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Introduction to Bar and Beverage Industry.pptx

  1. Introduction to Bar and Beverage Industry Prepared by: Alyanna B. Gutierrez, LPT
  2. Learning Objectives: At the end of the of the lesson, you should be able to; 1. Learn the history and evolution of bar and beverage industry.  2.Understand the effects of alcohol in the body and recognize the different levels of intoxication. 3.Understand the law of alcoholic beverage distribution in the Philippines.
  3. I. Introduction to Bar and Beverage Industry ❖ Beverage Services Industry ❖ Historical Background ❖ Evolution of Bars (Beverage Establishment) ❖ Physiology and Effects of Alcohol ❖ Law and Ordinance in Alcoholic Beverages
  4. Bar and Beverage Industry Beverage Service Industry – comprises establishment or businesses that offer primarily beverages, foods and sometimes with entertainment and other services.
  5. Historical Background
  6. Historical Importance and Uses of Alcoholic Beverage 1. Historical Rites – beers and wines considered as gift from God and miracle products with magical power.
  7. Historical Importance and Uses of Alcoholic Beverage - Bacchus – the God of Wine and they honor him by offering them wine. - Romans and Greeks also offers wine to Jehovah - Catholics uses wine in the Sacrament of Communion
  8. Historical Importance and Uses of Alcoholic Beverage 2. Celebrations – they use wine like champagne during weddings and victories.
  9. Historical Importance and Uses of Alcoholic Beverage 3. Fellowship – Greeks held their symposium (means drinking together) after taking dinner by using a cup passed around until it emptied symbolized sharing love. in Latin word “in vino veritas” or “in wine there is truth” by historian Plyni.
  10. Historical Importance and Uses of Alcoholic Beverage 4. Medicine and tonic – they used wine or beer as medicine in any diseases because of its alcoholic content to kill bacteria.
  11. Historical Importance and Uses of Alcoholic Beverage 5. Foods and Drinks – they use wine or beer as accompaniment in their food like bread. - beers and wines as drinks are disease free compare to polluted water and milk.
  12. Historical Importance and Uses of Alcoholic Beverage 6. Political Use – George Washington gave his voter’s a barrel of rum, beer or wine for their trust.
  13. Evolution of Bar 1. Ale House – located at trade routes; a place to sleep and sometimes serves meal.
  14. Evolution of Bar 2. Taverns – it is a improved lodging condition and it offers wine, beer, and meal.
  15. Evolution of Bar 3. Public House/Pub House/ Pub – a place in England where people gathered for pleasure and fellowship.
  16. Evolution of Bar 4. Inn – an old concept of hotel that offers foods and beverage.
  17. Evolution of Bar 5. Cabaret – a place where refreshment, entertainment, music and dancing
  18. Evolution of Bar 6. Glittering / Fashionable Cabaret - for rich people from different countries who want to drink and entertained.
  19. Evolution of Bar 7. Saloon – a place where there is prostitution, gambling and illegal activities, and gang wars.
  20. Evolution of Bar 8. Restaurant – a establishment that provides complete food courses and beverage.
  21. Evolution of Bar 9. Bar – a place where beverage generally alcoholic sold and served to the guest.
  22. Effects of Alcohol Alcohol’s impact on your body starts from the moment you take your first sip. Brain – the part of the body where the drunkenness starts because of high water concentration and bloodstream. Alcoholic drinks make a person intoxicated because of alcoholic content . Beverages have different level of alcohol percentage form less than 1% up to 40% and up.
  23. Physiology of Alcohol 3 Steps How the Body Processed Alcohol 1. Absorption 2. Distribution 3. Oxidation
  24. Physiology of Alcohol 1. Absorption A. Blood stream – alcohol passes rapidly to blood stream without being digested. B. Stomach – food in the stomach tends to keep alcohol in the stomach longer. C. Small Intestine – the bubbles in the alcohol pass through small intestine makes you drunk faster.
  25. Physiology of Alcohol 2. Distribution – alcohol settles down in the parts of the body with much water to pass in the blood stream going down to different parts of the body.
  26. Physiology of Alcohol 3. Oxidation – liver breaks down alcohol into water and carbon dioxide. Note: small people get drunk faster than the bigger people.
  27. Recognizing the Stages of Intoxication of a Person Green Level (Go) ✔ No Noticeable behavior ✔ Talkative ✔ Seems Relaxed ✔ Comfortable ✔ Happy
  28. Recognizing the Stages of Intoxication of a Person Yellow Level (Warning) ✔ Became more louder and talkative  ✔ Overly friendly way ✔ Curses at server’s slow service ✔ Complaints drinks getting weaker ✔ Insists on singing with the band ✔ Impaired judgment
  29. Recognizing the Stages of Intoxication of a Person  Red Level (Stop)  ✔ Loss of motor coordination  ✔ Spills a drinks  ✔ Sways when walking  ✔ Has slurred speech  ✔ Ask for a double  ✔ Unable to pick-up change  ✔ Annoys and argue with the other costumers  ✔ Tearful and drowsy ✔ Has difficult focusing ✔ Falls and stumble
  30. Dependency on Alcohol Some people who drink heavily may develop a physical and emotional dependency on alcohol. Alcohol withdrawal can be difficult and life-threatening. You often need professional help to break an alcohol addiction. As a result, many people seek medical detoxification to get sober. It’s the safest way to ensure you break the physical addiction. Depending on the risk for withdrawal symptoms, detoxification can be managed on either an outpatient or inpatient basis.
  31. Law and Ordinance for the Distribution of Alcoholic Beverages 18th Amendment (Voldstead Act) Prohibited the manufacturing, sales, transportation and importation of intoxicating liquors in U.S.  ❖ Act lasted for a year.
  32. Effects of 18th Amendment ❖ Legal establishment were closed ❖ Spirits were smuggled from Canada to Mexico ❖ Increase number of crimes ❖ Gangster quickly became rich Saudi Arabia - in history, alcohol consumption was punishable by imprisonment.
  33. 21st Amendment passed 1893 by U.S. Congress ❖ Because of uncontrollable demand, they allow distribution of liquors with this conditions. ❖ Distribution of alcohol will be controlled by the state or town. ❖ Sale of liquors is legal to 50 states of U.S. and district of Colombia.
  34. Important Aspects on Serving Alcoholic Beverages in the Philippines “City Ordinance of Manila” Ordinance No. 85, Section 89  Bar Condition for the distribution of liquor license:  ⮚ That the licensee provides measure for the misconduct and disturbance in the place.  ⮚ Liquor should be sold only to customers 18 years old and above. (proof of age if doubt)  ⮚ Allow drunk person to enter the bar but do not serve drunk person if he/she orders alcoholic beverage. If the drunken person brings commotions, he/she has to leave the premises.  ⮚ Do not allow any illegal activities.  ⮚ Do not violate any provision of this ordinance.
  35. Prohibited Areas: ✔ Bar establishment should be 50 meters away from school, church hospital and public building. ✔ Night club and cabarets should be 200 meters away from school, church hospital and public building. ✔ Hotel and tourist establishment are allow to operate wherever the establishment is located by Department of Tourism
  36. Prohibited Time: ✔ No liquors should be served and sold before 8:00 a.m. and past 10:00 p.m. however special permit may be issued upon payment of annual permit fee of P2,000.00 only. ✔ Closed Hours (When Unlawfull to Sell) ✔ Beverage establishment will be allowed to remain open to the public every day including Sundays except from 2:00 a.m. to 8:00 a.m.
  37. THANK YOU!