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Achieving agility with control in
Financial Services
RichardAinley – AWS Solutions Architect
Who is using AWS?
Capital Markets
Asset Managers
Broker-Dealers
Clearing Agencies
Exchange/Market Centers
Financial Planners
Investment Advisors
Investment Banks
Investment Managers
Prime Brokerage
Private Equity/Venture Capital
Proprietary Trading
Regulatory Agencies
REITs
Universal Banks
Venture Capital
Wealth Management
Commercial Banking/Payments
Banking Services
Bitcoin
Card Services
Check Processing
Collections
Commercial Banks
Consumer Credit
Core Banking Platforms
Credit Agencies
Credit Unions
Lending
Loan Servicing
Micro Finance
Mobile Payments
Payment Services
Payments Platforms
Retail Banks
Industry Service Providers
Analytics Platforms
Anti-Money Laundering
ATM Networks
Capital Markets Infrastructure
Data Management Solutions
Financial Information
Lending Technology
Market Data
Risk Management/Compliance
Trading Technology
Insurance
Insurance Collections
Life Insurance
Property & Casual
Reinsurance
Trusted by FSI Across All Market Segments
Startup Customers
Meerkat
Enterprise Customers
Why FS customers choose AWS
Trade CapEx for OpEx Low ongoing cost Global Reach
S
Focus on Security & Enabling Compliance
AWS provides the same, familiar approaches to security and compliance that companies
have been using for decades – with increased visibility, control, and auditability.
Visibility
View your entire
infrastructure with one
click
Deep insight with
AWS CloudTrail
Control
You have sole
authority on where
data is stored
Shared responsibility
model
Auditability
3rd
party validation – certifications for workloads that matter
“Based on our experience, I believe that we
can be even more secure in the AWS cloud
than in our own data centers.”
Tom Soderstrom, CTO, NASA JPL
The ForresterWave™is copyrightedbyForresterResearch, Inc. ForresterandForresterWave™are trademarks ofForresterResearch,
Inc. The ForresterWave™is a graphicalrepresentationof Forrester's call ona market andis plotted using a detailedspreadsheet with
exposed scores, weightings, and comments. Forresterdoes not endorse anyvendor, product, orservice depicted in the Forrester
Wave. Information is based onbest available resources. Opinions reflect judgment at the time and are subject to change.
The Forrester Wave™: Public Cloud Platform
Service Providers' Security, Q4 2014
Trade CapEx for OpEx
No need to guess
capacity
Trade CapEx for OpEx Low ongoing cost Global Reach
S
?
St. James’s Place
• FCA Regulated
• FTSE 100
• 85% of Apps on AWS
• Double capacity in peak
tax season
• Greater availability and
reliability
E.g. Planning for Peak Tax Season Traffic
January
Provisioned capacity
January
E.g. Planning for Peak Tax Season Traffic
76%
24%
Provisioned capacity
January
E.g. Planning for Peak Tax Season Traffic
E.g. Planning for Peak Tax Season Traffic
NovemberJanuary
Focus on business
Trade CapEx for OpEx
No need to guess
capacity
Trade CapEx for OpEx Low ongoing cost Global Reach
S
?
TECHNICAL &
BUSINESS
SUPPORT
Account
Management
Support
Prof essional
Serv ices
Solutions
Architects
Training &
Certification
Security
& Pricing
Reports
Partner
Ecosystem
AWS
MARKETPLACE
Backup
Big Data
& HPC
Business
Apps
Databases
Dev elopment
Industry
Solutions
Security
MANAGEMEN T
TOOLS
Queuing
Notifications
Search
Orchestration
Email
ENTERPRISE
APPS
Virtual
Desktops
Storage
Gateway
Sharing &
Collaboration
Email &
Calendaring
Directories
HYBRID CLOUD
MANAGEMEN T
Backups
Deployment
Direct
Connect
Identity
Federation
Integrated
Management
SECURITY &
MANAGEMEN T
Virtual Private
Networks
Identity &
Access
Encry ption
Key s
Conf iguration Monitoring Dedicated
INFRASTRUCTURE
SERVICES
Regions
Av ailability
Zones Compute Storage
Databases
SQL, NoSQL,
Caching
CDNNetworking
PLATFORM
SERVICES
App
Mobile
& Web
Front-end
Functions
Identity
Data Store
Real-time
Development
Containers
Source
Code
Build
Tools
Deployment
Dev Ops
Mobile
Sy nc
Identity
Push
Notifications
Mobile
Analy tics
Mobile
Backend
Analytics
Data
Warehousing
Hadoop
Streaming
Data
Pipelines
Machine
Learning
Deploy
http://aws.amazon.com/resources/analyst-reports/
Benchmarking Availability and Reliability in the Cloud:
“Analysts found customers were able to reduce
unplanned downtime by 32 percent and reduce planned
downtime by 29 percent.”
RSA CIO cuts 75%
costs
+
Improves agility and
reliability
http://www.cio.co.uk/news/cloud-computing/rsa-cio-cuts-75-from-costs-with-aws-3601262/
Speed and Agility
Speed, agility and
innovation
Focus on business
Trade CapEx for OpEx
No need to guess
capacity
Trade CapEx for OpEx Low ongoing cost Global Reach
S
?
Speed and agility
Infrastructure in minutes not weeks
Number of Instances 1,000
Instance Type M3 Extra Large
Availability Zone US-West-2b
Launch
aws. am azon.com/management console
AWS:
Infrastructure in Minutes
Old World:
Infrastructure in Weeks
Add New Dev Environment
Add New Prod Environment
Add New Environmentin Japan
Add 1,000 Servers
Remove 1,000 Servers
Deploy 1 PB Data Warehouse
Shutdown 1 PB Data Warehouse
Speed and agility
Infrastructure in minutes not weeks
Evolving our network
topology,scaling across the
globe,and deploying new
services are never more than
a few actions away
By using AWS,Simple can
automate processes that
once took months
Our main corporate database
system is now recoverable in
under an hour, where
previously it used to take us
around 48 hours to recover
from tape backup
On-Premises
ExperimentInfrequently
Failure is expensive
Less Innovation
ExperimentOften
Fail quickly at a low cost
More Innovation
$ Millions
Nearly $0
Speed and agility
A culture of innovation
Why is agility important to FS?
US Health
Insurance
Credit
Bureaus
“Technology is transforming banking and innovation is
one of Deutsche Bank’s core values. These labs will act
as a bridge between start-ups and different parts of the
Bank, enabling it to apply innovative technology to
enhance service to clients and internal processes.”
Henry Ritchotte
Chief Operating Officer and Chief Digital Officer of Deutsche Bank
https://www.db.com/medien/en/content/5060_5196.htm
Why is agility important to FS?
Adopt a different perspective
“Our busiest branch in 2014 is the 7:01 from
Reading to Paddington - over 167,000 of our
customers use our Mobile Banking app
between 7am and 8am on their commute to
work every day. Over 2.1 million customers
use our mobile app every week.”
Ross McEwan
CEO
Royal Bank of Scotland
http://www.bbc.com/news/business-your-money-26365616
What about deployment models?
CONTINUOUS
DELIVERY
SMALL, FREQUENT CHANGES
Cloud software development lifecycle
MonitorProvisionDeployTestBuildCode
AWS Elastic Beanstalk
AWS OpsWorks
CloudWatchCloudFormation
AWS
CodeDeploy
AWS
CodeCommit
AWS
CodePipeline
Automation and configuration management
Declarative Approach to:
– Provisioning
– Configuration
– Orchestration
– Reporting
Elastic
Beanstalk
CloudFormation
OpsWorks
Continuous Integration / Continuous Delivery
• Help prove code quality and function repeatedly with predefined results
• Lots of options; self hosted, open source, closed source, and SaaS
• Monitoring, testing, validation
• Plugins
What is DevOps?
« DevOps is the practice of operations and
development engineers participating together in
the entire service lifecycle, from design through
the development process to production support »
- theagileadmin.com
11.6s
Average time
between
deployments
(weekday)
1,079
Max number of
deployments in
a single hour
(or approx
every 3
seconds)10,000
Average number
of instances
simultaneously
receiving a
deployment
Taking our own medicine :
the ‘amazon.com’ case
DevOps
Set up small teams
Each team is truly cross-
functional
ProductOwner, Developer, Tester,
Operations, BA / QA
A software development
method that stresses
collaboration and
integration between Development
& Operations, often using Agile
techniques such as Scrum& Kanban
Code
Build
Test
Deploy
Provision
Monitor
Change.ppt
• People
• Process
• Technology
People & Teams
Small teams
Cross functionalPurpose
OwnershipAutonomy
Trust
Technical freedom
Strong technically
Ability to learn
Process
Budget & Capacity Mgt
Old vs NewIT Operations
Team self
service
Process
Deployments
NOC
Coordinating
Teams:
- Development
- Deployment
- Release
- Operations
Old vs New
Technology
Automate
Infrastructure as code
Test everythingVisibility through tooling
Measure & monitor
everything
Process
Security
Operational
function
Governance
function
Old vs New
Agility vs Control
Goal: Agility + Control
Agility vs Control
Central
Services
Team
Enforces
Governance & Policy
AWS
Agility vs Control
Central
Services
Enforces
Governance & Policy
AWS
Infrastructure
Request
Team
Agility vs Control
Central
Services
Enforces
Governance & Policy
AWS
Infrastructure
Request
Team
Agility + Control
Central
Services
AWS
Policy, tools
BestPractices
Infrastructure
RequestMonitoring
Team
Visibility, Auditability, Control
Focus on Security & Enabling Compliance
“Based on our experience,I believe that we can be even more secure in the AWS cloud than in our
own data centers.” – Tom Soderstrom,CTO,NASA JPL
AWS provides the same, familiar approaches to security and compliance that companies
have been using for decades – with increased visibility, control, and auditability.
Visibility
View your entire
infrastructure with one
click
Deep insight with
AWS CloudTrail
Control
You have sole
authority on where
data is stored
Shared responsibility
model
Auditability
3rd
party validation – certifications for workloads that matter
VISIBILITY
HOW OFTEN DO YOU MAP YOUR NETWORK?
WHAT’S IN YOUR ENVIRONMENT
RIGHT NOW?
Cloud Computing
You are making
API calls...
On a growing setof
services around the
world…
AWS CloudTrail
is continuously
recording API
calls…
And delivering
log files to you
AWS CLOUDTRAIL
Redshift
AWS CloudFormation
AWS Elastic Beanstalk
AUDITABILITY
Continuous ChangeRecordingChanging
Resources
AWSConfig
History
Stream
Snapshot (ex. 2014-11-05)
AWS Config
AWS Config
Use Cases
Security Analysis Audit Compliance
Change Management Troubleshooting
CONTROL
First class security and compliance
starts (but doesn’t end!) with encryption
Automatic encryption with managed keys
Bring your own keys
Dedicated hardware security modules
AWS Foundation Services
Compute Storage Database Networking
AWS Global
Infrastructure Regions
Availability Zones
Edge Locations
Client-side Data
Encryption
Server-sideData
Encryption
Network Traffic
Protection
Platform,Applications,Identity& Access Management
OperatingSystem, Network, & Firewall Configuration
Customer applications & contentCustomers
Security & compliance is a shared responsibility
Customers have
their choice of
security
configurations IN
the Cloud
AWS is
responsible for
the security OF
the Cloud
LONDON

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Achieving Agility with Control in Financial Services

  • 1. Achieving agility with control in Financial Services RichardAinley – AWS Solutions Architect
  • 3. Capital Markets Asset Managers Broker-Dealers Clearing Agencies Exchange/Market Centers Financial Planners Investment Advisors Investment Banks Investment Managers Prime Brokerage Private Equity/Venture Capital Proprietary Trading Regulatory Agencies REITs Universal Banks Venture Capital Wealth Management Commercial Banking/Payments Banking Services Bitcoin Card Services Check Processing Collections Commercial Banks Consumer Credit Core Banking Platforms Credit Agencies Credit Unions Lending Loan Servicing Micro Finance Mobile Payments Payment Services Payments Platforms Retail Banks Industry Service Providers Analytics Platforms Anti-Money Laundering ATM Networks Capital Markets Infrastructure Data Management Solutions Financial Information Lending Technology Market Data Risk Management/Compliance Trading Technology Insurance Insurance Collections Life Insurance Property & Casual Reinsurance Trusted by FSI Across All Market Segments
  • 6. Why FS customers choose AWS
  • 7. Trade CapEx for OpEx Low ongoing cost Global Reach S
  • 8. Focus on Security & Enabling Compliance AWS provides the same, familiar approaches to security and compliance that companies have been using for decades – with increased visibility, control, and auditability. Visibility View your entire infrastructure with one click Deep insight with AWS CloudTrail Control You have sole authority on where data is stored Shared responsibility model Auditability 3rd party validation – certifications for workloads that matter
  • 9. “Based on our experience, I believe that we can be even more secure in the AWS cloud than in our own data centers.” Tom Soderstrom, CTO, NASA JPL
  • 10. The ForresterWave™is copyrightedbyForresterResearch, Inc. ForresterandForresterWave™are trademarks ofForresterResearch, Inc. The ForresterWave™is a graphicalrepresentationof Forrester's call ona market andis plotted using a detailedspreadsheet with exposed scores, weightings, and comments. Forresterdoes not endorse anyvendor, product, orservice depicted in the Forrester Wave. Information is based onbest available resources. Opinions reflect judgment at the time and are subject to change. The Forrester Wave™: Public Cloud Platform Service Providers' Security, Q4 2014
  • 11.
  • 12. Trade CapEx for OpEx No need to guess capacity Trade CapEx for OpEx Low ongoing cost Global Reach S ?
  • 13. St. James’s Place • FCA Regulated • FTSE 100 • 85% of Apps on AWS • Double capacity in peak tax season • Greater availability and reliability
  • 14. E.g. Planning for Peak Tax Season Traffic January
  • 15. Provisioned capacity January E.g. Planning for Peak Tax Season Traffic
  • 17. E.g. Planning for Peak Tax Season Traffic NovemberJanuary
  • 18. Focus on business Trade CapEx for OpEx No need to guess capacity Trade CapEx for OpEx Low ongoing cost Global Reach S ?
  • 19. TECHNICAL & BUSINESS SUPPORT Account Management Support Prof essional Serv ices Solutions Architects Training & Certification Security & Pricing Reports Partner Ecosystem AWS MARKETPLACE Backup Big Data & HPC Business Apps Databases Dev elopment Industry Solutions Security MANAGEMEN T TOOLS Queuing Notifications Search Orchestration Email ENTERPRISE APPS Virtual Desktops Storage Gateway Sharing & Collaboration Email & Calendaring Directories HYBRID CLOUD MANAGEMEN T Backups Deployment Direct Connect Identity Federation Integrated Management SECURITY & MANAGEMEN T Virtual Private Networks Identity & Access Encry ption Key s Conf iguration Monitoring Dedicated INFRASTRUCTURE SERVICES Regions Av ailability Zones Compute Storage Databases SQL, NoSQL, Caching CDNNetworking PLATFORM SERVICES App Mobile & Web Front-end Functions Identity Data Store Real-time Development Containers Source Code Build Tools Deployment Dev Ops Mobile Sy nc Identity Push Notifications Mobile Analy tics Mobile Backend Analytics Data Warehousing Hadoop Streaming Data Pipelines Machine Learning
  • 21. http://aws.amazon.com/resources/analyst-reports/ Benchmarking Availability and Reliability in the Cloud: “Analysts found customers were able to reduce unplanned downtime by 32 percent and reduce planned downtime by 29 percent.”
  • 22. RSA CIO cuts 75% costs + Improves agility and reliability http://www.cio.co.uk/news/cloud-computing/rsa-cio-cuts-75-from-costs-with-aws-3601262/
  • 24. Speed, agility and innovation Focus on business Trade CapEx for OpEx No need to guess capacity Trade CapEx for OpEx Low ongoing cost Global Reach S ?
  • 25. Speed and agility Infrastructure in minutes not weeks Number of Instances 1,000 Instance Type M3 Extra Large Availability Zone US-West-2b Launch aws. am azon.com/management console AWS: Infrastructure in Minutes Old World: Infrastructure in Weeks Add New Dev Environment Add New Prod Environment Add New Environmentin Japan Add 1,000 Servers Remove 1,000 Servers Deploy 1 PB Data Warehouse Shutdown 1 PB Data Warehouse
  • 26. Speed and agility Infrastructure in minutes not weeks Evolving our network topology,scaling across the globe,and deploying new services are never more than a few actions away By using AWS,Simple can automate processes that once took months Our main corporate database system is now recoverable in under an hour, where previously it used to take us around 48 hours to recover from tape backup
  • 27. On-Premises ExperimentInfrequently Failure is expensive Less Innovation ExperimentOften Fail quickly at a low cost More Innovation $ Millions Nearly $0 Speed and agility A culture of innovation
  • 28. Why is agility important to FS? US Health Insurance Credit Bureaus
  • 29. “Technology is transforming banking and innovation is one of Deutsche Bank’s core values. These labs will act as a bridge between start-ups and different parts of the Bank, enabling it to apply innovative technology to enhance service to clients and internal processes.” Henry Ritchotte Chief Operating Officer and Chief Digital Officer of Deutsche Bank https://www.db.com/medien/en/content/5060_5196.htm Why is agility important to FS?
  • 30. Adopt a different perspective
  • 31. “Our busiest branch in 2014 is the 7:01 from Reading to Paddington - over 167,000 of our customers use our Mobile Banking app between 7am and 8am on their commute to work every day. Over 2.1 million customers use our mobile app every week.” Ross McEwan CEO Royal Bank of Scotland http://www.bbc.com/news/business-your-money-26365616
  • 34. Cloud software development lifecycle MonitorProvisionDeployTestBuildCode AWS Elastic Beanstalk AWS OpsWorks CloudWatchCloudFormation AWS CodeDeploy AWS CodeCommit AWS CodePipeline
  • 35. Automation and configuration management Declarative Approach to: – Provisioning – Configuration – Orchestration – Reporting Elastic Beanstalk CloudFormation OpsWorks
  • 36. Continuous Integration / Continuous Delivery • Help prove code quality and function repeatedly with predefined results • Lots of options; self hosted, open source, closed source, and SaaS • Monitoring, testing, validation • Plugins
  • 37. What is DevOps? « DevOps is the practice of operations and development engineers participating together in the entire service lifecycle, from design through the development process to production support » - theagileadmin.com
  • 38. 11.6s Average time between deployments (weekday) 1,079 Max number of deployments in a single hour (or approx every 3 seconds)10,000 Average number of instances simultaneously receiving a deployment Taking our own medicine : the ‘amazon.com’ case DevOps Set up small teams Each team is truly cross- functional ProductOwner, Developer, Tester, Operations, BA / QA A software development method that stresses collaboration and integration between Development & Operations, often using Agile techniques such as Scrum& Kanban Code Build Test Deploy Provision Monitor
  • 40. People & Teams Small teams Cross functionalPurpose OwnershipAutonomy Trust Technical freedom Strong technically Ability to learn
  • 41. Process Budget & Capacity Mgt Old vs NewIT Operations Team self service
  • 43. Technology Automate Infrastructure as code Test everythingVisibility through tooling Measure & monitor everything
  • 46. Goal: Agility + Control
  • 48. Agility vs Control Central Services Enforces Governance & Policy AWS Infrastructure Request Team
  • 49. Agility vs Control Central Services Enforces Governance & Policy AWS Infrastructure Request Team
  • 50. Agility + Control Central Services AWS Policy, tools BestPractices Infrastructure RequestMonitoring Team
  • 52. Focus on Security & Enabling Compliance “Based on our experience,I believe that we can be even more secure in the AWS cloud than in our own data centers.” – Tom Soderstrom,CTO,NASA JPL AWS provides the same, familiar approaches to security and compliance that companies have been using for decades – with increased visibility, control, and auditability. Visibility View your entire infrastructure with one click Deep insight with AWS CloudTrail Control You have sole authority on where data is stored Shared responsibility model Auditability 3rd party validation – certifications for workloads that matter
  • 53. VISIBILITY HOW OFTEN DO YOU MAP YOUR NETWORK? WHAT’S IN YOUR ENVIRONMENT RIGHT NOW?
  • 54.
  • 56. You are making API calls... On a growing setof services around the world… AWS CloudTrail is continuously recording API calls… And delivering log files to you AWS CLOUDTRAIL Redshift AWS CloudFormation AWS Elastic Beanstalk
  • 59. AWS Config Use Cases Security Analysis Audit Compliance Change Management Troubleshooting
  • 61. First class security and compliance starts (but doesn’t end!) with encryption Automatic encryption with managed keys Bring your own keys Dedicated hardware security modules
  • 62. AWS Foundation Services Compute Storage Database Networking AWS Global Infrastructure Regions Availability Zones Edge Locations Client-side Data Encryption Server-sideData Encryption Network Traffic Protection Platform,Applications,Identity& Access Management OperatingSystem, Network, & Firewall Configuration Customer applications & contentCustomers Security & compliance is a shared responsibility Customers have their choice of security configurations IN the Cloud AWS is responsible for the security OF the Cloud