater awareness for their brand and strengthening the relationship with their customer. Diversity of Uses Control of Experience Unlike QR Codes (which are free to use and access) and Augmented Reality apps (which allow anyone access for a fee), IGC will only work with clients who deliver unique and valuable content through our technology. Closely monitoring client content to the end consumer will ensure the technology remains relevant and useful to the end consumer as we enter into different market spaces. In conjunction with the client’s smartphone and downloaded app, a wide variety of alerts and messages can be incorporated into the user experience to learn of new content and features, special promotions and awards, or product authentication and security.
  18. 18. Please visit our website for more information on our products and services: igctechnology.com CONTACTCONTACT

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