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DevOps Days Istanbul 2016
Mert Doğu
Enterprise Lead
Most interesting companies
are using technology to
invent new business models
Transportation
Maintenance Hotels
Finance
Media
News
Education
Tech companies ?!
Insurance
“If you want to increase
innovation, you have to
lower the cost of failure.”
Joi Ito
Director, MIT Media Lab
circa 1994
Books…
2015
E-commerce, Kindle, Prime, …
Reinventing Commerce: Amazon.com Journey
Amazon.com Innovation Platform:
Highly-reliable
Low-cost
Flexible
Elastic
Secure
Run applications –
reliably and securely
Cost that scales with
your business
Provision network, compute, storage
and database services in the cloud with
the click of a button
Everything you’d want to do in
a traditional datacenter
No upfront capital expense
On-demand model
Launched externally in 2006 as:
Amazon Web Services (AWS)
Why AWS?
Startup Customers
Enterprise Customers
Thank You!

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