Presentation from the February 2018 Historic West End Initiative community meeting. HWEI seeks to leverage investments and community partnerships to expand economic opportunities in Charlotte, North Carolina's Historic West End neighborhoods.
3. The Vision
The 2020 Center City Vision plan was
adopted in 2011 to guide growth of
Charlotteโs center city for following decade.
The West Trade Corridor is a major focus
area for bridging the gap and improving the
physical and social connections be tween
Uptown & Historic West End.
The Historic West End will become a vibrant,
prosperous, diverse and inclusive
neighborhood that celebrates its place at the
center of Charlotteโs African-American
community.
4. Knight Foundation Grant
The Knight Foundation believes that informed and engaged
communities are the building blocks of a successful democracy.
That prosperous communities are inclusive, and participatory.
In 2015, key community leaders invited Charlotte Center City
Partners to serve as the catalyst organization to further define
and implement meaningful, and sustainable economic
development in the Historic West End.
The Knight Foundation has awarded Charlotte Center City
Partners a multi-year grant to fund this work. Initially, Charlotte
Center City Partners will focus economic development efforts in
the West Trade/Beatties Ford Rd. corridor from I-77 to NC-16.
However, the impact of the this work extends outside this
corridor, Charlotte Center City Partners will seek to engage
stakeholders beyond this area.
5. Historic West End โ Soul of Charlotte
5
Historic West End Initiative
5
01
โRich
History
Strong
Neighborhoods
Soulful Arts
Music & Culture
Great
People
6. 6
Blue Blaze Brewing is proud to be the first
tenant of the 100 year-old Savona Mill
redevelopment project in Charlotte's West
End.
Opening 2020
Opening in 2010, this is a
renovated 14,000-square-foot
building, that features a dance
studio, black box theater,
classrooms for art and graphic
design students
JCSU Arts Factory
$25MM 124,000 square feet
mixed use development. 80
apartment style units.
Mosaic Village
City LYNX Gold Line
2
$20MM to improve
neighborhoods
Comprehensive Neighborhood
Improvement Program
1 3
4
5
Public and Private Investments in Historic West End
Blue Blaze Brewery
7. โข Collaborate with West End
neighborhood & business leaders to
strengthen neighborhoods &
commercial corridor
โข Create a neighborhood center to
provide services & amenities to
serve West End area & JCSU
โข Create a positive profile & image of
the West End within the City &
beyond
โข Implement vision and strategies
within the Tactical Plan co-created
with West End community
Our Goals
8. Celebrating the history and
culture of West End while
providing opportunities for
growth and vibrancy. This
process requires engaging
partners in a thoughtful and
deliberate process to ensure we
are upholding our commitment
to implementing the
communityโs vision.
Intentional
Great places are for many, with
many, and, ultimately, by many.
An inclusive and transparent
engagement process is
paramount in creating a place
for the people who live, work
and play in Historic West End.
Inclusive
Preserving the unique character
of this area and providing new
amenities will require
unconventional, not-for-profit
driven and conscientious
development practices. This
approach to city- or community-
building will use existing local
assets and repurpose or re-
propose the discarded and
overlooked beauty in Historic
West End.
Innovative
Our Approach
9. WHERE IDEAS TAKE SHAPE
Download the Historic West End Initiative 2016 Tactical Plan at:
westendclt.com
Connecting People &
Places
Building a Vibrant
Local Economy
Creating a Safe, Fun, &
Memorable Place
The Historic West End will become a vibrant, prosperous,
diverse and inclusive neighborhood that celebrates its place a
the center of Charlotteโs African-American community.
10. VISION TO ACTION
Download the Historic West End Initiative 2016 Tactical Plan at:
westendclt.com
Connecting People and Places
Brand Development, Marketing and Communications
CNIP and LYNX GOLD Line Project Support
Building a Vibrant Local Economy
Land Development Technical Assistance for MV Phase 2
Interim Activation and Redevelopment of A&P Site
Recruitment and Retention of Small Businesses
Small Business Development Series
Create Safe, Fun & Memorable Places
Five Points Public Realm/Better Block Analysis
Policy and Program Assessment - Retention Study
Music, History, Culture, Local Talent - Soul Junction
The Historic West End will become a vibrant, prosperous,
diverse and inclusive neighborhood that celebrates its
place at the center of Charlotteโs African-American
community.
11. 11
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Beats and Bars Jam Session
March 1, 2018
JCSU Arts Factory
12. February 22nd @ 11:30am -1:00pm
The Business Tool Box
March 7th @6:00pm to 8:00pm
Tools To Get Your Small Business
Certified ( State and City)
March 21st @ 11:30am โ 1:00pm
Marketing and Branding Your
Business For Success
April 18th @ 11:30am -1:00pm
Cybersecurity 101 For Small
Business Owners
Small Business Lunch and Learn Series
16. Branding and Marketing Next Steps
16
1.Refine Preliminary Marketing Ideas โ Inclusive Approach
2.Integrate Brand Messaging and Identity into CNIP Final Design
3.Update our Communications Plan
17. 17
Creating an Equitable Development Toolbox
Historic West End Initiative
โ Lemon drops oat cake oat
cake sugar plum sweet
โ Chocolate cake sweet
pastry candy canes
chocolate cake sesame
โ Oreo cake lollipop sweet
Align Corridor Vision with Development Toolbox
FTA Grant to Develop Transit Oriented Development Strategy
.
Continue Implementing Tactical Plan
Small Business Support
Exploring Development Opportunities
Supporting Placemaking Initiatives
Explore Policies and
Tactics Around Anti-Displacement and Affordability
Strategy โ Residential & Non-Residential
Supporting Grassroots Community Land Trust
19. 1600 W. Trade St. is the lynchpin property in the
transformation of the West End.
The site is approximately 19,000 square feet on
roughly 2 acres of land and a one story, brick
commercial building built in 1967 as an A&P grocery
store.
Development of this space will reignite investment in
the corridor, and work as a complementary facility to
Mosaic Village, JCSU and the neighborhoods.
A Stronger West End
1600 W.
Trade St.
Update on A&P Site
20. Get Involved - Sign Up!
1. Sign-up for the Weekly Newsletter - westendclt.com
2. Vision Tour Team
3. Five Points Public Realm Programming Team
February 8
4. Small Business Lunch and Learn Series โ Kick Off
February 22
5. Retention Study Working Group โ Kick-Off
February 23
6. Soul Junction Beats and Bars Session
March 1
