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The Innovator's Bookshelf
3 Sep 2015•0 j'aime•1,523 vues
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A selection of must read books for people involved in innovation and digital strategy, with a small glance on what's inside each book. Lean Startup, 4 hours workweek, Purple Cow, Personal MBA, Blue Ocean Strategy, Innovator's Dilemma, ... Warning: Some of these books are even life changing!
Alexandre JubienSuivre
Mobile Expert - Independent Consultant in Mobile Strategy - Keynote Speaker, Lecturer, Startup Coach & Advisor à IndependentPublicité
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The Innovator's Bookshelf
- The Innovator’s Bookshelf
- Top 5 - Watch out! These books might impact your life!
- Self improvement
- • Screw studies (MBA) • Educate yourself • Read the best books • Contains key business concepts
- • Invest in yourself • Transform your career • Be the Entrepreneur of your Life • Networking
- • Be proactive • Begin with the end in mind • Put first things first • Think win-win • Seek 1st to understand, then to be understood • Synergize • Sharpen the saw • (8) From effectiveness to greatness
- • Time management method • To do lists, don’t keep things in mind • Control & perspective • A workflow for everyday to whole life
- • What do you really want in your life? • Effectiveness / Parreto principle • Say ‘No’, optimize, delegate, automate • Try things at no cost • Travel the world
- • Nobel prize • An amazing light on how we think • Thinking systems, slow & fast
- • Master the 5 skills of disruptive innovators • Associating • Questioning • Observing • Experimenting • Networking
- Create the Business Model Canvas of your Career!
- Management
- • 1 day, a penguin discovers that the iceberg the colony is on is melting • Is that true? Some can’t believe it. • Will they disappear if they don’t change? • How to organize the change to another iceberg? • => it’s all about Change Management!!!
- • A nice little story about change and how we react to it • Fight the fear and embrace the change • That will lead you to the New Cheese!
- • Collaborate to innovate • In the company • Open source • Crowdsourcing • …
- • Everybody feels good = good results • One Minute Goal Setting • One Minute Praising • One Minute Reprimand
- • If you ever manage people, read it • Face unknown subjects (hiring, end of year reviews…) • Useful tips
- Strategy
- • How to create uncontested market space and make the competition irrelevant • Opppsite = Red Ocean = each customer you gain is a consumer you ‘stole’ to competition (ex. mobile carriers) • Ex.: Apple – repeatedly, Linkedin, Deezer, Nintendo Wii, Cirque du Soleil…
- • When new technologies cause great firms to fail • Sustaining innovation VS Disruptive innovation • Cheaper or better • Niche VS Mass Market • Cable excavators VS Hydraulic excavators • Kodak, Nokia, … Microsoft? • Car manufacturers? (nope, rather Blue Ocean here!)
- • Mass advertising is dead • Build Remarkable products or services instead • Be Remarkable yourself! • Staying safe is risky, you have to take risks if you want to succeed
- • Startups from 0 to 1 • How to build a different future • Detect what others don’t see • Build product and increment • A mix of all the other books applied to startups
- • All about the product adoption / innovation adoption curve • Plus the weird warp zone « Chasm »
- • How to grow • When your company needs something or needs to achieve something • Build: in-house team or create new team • Buy it: service providers, SaaS, company acquisition… • Borrow it: partnerships, exchanges…
- Methodologies
- • More than a book, a movement • Continuous innovation • Fail fast, succeed faster • MVP and the feedback loop • Pivots, growth engines…
- • More practical • Iterate on Business Model Canvas • From plan A to… a plan that works!!!
- • Get out of the building! • Product-Market fit From the father of Customer Development, quite heavy! More practical
- • A creative methodology, 5 steps • Empathize • Define • Ideate • Prototype • Test
- Agile & Lean Mgmt
- Product & Growth, Love, Money
- • Marty Cagan writes also on http://SVPG.com (Silicon Valley Product Group) • Product Management is all about making choices (big ones, micro ones…) • How to make these choices? • How to deal with environment and conflicting demands?
- Business Model Canvas, BM innovation, brainstorming and many many tips&tricks!
- • Insight in Growth Hacking principles used by startups • How to grow and market a product… without a marketing budget! • Or find more effective ways to grow • Creative Marketing based on tech, product, psychology and… marketing!
- The bible of Web Usability
- Did you like these slides? You might also like: http://fr.slideshare.net/AlexandreJubien/mobile-‐revolution-‐44980072 #MobileRevolution
- ThinkMobile Newsletter (Mobile, Innovation, Startups) ajubien @AlexJubien Alex Jubien Mobile Strategist ThinkMobile.fr
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