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AWS business essentials - Toronto

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AWS Business Essentials helps IT business leaders and professionals understand the benefits of cloud computing and how a cloud strategy can help you meet your business objectives. In this course we discuss the advantages of cloud computing for your business and the fundamentals of AWS, including financial benefits. This course also introduces you to successful cloud adoption frameworks so to help you consider the AWS platform within your cloud computing strategy. We have broken this training into 3 parts during the event, in order to complete the training please plan to attend all 3 sessions.

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AWS business essentials - Toronto

  1. 1. Welcome to: AWS Business Essentials © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  2. 2. Module Overview Organizational agility and how it can accelerate success. How continuous iteration and innovation by AWS can enable innovation for its customers. Why organizations are moving to the cloud. The ways that AWS provides cost savings and flexibility to customers. The AWS Partner Ecosystem.
  3. 3. What is Cloud Computing? "Cloud Computing" refers to the on-demand delivery of IT resources and applications via the Internet with pay-as-you-go pricing. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  4. 4. Enterprises Public Sectors Customers Startups AWS Customers Over 1 million Active customers in 190 countries 2000 Government Agencies 5000 Education Institutions 17,500+ Non-profits © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  5. 5. Increase Agility Speed Experimentation Culture of innovation © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  6. 6. Agility: Speed Go global in minutes. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  7. 7. Why Agility Matters: Experimentation To invent you must experiment often and fail with lower risk. With AWS you can: • Spin up servers in minutes for experimenting • Return or repurpose servers for other experiments © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  8. 8. Increase Innovation © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Experiment quickly with low cost and low risk. On-Premises • Experiment infrequently • Failure is expensive • Less Innovation • Experiment often • Fail quickly at a low cost • More Innovation $ Millions Nearly $0
  9. 9. Agility and Instant Elasticity Quickly deploy new applications. Instantly scale up as the workload grows. Instantly shut down resources that are no longer required. Scale down and don’t pay for the infrastructure. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Easily Scale Up and Down
  10. 10. Case Study: Airbnb 2008 Launch 80,000,000+ people 2,000,000 homes 190 countries 1300+ EC2 instances © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  11. 11. Case Study: Airbnb Total number of guests 15M 12M 9M 6M 3M January 2013 4 Million Mar 2009 Sep 2009 Mar 2010 Mar2011 Sep 2011 Mar 2012 Sep 2012 Mar 2013 Sep 2013 Mar 2014 © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  12. 12. Case Study: Airbnb © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  13. 13. Pay For Infrastructure As You Need it, Not Upfront © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. On-Premises No upfront cost Pay as you go
  14. 14. You Don’t Need to Guess Capacity © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Self Hosting Waste Customer Dissatisfaction Actual demand Predicted Demand Rigid Elastic Actual demand AWS
  15. 15. Remove Waste – Focus on the Business © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. AWS Cloud-Based Infrastructure Your Business More Time to Focus on Your Business Configuring Your Cloud Assets 70% 30%70% On-Premises Infrastructure 30% Managing All of the “Undifferentiated Heavy Lifting” Only 30% of your time should be spent architecting for the cloud and configuring your assets.
  16. 16. Topic Summary Increase speed and agility. Go global in minutes. Benefit from massive economies of scale. Focus on projects that differentiate your business, not the infrastructure. Eliminate guessing on infrastructure capacity needs. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  17. 17. Why AWS? © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  18. 18. 35 Categories 2700 Listings 205,000,000 EC2 Instance Hours AWS Marketplace © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  19. 19. AWS Partner Ecosystem Thousands of consulting, systems integrator and technology, and independent software vendor partners. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  20. 20. AWS Platform Breadth ENTERPRISE APPS DEVELOPMENT & OPERATIONSMOBILE SERVICESAPP SERVICESANALYTICS Data Warehousing Hadoop/ Spark Streaming Data Collection Machine Learning Elastic Search Virtual Desktops Sharing & Collaboration Corporate Email Backup Queuing & Notifications Workflow Search Email Transcoding One-click App Deployment Identity Sync Single Integrated Console Push Notifications DevOps Resource Management Application Lifecycle Management Containers Triggers Resource Templates TECHNICAL & BUSINESS SUPPORT Account Management Support Professional Services Training & Certification Security & Pricing Reports Partner Ecosystem Solutions Architects MARKETPLACE Business Apps Business Intelligence Databases DevOps Tools NetworkingSecurity Storage Regions Availability Zones Points of Presence INFRASTRUCTURE CORE SERVICES Compute VMs, Auto-scaling, & Load Balancing Storage Object, Blocks, Archival, Import/Export Databases Relational, NoSQL, Caching, Migration Networking VPC, DX, DNS CDN Access Control Identity Management Key Management & Storage Monitoring & Logs Assessment and reporting Resource & Usage Auditing SECURITY & COMPLIANCE Configuration Compliance Web application firewall HYBRID ARCHITECTURE Data Backups Integrated App Deployments Direct Connect Identity Federation Integrated Resource Management Integrated Networking API Gateway IoT Rules Engine Device Shadows Device SDKs Registry Device Gateway Streaming Data Analysis Business Intelligence Mobile Analytics © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  21. 21. Global Infrastructure Infrastructure Region Edge POP © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  22. 22. Support Virtually Every Use Case Pace of innovation Robust platform and geographic breadth © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  23. 23. Continual Iteration and Innovation AWS continuously upgrades infrastructure, so you don’t have to On-Premises Infrastructure Upgrades are the customer’s responsibility Upgrades happen automatically © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  24. 24. Cost Savings and Flexibility 1 Replace up-front capital expense with low variable cost 2 Continual Price Reductions Economies of scale allow AWS to continually lower costs 4 Save more money as you grow bigger Tiered Pricing Volume Discounts Custom Pricing 3 Pricing model choice to support variable & stable workloads © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  25. 25. Topic Summary Companies use AWS in 3 main ways: • Augment their IT capacity • Move their existing workloads • Build entirely new projects, applications, web apps, and services AWS supports hybrid IT architectures. Customers maintain the control over their resources. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  26. 26. How Enterprises Are Using the Cloud © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  27. 27. How Enterprises Use AWS Migrate existing apps & data to the cloud Build new apps, sites, services & lines of businesses Augment On-Premises resources with cloud capacity (Hybrid Architecture) © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  28. 28. More Than Two Choices Enterprises are concerned that there are only two choices. Build your own datacenter on-premises Replace infrastructure with AWS © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  29. 29. The Cloud Isn’t An “All or Nothing” Choice Corporate Data Centers On-Premises Resources Integration Cloud Resources © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  30. 30. AWS Support for Hybrid IT Architectures Corporate Data Centers Your On-Premises Apps Your Cloud Apps Active Directory Network Configuration Encryption Backup Appliances Users & Access Rules Your Private Network HSM Appliance Cloud Backups AWS Identity & Access Mgmt. Amazon Virtual Private Cloud AWS Cloud HSM AWS Storage Gateway AWS Direct Connect © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  31. 31. Integration with On-Premises Resources Integrated networking Integrated access control Integrated cloud backup Single pane of glass © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  32. 32. What Are Customers Really Looking For? Private network Private compute Private storage Private key management Governance © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  33. 33. Module Summary Increase speed and agility. Stop spending money on running and maintaining data centers. Enterprises use AWS in three main ways. The AWS Partner Network and Ecosystem provides support to build a successful cloud business. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  34. 34. Module 2: Using The AWS Platform © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  35. 35. Module Overview The AWS global infrastructure Featured AWS services and service categories. Ways that many of the service categories are being used. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  36. 36. The AWS Global Infrastructure © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  37. 37. AWS Platform ENTERPRISE APPS DEVELOPMENT & OPERATIONSMOBILE SERVICESAPP SERVICESANALYTICS Data Warehousing Hadoop/ Spark Streaming Data Collection Machine Learning Elastic Search Virtual Desktops Sharing & Collaboration Corporate Email Backup Queuing & Notifications Workflow Search Email Transcoding One-click App Deployment Identity Sync Single Integrated Console Push Notifications DevOps Resource Management Application Lifecycle Management Containers Triggers Resource Templates TECHNICAL & BUSINESS SUPPORT Account Management Support Professional Services Training & Certification Security & Pricing Reports Partner Ecosystem Solutions Architects MARKETPLACE Business Apps Business Intelligence Databases DevOps Tools NetworkingSecurity Storage Regions Availability Zones Points of Presence INFRASTRUCTURE CORE SERVICES Compute VMs, Auto-scaling, & Load Balancing Storage Object, Blocks, Archival, Import/Export Databases Relational, NoSQL, Caching, Migration Networking VPC, DX, DNS CDN Access Control Identity Management Key Management & Storage Monitoring & Logs Assessment and reporting Resource & Usage Auditing SECURITY & COMPLIANCE Configuration Compliance Web application firewall HYBRID ARCHITECTURE Data Backups Integrated App Deployments Direct Connect Identity Federation Integrated Resource Management Integrated Networking API Gateway IoT Rules Engine Device Shadows Device SDKs Registry Device Gateway Streaming Data Analysis Business Intelligence Mobile Analytics © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  38. 38. AWS Global Infrastructure 13 Regions | 35 Availability Zones | 9+Availability Zones & 4+Regions coming As of June 2016 Infrastructure Region Edge POP © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  39. 39. Regions, Availability Zones US Regions AZ - A AZ - B GovCloud (US) AZ - A AZ - B AZ - C AZ - D AZ - E US East (VA) AZ - A AZ - B AZ - C US West (OR) Note: Conceptual drawing only. The number of Availability Zones (AZ) may vary. South America:São Paulo, 3 Europe: Ireland, 3 Frankfurt, 2 Asia Pacific: Singapore, 2 Tokyo, 3 Sydney, 3 Seoul, 2 Mumbai, 2 China (Beijing), 2 Global Regions AZ - A AZ - B AZ - C US West (CA) © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  40. 40. Topic Summary The AWS platform is a very broad and robust technology that offers more functionality than you will find anywhere else. The AWS data center footprint is global—spanning five continents—with highly redundant clusters of data centers in each region. This global infrastructure forms the basis of all other layers of the AWS cloud computing platform. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  41. 41. AWS Core Services © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  42. 42. Amazon Web Services Core Services Platform Services Enterprise Applications Analytics App Services Deployment and Management Mobile Services AWS Data Pipeline AWS CloudTrail CloudWatch AWS CloudFormation ElastiCacheAmazon Redshift Amazon RDS DynamoDB Amazon CloudSearch Amazon SES Amazon SWF Elastic Transcoder Amazon Kinesis Amazon EMR IAM AWS OpsWorks Compute Networking DatabaseStorage CloudFront Amazon Glacier Amazon S3 Amazon EBS Auto Scaling Amazon Route 53 AWS Direct Connect Amazon VPC Amazon EC2 Amazon WorkSpaces Amazon WorkDocs Amazon SNS Amazon Cognito AWS Lambda Elastic Load Balancing Amazon Mobile Analytics © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  43. 43. AWS Compute Services Actual EC2 Amazon EC2 Elastic Load BalancingAuto Scaling Web service providing resizable compute capacity Automatically scale Amazon EC2 capacity up or down Automatically distribute traffic across multiple Amazon EC2 instances © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  44. 44. EC2 instances: Families and Generations General-purpose: M1, M3 , M4, T2 Compute-optimized: C1, CC2, C3, C4 Memory-optimized: M2, CR1, R3 Dense-storage: HS1, D2 I/O-optimized: HI1, I2 GPU: CG1, G2 Micro: T1, T2 Broad Collection of Instance Types © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  45. 45. T2 Instances Consistent baseline performance with the ability to burst to full CPU core performance. T2 is a newer instance type, purposely built due to evolving customer needs. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  46. 46. Storage Amazon EBS Block storage for use with Amazon EC2 EBS Amazon Glacier Low cost storage for archiving and backup AWS Storage Gateway Integrates on- premises IT and AWS storage Images Videos Files Binaries Snapshots S3, Glacier Amazon S3 Images Videos Files Binaries Snapshots A durable, scalable object store © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  47. 47. Amazon Simple Storage Service (S3) Amazon S3 holds trillions of objects. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  48. 48. Amazon Elastic Block Store Consistent performance with the ability to burst up to 10,000 IOPS SSD-backed: default for Amazon EC2 EBS General Purpose Solid State Drive (SSD) © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  49. 49. Database Services Amazon RDS Managed relational database service Amazon ElastiCache In-memory caching service Amazon DynamoDB Managed NoSQL database service DBA Amazon RDS For Aurora Newest MySQL- compatible relational database engine © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  50. 50. Networking Services Amazon VPC Private, isolated section of the AWS cloud Amazon Route 53 Domain Name System (DNS) web service AWS Direct Connect Private connectivity between AWS and your data center Availability Zone B Availability Zone A © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  51. 51. High Performance Cloud Network High packets-per- second performance Low jitter Amazon EBS–optimized instances Physical placement optimizationVirtual network interfaces High throughput, low latency © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  52. 52. Topic Summary AWS compute services provide resizable compute capacity that can automatically scale up or down. AWS storage services provide low-cost data storage with high durability and availability for block store, archiving, and backup that integrates with on-premises IT. AWS database services provide fully managed relational and NoSQL database services, fully managed in-memory caching as a service, and a fully managed petabyte-scale data-warehouse service. Amazon Web Services provides a range of networking services that enable you to create a logically isolated network that you define. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  53. 53. Administration and Security © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  54. 54. Comprehensive Security Capabilities © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. PHYSICAL NETWORK SYSTEM PEOPLE AND PROCESS Familiar security model Customer ecosystem Every customer benefits Partner ecosystem
  55. 55. AWS Gives You Control © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Secure compute Secure storageSecure network Governance Software- defined private network Fine-grained access roles and groups Encrypted object storage Private encryption key management Geographic data locality Dedicated private network connection Software- defined network isolation Encrypted block storage Integrated with AWS products Fine-grained access control Dedicated instances Single tenant block storage Built-in auditing In-depth audits Secure key management
  56. 56. Identity and Access Control © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. AWS CloudHSM Dedicated hardware security module appliances AWS IAM (Identity and Access Mgmt) Manage users, groups, and permissions AWS Directory Service Connect existing on-premises MS Directory or set up new standalone
  57. 57. Monitoring and Usage Auditing © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Amazon CloudWatch Monitor resources AWS CloudTrail Records AWS API calls for your account
  58. 58. Topic Summary AWS has a broad set of identity and access control services that allow you to manage users, groups, and permissions, connect or set up Microsoft directories. AWS provides on-demand infrastructure while also ensuring the security isolation that customers are accustomed to in their existing, privately owned environments. AWS provides security control and governance across the network, compute and storage services. AWS has a number of monitoring and auditing capabilities. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  59. 59. AWS Platform Services © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Analytics Hadoop Real-Time Streaming Data Data Warehouse Data Pipelines App Services Queuing and Notifications Workflow App Streaming Transcoding Email Search Deployment and Management One-Click Web App Deployment Dev/Ops Resource Management Resource Templates Mobile Services Identity Sync Mobile Analytics Push Notifications
  60. 60. Analytics © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Amazon Kinesis Amazon Redshift Amazon Elastic MapReduce Process large amounts of data Fast, powerful, petabyte-scale data warehouse Real-time data stream processing
  61. 61. Analytics Case Study: Major League Baseball Challenge • Lots of data to be processed and delivered • Systems need to evolve quickly • Ever-increasing data set Solution • Push notifications and media tracking running in AWS • Flexibility and speed to market are critical • Most reliable and robust cloud provider Results • Able to spin up compute capacity to process 17 PB of game data per season • Reduce capacity to lower costs during off-season • Flexibility and speed-to-market for Statcast platform Amazon Kinesis Amazon Redshift AWS Direct Connect © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  62. 62. App Services Amazon Simple Email Service (SES) Amazon Simple Queue Service (SQS) Amazon Simple Notification Service (SNS) Amazon AppStream Amazon CloudSearch Amazon Elastic Transcoder © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  63. 63. Deployment and Management © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. AWS Elastic Beanstalk AWS OpsWorks AWS CloudFormation Templates to deploy and manage DevOps framework for application lifecycle management Automate resource management
  64. 64. Mobile Services © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. H i ! Amazon Cognito Amazon Mobile Analytics Amazon SNS User identity and data synchronization service Collect, visualize, and understand app usage data Fully managed push messaging service
  65. 65. Enterprise Applications © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  66. 66. Enterprise Applications © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Amazon WorkSpaces Amazon WorkDocs Virtual desktop in the cloud Secure enterprise storage and sharing Amazon WorkMail Business email and calendaring service in the cloud
  67. 67. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Topic Summary Customers from many different industries are taking advantage of AWS to perform big data analytics and meet the challenges of the increasing volume, variety, and velocity of digital information. Amazon Web Services offers you a variety of managed services to use with your applications: application streaming, queueing, push notification, email delivery, searching, and transcoding. Amazon Web Services provides you with services to help with the deployment and management of your applications. Amazon mobile services help you securely manage and synchronize app data for your users across mobile devices.
  68. 68. Module 3: Cloud Financials © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  69. 69. Module Overview The economic benefits of AWS. The AWS pricing principles. The Total Cost of Ownership (TCO) Calculator. The AWS Simple Calculator. The impacts to the procurement cycle change as a result of migration to the cloud. The impacts to vendors and contract terms. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  70. 70. The Economic Benefits of AWS © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  71. 71. Reducing Cost and Increasing Business Value © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Pay-as-you go model Lower overall costs Stop guessing capacity Agility / speed / innovation Avoid undifferentiated heavy lifting Go global in minutes ✔ ✔ ✔ ✔ ✔ ✔ On-premises/ colocation x x x x x x Cost Reasons Business Value Reasons
  72. 72. Total Cost of Ownership (TCO) Acquisition Operating costs Decommissioning / retiring systems Opportunity cost © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. TCO Definition: the entire set of acquisition and operating costs for running an infrastructure environment end-to-end.
  73. 73. 1 Replace large upfront expenditures with pay as you go and only for what you use. 3 Save more money as you grow bigger Tiered Pricing Volume Discounts Custom Pricing 2 Pricing model choice to support variable & stable workloads On-Demand Reserved Spot How can you achieve lower TCO with AWS? © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  74. 74. AWS Enables Lower TCO Than On-Premises Environments © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Utilization fundamentally higher in AWS cloud • Aggregating non-correlated workloads, scale, spot market Amazon specific hardware designs • OEM (original equipment manufacturer) acquisition of custom servers & net gear • Direct purchasing of disk, memory, & CPU • AWS controlled hypervisor & net protocol layers AWS Immense scale • New data centers built each year • Volume purchasing, highly automated, supply chain optimizationTraditional Data Center Virtualized Data Center UPFRONT COSTS VARIABLE COSTS VARIABLE COSTS AWS UPFRONT COSTS UPFRONT COSTS VARIABLE COST Cost savings from running internal IT more efficiently Cost savings from moving to a public cloud provider
  75. 75. Initial Questions to Consider When Exploring TCO © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Operations Utilization Capacity Planning Optimization 1 2 3 4 • How do you plan for capacity? • How many servers have you added in the past year? Anticipating next year? • Can you switch your hardware on and off and only pay for what is used? • What is your average server utilization? • How much do you overprovision for peak load? • Will you run out of data center space some time in the future? • What was your last year power utility bill for the Data Center(s)? • Have you budgeted for both average and peak power requirements? • Are you on AWS today? • Is your architecture cost-optimized (Auto Scaling, Reserved Instances, Spot, Instances turn on/off)?
  76. 76. Traditional Capacity Planning Limitations of traditional data centers: © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Inflexible physical assets Costs are never in sync Migration and expansion costs are high Cost of unexpected inefficiencies
  77. 77. Inflexible Physical Assets © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Large up-front spending Costs driven by peak, not average infrastructure requirements Typically under-utilized environment
  78. 78. Costs are Never In Sync © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Many cost elements Industry technology cycles Timing of upgrades and refresh Changes in networking technology and virtualization
  79. 79. Migration and Expansion Costs © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Per rack cost on an unplanned move Cost of an incremental move, expansion, or large scale event Business continuity strategy New global market Rapid, unexpected growth
  80. 80. Unexpected Inefficiencies © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Under-deployment, over-deployment Unexpected high demand or low demand Non-optimal, non-scalable
  81. 81. No Capital Intensive Infrastructure © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. On-Premises (or Co-location) AWS Cloud Physical space Cabling Cooling Power Networking Racks Servers Storage Certification Labor No infrastructure to build to get started
  82. 82. TCO Calculator Compare the cost of running your applications in an on-premises or colocation environment to AWS Environment  Region  Servers Virtual Machines  Storage © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  83. 83. Three Steps to Comparing TCO Using the TCO Calculator 1. Describe your existing or planned on-premises or hosting infrastructure in four steps, or enter detailed configurations. 2. Get an instant summary report which shows you the three year TCO comparison by cost categories. 3. Download a full report including detailed cost breakdowns or save the report to share with others. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  84. 84. Customer Spotlight: Dow Jones Intl. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. TCO analysis is crucial in making a favorable business case • From over 40 data centers down to 6 • Migration of thousands of applications • Estimated saving $100M over 3 Years 1. Evaluate infrastructure costs & architecture VS 2. Make business case 3. Enable decision to move to the cloud
  85. 85. Topic Summary – Economic Benefits of AWS AWS’ economies of scale provide direct cost benefits to customers. Customers can move away from a traditional emphasis on heavy capital spending on infrastructure to low variable expense. Customers gain improved flexibility to grow (or contract) with a lower overall TCO. Use the TCO Calculator to compare the cost of running your applications in an on-premises or colocation environment to AWS. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  86. 86. AWS Pricing Principles © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  87. 87. AWS Pricing Principles © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Pay as you go Pay less by using more Pay less when you reserve Pay less when AWS grows Customers pay for exactly the amount of resources that they actually use No up-front investment Pay per use
  88. 88. Demand-driven operating model for IT Customers pay for exactly what they use Customers do not pay for unutilized feature or services Charge is based on infrastructure and services consumed Customers have control of how they utilize AWS products and services, which leads to control over cost expenditures Turn cloud resources off and on © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Metered, Pay As You Go Pricing Model
  89. 89. Pay Less Per Unit When You Use More Volume discounts on overall bill when revenue hits certain thresholds. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. $0.030 $0.030 $0.029 $0.029 $0.028 $0.028 <1 TB <50 TB 50-500 TB 500-1000 TB 1000-5000 TB >5000 TB $0.12 $0.09 $0.07 $0.05 1-10 TB 10- 50 TB 50- 150 TB 150 - 500 TB Storage (S3) Tiered Pricing Data Transfer (Bandwidth) Tiered Pricing Pricing as of February 2015
  90. 90. Compute Purchasing Models © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. On-Demand Pay for compute capacity by the hour with no long-term commitments For spiky workloads, or to define needs Reserved Make a low, one-time payment and receive a significant discount on the hourly charge For committed utilization Spot Bid for unused capacity, charged at a Spot Price which fluctuates based on supply and demand For time-insensitive or transient workloads Dedicated Launch instances within Amazon VPC that run on hardware dedicated to a single customer For highly sensitive or compliance related workloads Free Tier Get Started on AWS with free usage & no commitment For POCs and getting started
  91. 91. Reserved Instances (RI) © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. For example: Reserve capacity for one or three years Pay a low, one-time fee for the capacity reservation Receive a significant discount on the hourly charge for your instance
  92. 92. Reserved Instance Payment Options Explained No Upfront option: • Up to a 55% discount compared to On-Demand • Does not require upfront payment • Low hourly rate for the RI on an ongoing hourly basis Partial Upfront option: • Balances the payments of an RI between upfront and hourly • Provides a higher discount (up to 76%) compared to the No Upfront option • Pay a very low hourly rate upfront for every hour in the term regardless of usage With the All Upfront option: • Highest discount compared to On-Demand (up to 77% off). © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  93. 93. Reserved Instance vs. On-Demand © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. $- $500 $1,000 $1,500 $2,000 $2,500 $3,000 30% 40% 50% 60% 70% 80% 90% 100% Utilization Over a Year m3.xlarge 1yr OD/RI Break Even Utilization On Demand No Upfront Partial Upfront All Upfront What are the “break-even” points of each of these options in relation to purchasing instances On-Demand?
  94. 94. Spot instances © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. What are Spot instances? • Spare EC2 instances bid on in hourly increments • One hour at a time • Behave exactly like a regular instances Cost Benefits • Up to 92% off regular on-demand prices per hour What is the trade-off? • May be interrupted if that instance is needed for a EC2 capacity • No charge for any partial hour due to termination
  95. 95. Spot Pricing Use Case: Honda © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. AWS Spot Accelerates Innovation Scalable Materials Simulations at Honda Before: 80 in-house HPC nodes, 1 year to complete all needed simulations After: Scalable, on-demand HPC cluster on AWS Up to 1000 Spot Instances, 16,000 cores Able to run more simulations, faster, with more accurate results “Cloud offers us an opportunity, as we can innovate faster than before.” - Ayumi Tada, IT System Administrator, Honda R&D
  96. 96. The Simple Monthly Calculator © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  97. 97. The Simple Monthly Calculator Customers can effectively estimate the costs of running their specific project on AWS http://aws.amazon.com/calculator Estimate monthly charges based on: • Architecture • Usage of each service • Features for each service in each region © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  98. 98. Topic Summary – Pricing Principles Customers pay for the amount of resources that they actually use. Customers pay less per unit the more they use AWS. AWS offers several purchasing models to support different needs and cost requirements (e.g., for compute: On- Demand, RI, Spot). Estimate your monthly bill using the AWS Simple Monthly Calculator. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  99. 99. Cost Optimization © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  100. 100. Optimizing with AWS © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Choose the right instance types Instance Utilization Monitor and turn off unused instances Offload architecture Leverage AWS application services Leverage AWS tools
  101. 101. Choose the Right Instance Types © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Amazon CloudWatch Auto Scaling Current Generation Instances Architecture Review
  102. 102. Instance Utilization © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Stop idle instances Identity Access Management (AWS IAM) Instance Tagging
  103. 103. Reserved Instances and Spot Instances © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Reserved Instances Spot Instances Reserved Instance Analysis Tool Steady State Workloads Time-insensitive stateless workloads Compare on-demand with reserved instances
  104. 104. Offload Your Architecture © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Reevaluate Architecture Leverage AWS application services Leverage AWS tools
  105. 105. AWS Trusted Advisor Further reduce costs © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. • Inspects your AWS environment • Recommends opportunities to save money • Eliminates unused and idle resources
  106. 106. Topic Summary Use our best practices to optimize for cost on AWS, including: • Choose the right Instance size • Auto scaling • Turn off un-used Instances • Use Reserved Instances • Use Spot Instances • Leverage Storage Classes Offload your architecture and reduce cost by using application services (SQS, SES, etc.) Leverage AWS Tools – Trusted Advisor, EC2 Usage Reports © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  107. 107. Procurement and Contracts © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  108. 108. Simplifying Procurement AWS empowers customers to be self service without complex contracts and agreements. Customers can grow and adapt to their needs without complex transactions. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. AWS provides customers with a flexible set of tools to simplify procurement. Understand your organization’s procurement culture.
  109. 109. The Role of Procurement © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Govern and control purchasing Rationalize the number of vendors Manage price negotiations Broker relationships
  110. 110. Contract Simplicity © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Simple contractual model Flexibility to tailor contracts Continual purchases without amendments or contract changes AWS has a single contract available online Create a customized enterprise agreement
  111. 111. Single Online Agreement Customers can move swiftly if they decide to change direction. Acquire services directly from the website. Work with AWS with minimal overhead. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  112. 112. Enterprise Agreements Flexibility – not limited by purchasing, legal, and contractual constraints. Discuss the best agreement model. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Larger customers might prefer an enterprise agreement.
  113. 113. Module Summary AWS Enables Lower TCO Than On-Premises Environments. AWS offers a simple, consistent, and transparent pay as you go pricing model. Leverage tools such as Trusted Advisor and Amazon CloudWatch to optimize cost. Choose the right mix of instance types. AWS provides customers with a flexible set of tools to simplify the procurement process. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  114. 114. Module 4: Security and Compliance © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  115. 115. Module Overview AWS audits and attestations Shared responsibility model Security control framework of the AWS cloud AWS security services and features Security and auditing best practices in the AWS cloud © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  116. 116. AWS Security: Top Priority Customer Data Integrity AWS Infrastructure Platforms Controls © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  117. 117. AWS Security: Benefits Build an environment for the most security- sensitive organizations. Benefit ALL customers. Validate design & operational effectiveness through AWS third party audits. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  118. 118. AWS Responsible for security ‘of’ the cloud AWS Shared Responsibility Model Customer Responsible for security ‘in’ the cloud Customer Data Platform, Applications, Identity & Access Management Operating System, Network & Firewall Configuration Server-side Encryption (File System and/or Data) Client-side Data Encryption & Data Integrity Authentication Network Traffic Protection (Encryption / Integrity / Identify) Compute Storage Database Networking AWS Global Infrastructure Edge Locations Regions Availability Zones © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  119. 119. Security of the Cloud © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  120. 120. Responsible for security ‘of’ the cloud Securing Your AWS Infrastructure Responsible for security ‘in’ the cloud • AWS Security Services • Asset Management • Data Security • Network Security • Access Controls • Physical & Environmental Security • IT Operations • Access Controls • Security Policy & Governance • Change Management © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  121. 121. Physical & Environmental Security: Physical Security Building Perimeter and entry Security staff and surveillance Two-factor authentication Escort © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  122. 122. Physical & Environmental Security: Environmental Security Fire detection and suppression Power Climate and temperature Monitoring equipment Storage device decommissioning © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  123. 123. IT Operations Controls Audit Logging Capacity Management Vulnerability Management Incident Management Prevent unauthorized access going undetected Prevent system outages Detect unauthorized access Recover and reconstitute incidents quickly and effectively © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  124. 124. IT Operations Controls Backup & Recovery Business Continuity and Disaster Recovery Secure Communication Data Management Prevent loss of critical data Respond to & recover from major disruptions Prevent sensitive information from being disclosed to unauthorized parties Detect suspicious activities & unauthorized tampering of the system © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  125. 125. Access Controls Segregation Account Review & Audit Background Checks Credentials Policy Restrict access to information resources + Prevent unauthorized disclosure © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  126. 126. Security Policy & Governance Controls Security Policy Risk Assessment Training & Awareness Guide operations & information security in the organization Mitigate risks & reduce exposure to vulnerabilities Enhance awareness of AWS policies & procedures © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  127. 127. Security Policy & Governance Controls Communication Compliance HR Security Third Party Management Prevent unauthorized modification or disclosure of information Prevent inadvertent violation of laws & regulations Prevent potential security breaches resulting from human resource Prevent potential compromise of information due to misuse © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  128. 128. Change Management Controls Document the change Communicate the change to the business Test changes in non-production environments Review changes for both technical rigor and business impact Attain approval for the change by authorized team members © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  129. 129. Audits & Attestations Maintain alignment with thousands of global requirements and best practices. Validate a ubiquitous security control environment. Enable customers to assess their organization’s compliance with industry and government requirements. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  130. 130. Security in the Cloud © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  131. 131. Responsible for security ‘of’ the cloud Securing Your AWS Infrastructure Responsible for security ‘in’ the cloud • AWS Security Services • Asset Management • Data Security • Network Security • Access Controls • Physical & Environmental Security • IT Operations • Access Controls • Security Policy & Governance • Change Management © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  132. 132. AWS Security Services AWS CloudHSM AWS Config © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  133. 133. AWS Security Services AWS IAM AWS KMS AWS CloudTrail © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  134. 134. Logging in AWS AWS CloudTrail • Control access to log files • Obtain alerts on log file creation & misconfiguration • Storage of log files • Generate customized reporting of log data © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  135. 135. Asset Management Asset Identification Asset Inventory Secure Management Change Mangement Audit Assets Amazon CloudWatch AWS Config © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  136. 136. Data Security Understand where data resides Identify key management policies Ensure appropriate controls Review: * Connection methods * Internal policies and procedures for key management * Encryption methods © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  137. 137. Network Security Always use security groups Augment security groups with Network ACLs Use trusted connections Design network security in Layers Best Practices © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  138. 138. Access Controls  Create individual IAM users  Use groups to assign permissions to IAM users  Grant least privilege  Configure a strong password policy for your users  Enable MFA for privileged users  Use roles for applications that run on Amazon EC2 instances © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  139. 139. Access Controls  Delegate by using roles instead of by sharing credentials  Rotate credentials regularly  Remove unnecessary credentials  Use policy conditions for extra security  Monitor activity in your AWS account © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  140. 140. Module Summary Information security The cloud environment built for the most security sensitive organizations A shared responsibility Security Control Framework on AWS Key security resources and tools for AWS Customers Top Priority © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  141. 141. Module 5: Cloud Migration © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  142. 142. Learning Objectives The seven steps to cloud success. Common use cases on AWS. Foundational perspectives of the Cloud Adoption Framework. How to leverage your local AWS team. What you need to get started with AWS. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. This module is designed to teach you about:
  143. 143. AWS Cloud Adoption Journey © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  144. 144. The AWS Cloud Adoption Journey Gain Executive Sponsorship Experiment Educate Staff Create Hybrid Architecture Establish Cloud-First Standard Develop a Shared Plan Create a Cloud Center of Excellence © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  145. 145. Steps of the Journey: Executive Sponsorship Gain Executive Sponsorship Educate Staff Experiment Develop a Shared Plan Create Hybrid Architecture Create a Center of Excellence Establish Cloud- First Standard MakingitReal © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  146. 146. Executive Sponsorship Follow path of least resistance Own the business case Manage the risk Navigate the internal politics Start from the bottom if necessary © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  147. 147. Align on the Outcome Executive Priority AWS Value CEO CIO CFO CMO CISO CRO Competitive advantage Save money Business alignment Move faster, more efficiency Improved cash flow Save money Respond to market changes Run more experiments Better analytics Visibility Auditability control Get more products to market Move faster, more efficiency Experience Pace of Innovation Service Depth and Breadth Pricing Philosophy Ecosystem Global © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  148. 148. Steps of the Journey: Educate Staff © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Experiment MakingitReal Educate Staff Gain Executive Sponsorship Develop a Shared Plan Create Hybrid Architecture Create a Center of Excellence Establish Cloud- First Standard
  149. 149. Educate Staff Invite the AWS team © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Attend industry events Talk with industry peers Run workshops
  150. 150. AWS Training and Certification © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Certification aws.amazon.com/certification Demonstrate your skills, knowledge, and expertise with the AWS platform Self-Paced Labs aws.amazon.com/training/ self-paced-labs Try products, gain new skills, and get hands-on practice working with AWS technologies aws.amazon.com/training Training Skill up and gain confidence to design, develop, deploy, and manage your applications on AWS
  151. 151. Steps of the Journey: Experiment © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Experiment Educate Staff MakingitReal Gain Executive Sponsorship Develop a Shared Plan Create Hybrid Architecture Create a Center of Excellence Establish Cloud- First Standard
  152. 152. Experiment Identify your first projects: • Test and Development • Digital • Storage • Backup Practice on low-risk workloads. Take advantage of the free tier. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  153. 153. Experiment – Digital © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Static Website Mobile application service Web application service Amazon WorkSpaces
  154. 154. Steps of the Journey: Center of Excellence © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Educate Staff Experiment MakingitReal Gain Executive Sponsorship Create a Center of Excellence Develop a Shared Plan Create Hybrid Architecture Establish Cloud- First Standard
  155. 155. Create a Center of Excellence (COE) COE develops a framework. Sets the charter. Acts as the interface back into the board and technical teams. Increases agility, decreases risk and operating costs. Provides knowledge management. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  156. 156. Cloud Adoption Framework © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Whitepaper: http://bit.ly/AWSCAF People Perspective Process Perspective Security Perspective Maturity Perspective Platform Perspective Operating Perspective Business Perspective Perspectives in planning, creating, managing, and supporting a modern IT service. Guidelines for establishing, developing and running AWS environments. Structure for business and IT teams to work together.
  157. 157. Seven Core Perspectives © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Process Perspective Managing portfolios, programs, and projects to deliver expected business outcome on time and within budget, while keeping risks at acceptable levels. People Perspective Defining and acquiring the skills needed to adopt the AWS cloud platform. Examples include guiding processes of role descriptions, training, certification, and mentoring. Maturity Perspective Defining the target state architecture of the organization and creating the required blueprints and roadmaps. Platform Perspective Providing patterns, guidance, and tools for optimal use of the technology services to implement. Represents the technology services of the AWS cloud platform. Operating Perspective Providing process, guidance, and tools for optimum operational service management of the AWS environment. Represents the ongoing management of the functioning IT environment of AWS. Security Perspective Defining and implementing the required levels of security, governance, and risk management to achieve compliance. Business Perspective Identifying, delivering, and measuring business impact using architectural approaches that align technical delivery to business imperatives.
  158. 158. Steps of the Journey: Develop a Shared Plan © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Educate Staff Experiment MakingitReal Gain Executive Sponsorship Develop a Shared Plan Create Hybrid Architecture Establish Cloud- First Standard Create a Center of Excellence
  159. 159. Build Relationships AWS Executives AWS Account Executive AWS Principal Solution Architect Inside Sales Manager Customer Experience Manager Customer Support Professional Services © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  160. 160. Engage Partners Consulting Partners Technology Partners System Integrators Specialist Partners • HPC • DevOps • Analytics Find a suitable partner at http://www.aws-partner-directory.com © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  161. 161. Premier Consulting Partners © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  162. 162. AWS Specialists Security and Compliance Enterprise Applications Desktop Big data/HPC TCO © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  163. 163. Steps of the Journey: Hybrid Architecture © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Educate Staff Experiment Create a Center of Excellence Establish Cloud- First Standard MakingitReal Gain Executive Sponsorship Develop a Shared Plan Create Hybrid Architecture
  164. 164. Establish Hybrid Architecture © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. VPC Subnet Availability Zone Security group VPC subnet Availability Zone Security group Corporate data center Users Data center router Servers AWS Direct Connect location AWS Direct Connect routers
  165. 165. Backup AWS Storage Gateway Networking AWS Direct Connect Virtual Private Cloud Access Control Directory Service AWS IAM Identity Federation Resource Management VCenter Integration System Center Integration Compliance AWS CloudTrail AWS Config Set Up the Foundations © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  166. 166. Steps of the Journey: Cloud-First Standard © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Establish Cloud- First Standard Educate Staff Experiment Create Hybrid Architecture Create a Center of Excellence MakingitReal Gain Executive Sponsorship Develop a Shared Plan
  167. 167. Migration: Recommended Approach © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Application Migration/Experiment Continuous Feedback Cycles of Learning Project 1 Project 2 Project 3 Project. Strategy Executive Sponsorship Educate Staff Foundations Risk and Compliance Center of Excellence Operations Model Future State
  168. 168. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Example Application Migration Plan Initiate Discover Design Migrate Integrate Validate OptimizeOperatePhase Identify, analyze, profile, summarize applications Architect a well- defined target environment Determine best approach for each application Infrastructure, application, and operation Functional and business criteria Architecture, design, deployment of apps to take full advantage of availability, scalability, and cost benefits
  169. 169. Enterprise Case Study: Condé Nast © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Challenge • Improve organizational creativity, productivity, agility, flexibility and time to market for digital content Why AWS? • Leverage infrastructure • Migrate over 500 servers, 1-PB storage, mission critical applications, and 100 database servers to the cloud Benefits • Reduced costs by 40% • Increased operational performance by 30–40% • Closed their own data centerWatch the video
  170. 170. Getting Started © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  171. 171. Meet Your Local Sales Team © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Account Manager Inside Sales Solutions Architects
  172. 172. Partner Introductions Ecosystem Partners © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. http://www.aws-partner-directory.com
  173. 173. AWS Account Get started immediately Set up an AWS account. Identify an AWS champion in your organization. Identify the initial workload to migrate. Start experimenting. © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
  174. 174. Module Summary There are seven steps along the journey to cloud adoption. There is no one-size-fits-all way that companies are moving to the cloud. Leverage your local AWS team. The AWS Cloud Adoption Framework (CAF) separates complex IT environments into manageable areas of focus. Get to know the resources that are available to you and reach out to your local AWS team.
  175. 175. Conclusion © 2015 Amazon Web Services, Inc. and its affiliates. All rights reserved. Thank You Hope you enjoyed the training! Let us know what you think and email us at: aws-course-feedback@amazon.com

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