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Financial Services Analytics on AWS
Infrastructure Regions Availability  Zones Points  of  Presence
Enterprise
Applications Virtual  Desktops Sharing  &  Collaboration
Core  Services
Storage
(Object,  Block  
and  Archival)
Compute
(VMs,  Auto-­scaling  
and  Load  Balancing)
Databases
(Relational,  NoSQL,  
Caching)
Networking
(VPC,  DX,  
DNS)
CDN
Access  
Control
Usage  &  Resource  
Tracking
Monitoring  
and  Logs
Administration  &  
Security
Key  Storage  &  
Management
Identity
Management
Service  
Catalog
Platform  
Services
Deployment  &  Management
One-­click  web  app  
deployment
Dev/ops  resource
management
Resource  Templates
Push
Notifications
Mobile  Services
Identity
Sync
Mobile  
Analytics
App  Services
Queuing  &
Notifications
Workflow
App  streaming
Transcoding
Email
Search
Analytics
Hadoop
Data  
Pipelines
Data  
warehouse
Real-­time
Streaming  Data
Code  Deploy
Code  Pipeline
Code  Commit
Machine  
Learning
US-WEST (Oregon) EU-WEST (Ireland)
ASIA PAC
(Tokyo)
ASIA PAC
(Singapore)
US-WEST (San Francisco)
SOUTH AMERICA (Sao Paulo)
US-EAST (Virginia)
GOV CLOUD
ASIA PAC
(Sydney)
Global  Infrastructure
CHINA (beta)
EU-CENTRAL(Germany)
Current Region
Announced Region
Hong Kong
Ohio
London
India
Availability Zone
Global  Infrastructure
Requirements
Store Any Amount of Data
Without Capacity Planning
Perform Complex Analysis on
Any Data
Scale on Demand
Store Data Securely
Move to Real Time
Realised Value
Agile Analytics, DevOps in the
Warehouse
Decrease Time to Market
Build Environments Quickly
Reduce Costs
Reduce Capital Expenditure
Enable Global Reach
87% now will
consider cloud
for their big data
Advanced analytics
closing-in on BI
Issues beyond security
(reality, perception,
regulation) being
addressed by march
of technology
Building & deploying Big Data analytics or
processing applications in the cloud can
reduce complexity and time to market
Source: Gigaom Research data warehousing survey 2014
Ingestion
…
Integration
…
Retention
STORAGECOMPUTE
COMPUTE
COMPUTE
COMPUTE
COMPUTE
COMPUTE
COMPUTE
COMPUTECOMPUTE
COMPUTE
Availability
99.99%
Durability
99.999999999%
A Distributed Object Store
Not a file system
No Single Points of Failure
Eventually consistent
Paradigm Object store
Performance Very Fast
Redundancy Across Availability Zones
Security Public Key / Private Key
Pricing $0.03/GB/month
Typical use case Write once, read many
Simple Storage
Service
Highly scalable object storage
for the internet
1 byte to 5TB in size
99.999999999% durability
S3  – Standard S3  – Infrequent Access Amazon Glacier
34 secs per terabyte
GB/Second
ReaderConnections
Amazon S3 provides near linear scalability
S3 Streaming Performance
100 VMs; 9.6GB/s; $26/hr
350 VMs; 28.7GB/s; $90/hr
S3 Performance & Scalability
AWS Security Services
Compute Storage
AWS Global Infrastructure
Database
App Services
Deployment & Administration
Networking
Analytics
IAM
Users
AWS
Directory
Service
AD  Connector
Direct
Connect
Hardware
VPN
Amazon Kinesis
Managed Service for Real Time Big Data Processing
Create Streams to Produce & Consume Data
Elastically Add and Remove Shards for Performance
Use Kinesis Worker Library to Process Data
Integration with S3, Redshift and Dynamo DB
Compute Storage
AWS Global Infrastructure
Database
App Services
Deployment & Administration
Networking
Analytics
Application  Services
Data	
  
Sources
App.4
[Machine	
  
Learning]
AWS	
  Endpoint
App.1
[Aggregate	
  &	
  
De-­‐Duplicate]
Data	
  
Sources
Data	
  Sources
Data	
  
Sources
App.2
[Metric	
  
Extraction]
S3
DynamoDB
Redshift
App.3
[Sliding	
  
Window	
  
Analysis]
Data	
  
Sources
Availability  
Zone
Kinesis  Streams
Availability  
Zone
Availability  
Zone
Shard  1
Shard  2
Shard  N
without writing an application managing infrastructure
Batch compress encrypt
in as little as 60 secs
Capture  and  submit  
streaming  data  to  Firehose
Firehose  loads  streaming  data  
continuously  into  S3  and  Redshift  
Analyze  streaming  data  using  your  favorite  
BI  tools  
Kinesis  Firehose
Traditional Business Intelligence
…
OLAP
…
Data Sources for ML
Relational Database Service
Managed Database-as-a-Service
No need to install or manage database instances
Automated Backup/Recover, Patching & Upgrade
Scalable and fault tolerant configurations
6TB & 30,000 IOPS
Managed Database
RDS Dynamo DB
Redshift ElastiCache
Compute Storage
AWS Global Infrastructure
Database
App Services
Deployment & Administration
Networking
Analytics
Managed Data Warehouse
Redshift
Managed Massively Parallel Petabyte Scale Data Warehouse
Streaming Backup/Restore to S3
Load data from S3, DynamoDB and EMR
Extensive Security Features
Scale from 160 GB -> 1.6 PB Online
RDS Dynamo DB
Redshift ElastiCache
Compute Storage
AWS Global Infrastructure
Database
App Services
Deployment & Administration
Networking
Analytics
Redshift lets you start small and grow big
Extra Large Node (dc1.xl & ds2.xl)
3 spindles, 15-30GiB RAM
2 or 4 virtual cores, 10GigE
Single Node (160GB SSD or 2TB
Magnetic)
Cluster 2-32 Nodes (320GB SSD – 64TB
Magnetic)
8 Extra Large Node (dc1.8xl & ds2.8xl)
24 spindles, 120-244GiB RAM, 2.56TB SSD or 16TB
Magnetic, 16 or 32 virtual cores, 10GigE
Cluster 2-100 Nodes (5TB SSD – 1.6PB Magnetic)
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
XL
23
LEADING INDEX PROVIDER WITH
41,000+ INDEXES
ACROSS ASSET CLASSES AND GEOGRAPHIES
Over 10,000 Corporate Clients in
60 countries
Our technology
powers over
70
MARKETPLACES,
regulators, CSDs
and clearing-houses
in over
50 COUNTRIES100+ DATA
PRODUCT OFFERINGS
supporting 2.5+ million
investment professionals
and users
IN 98 COUNTRIES
26 Markets
3 Clearing Houses
5 CentralSecurities
Depositories
Lists more than 3,500
companies in 35 countries,
representing more than $8.8
trillion in total market value
Exploratory Analytics
…
Data Cleansing
…
Advanced Data Science
Elastic MapReduce
Managed, elastic Hadoop (1.x & 2.x) cluster
Integrates with S3, DynamoDB and Redshift
Install End User Tools Automatically (Spark, Presto, Impala)
Support for EC2 Spot Instances
Transient or Always on Clusters
Managed Big Data
Elastic MapReduce
Compute Storage
AWS Global Infrastructure
Database
App Services
Deployment & Administration
Networking
Analytics
Try different configurations to find the optimal cost/performance balance
CPU
c4 family
cc2.8xlarge
d2 family
Memory
m2 family
r3 family
Disk/IO
d2 family
i2 family
General
m3 family
Choose yourinstance types
ETL Machine Learning Spark HDFS
Weather Insurance for Farms
Challenge:
Volatile weather is deadly to crops like
grapes
60 years of crop data
200 TB of S3 Data
1M government Doppler radarpoints
Solution:
Built a predictive model based on
freely available data:
150B Soil Observations 850K Precision Rainfall
Grids Tracked
3M Daily Weather
Measurements
50 EMR clusters process new data as it comes into S3
each day, continuouslyupdating the model
$10-20M Savings by moving Platform to AWS
Predictive Analytics
…
Easily create machine learning models
Visualize and optimize models
Put models into production in seconds
Battle-hardened technologyMachine  
Learning
Software
Development
Introducing  Amazon  Machine  Learning
Developing with Amazon Machine Learning
Build
model
Validate &
optimize
Make
predictions
1 2 3
Use existing data in S3, Redshift and RDS
Automatic data visualization
& exploration
Descriptive and summary statistics
Your data doesn’t have to be perfect
Missing data, malformed data records, type validation
Building  a  Predictive  Model
Model  Validation  and  Optimization  Tools
Batch predictions
Asynchronous predictions with trained model
Real time predictions
Synchronous, low latency, high throughput
Mount API end-point with a single click
Making  Predictions
Data Visualiation
…
Old-­guard  BI  
Costs  Too  Much
Pay  $  million   before  seeing  first  analysis
3  year  TCO  $150  to  $250  per  user  per  month
Takes  Too  Long
Spend  6  to  12  months  of  consulting  
and  SW  implementation  time
A  very  fast,  cloud-­powered,  BI  service  for  
1/10th the  cost  of  old-­guard  BI  software
$9  
per  user  per  month
With  1  year  commitment
Business  user
Sign-­in
First  analysis  in  about  60  seconds
Register  for  preview  beginning  Oct  7  at  aws.amazon.com/quicksight
Business  User
QuickSight  API
Data  Prep Metadata SuggestionsConnectors SPICE
Business  User
QuickSight  UI
Mobile  Devices Web   Browsers
Partner  BI  products
Amazon
S3
Amazon  
Kinesis
Amazon  
DynamoDB  
Amazon  
EMR
Amazon  
Redshift
Amazon   RDSFiles Third-­party
Native mobile experience
iOS,  Android
Full  experience  on  tablets
Consumption  experience  on  
smart  phones
Very  fast  response
$9
$18
Per  user  per  month
Per  user  per  month
Integrated Analytics
Validate	
  records,	
  
recordsets	
  or	
  
datasets
Store	
  validation	
  
status
Manage	
  
validation	
  rules
Abide	
  data	
  store
Validation	
  rules
Validation	
  
results	
  /	
  log
Manage	
  
ingestion	
  rules
Split	
  data	
  into	
  
records
Assign	
  record	
  
identifiers
Output	
  records
Store	
  event	
  
details	
  –	
  rule,	
  
stamp	
  etc
Assign	
  record	
  
metadata
Check	
  record	
  
format
Transform	
  to	
  
common	
  format
Ingestion	
  rules
Ingestion	
  audit	
  
log
Get	
  data
Manage	
  input	
  
queue
Manage	
  receive	
  
rules
Assign	
  dataset	
  
identifier
Assign	
  dataset	
  
metadata
Store	
  original	
  
data
Store	
  event	
  
details
Receive	
  rules
Receive	
  audit	
  
log
Original	
  data	
  store
Data	
  service	
  
endpoints
Fetch	
  data	
  set
Perform	
  
calculations
Save	
  datasets Re-­‐validate
Store	
  event	
  
details
Manage	
  
processing	
  rules
Processing	
  audit	
  
log
Processing	
  rules
Format	
  data Check	
  data
Store	
  event	
  
details
Manage	
  output	
  
rules
Send	
  output
Output	
  audit	
  log
Output	
  rules
Data	
  service	
  
endpoints
Storage
Service	
  endpoint
Function
Rules
Receive
Ingest
Validate
Process
Output
Raw	
  data
Common	
  format
Validated
Processed
Output	
  format
Data	
  path
Events	
  &	
  logic
Optional	
  data	
  path
Raw	
  data*
With	
  dataset	
  metadata*
*	
  Visio	
  2013	
  only ©	
  Abide	
  Financial
Thank You!

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Financial Services Analytics on AWS

  • 2. Infrastructure Regions Availability  Zones Points  of  Presence Enterprise Applications Virtual  Desktops Sharing  &  Collaboration Core  Services Storage (Object,  Block   and  Archival) Compute (VMs,  Auto-­scaling   and  Load  Balancing) Databases (Relational,  NoSQL,   Caching) Networking (VPC,  DX,   DNS) CDN Access   Control Usage  &  Resource   Tracking Monitoring   and  Logs Administration  &   Security Key  Storage  &   Management Identity Management Service   Catalog Platform   Services Deployment  &  Management One-­click  web  app   deployment Dev/ops  resource management Resource  Templates Push Notifications Mobile  Services Identity Sync Mobile   Analytics App  Services Queuing  & Notifications Workflow App  streaming Transcoding Email Search Analytics Hadoop Data   Pipelines Data   warehouse Real-­time Streaming  Data Code  Deploy Code  Pipeline Code  Commit Machine   Learning
  • 3. US-WEST (Oregon) EU-WEST (Ireland) ASIA PAC (Tokyo) ASIA PAC (Singapore) US-WEST (San Francisco) SOUTH AMERICA (Sao Paulo) US-EAST (Virginia) GOV CLOUD ASIA PAC (Sydney) Global  Infrastructure CHINA (beta) EU-CENTRAL(Germany) Current Region Announced Region Hong Kong Ohio London India
  • 5.
  • 6. Requirements Store Any Amount of Data Without Capacity Planning Perform Complex Analysis on Any Data Scale on Demand Store Data Securely Move to Real Time Realised Value Agile Analytics, DevOps in the Warehouse Decrease Time to Market Build Environments Quickly Reduce Costs Reduce Capital Expenditure Enable Global Reach
  • 7. 87% now will consider cloud for their big data Advanced analytics closing-in on BI Issues beyond security (reality, perception, regulation) being addressed by march of technology Building & deploying Big Data analytics or processing applications in the cloud can reduce complexity and time to market Source: Gigaom Research data warehousing survey 2014
  • 10. Availability 99.99% Durability 99.999999999% A Distributed Object Store Not a file system No Single Points of Failure Eventually consistent Paradigm Object store Performance Very Fast Redundancy Across Availability Zones Security Public Key / Private Key Pricing $0.03/GB/month Typical use case Write once, read many Simple Storage Service Highly scalable object storage for the internet 1 byte to 5TB in size 99.999999999% durability
  • 11. S3  – Standard S3  – Infrequent Access Amazon Glacier
  • 12. 34 secs per terabyte GB/Second ReaderConnections Amazon S3 provides near linear scalability S3 Streaming Performance 100 VMs; 9.6GB/s; $26/hr 350 VMs; 28.7GB/s; $90/hr S3 Performance & Scalability
  • 13. AWS Security Services Compute Storage AWS Global Infrastructure Database App Services Deployment & Administration Networking Analytics
  • 15. Amazon Kinesis Managed Service for Real Time Big Data Processing Create Streams to Produce & Consume Data Elastically Add and Remove Shards for Performance Use Kinesis Worker Library to Process Data Integration with S3, Redshift and Dynamo DB Compute Storage AWS Global Infrastructure Database App Services Deployment & Administration Networking Analytics Application  Services
  • 16. Data   Sources App.4 [Machine   Learning] AWS  Endpoint App.1 [Aggregate  &   De-­‐Duplicate] Data   Sources Data  Sources Data   Sources App.2 [Metric   Extraction] S3 DynamoDB Redshift App.3 [Sliding   Window   Analysis] Data   Sources Availability   Zone Kinesis  Streams Availability   Zone Availability   Zone Shard  1 Shard  2 Shard  N
  • 17. without writing an application managing infrastructure Batch compress encrypt in as little as 60 secs Capture  and  submit   streaming  data  to  Firehose Firehose  loads  streaming  data   continuously  into  S3  and  Redshift   Analyze  streaming  data  using  your  favorite   BI  tools   Kinesis  Firehose
  • 18.
  • 20. Relational Database Service Managed Database-as-a-Service No need to install or manage database instances Automated Backup/Recover, Patching & Upgrade Scalable and fault tolerant configurations 6TB & 30,000 IOPS Managed Database RDS Dynamo DB Redshift ElastiCache Compute Storage AWS Global Infrastructure Database App Services Deployment & Administration Networking Analytics
  • 21. Managed Data Warehouse Redshift Managed Massively Parallel Petabyte Scale Data Warehouse Streaming Backup/Restore to S3 Load data from S3, DynamoDB and EMR Extensive Security Features Scale from 160 GB -> 1.6 PB Online RDS Dynamo DB Redshift ElastiCache Compute Storage AWS Global Infrastructure Database App Services Deployment & Administration Networking Analytics
  • 22. Redshift lets you start small and grow big Extra Large Node (dc1.xl & ds2.xl) 3 spindles, 15-30GiB RAM 2 or 4 virtual cores, 10GigE Single Node (160GB SSD or 2TB Magnetic) Cluster 2-32 Nodes (320GB SSD – 64TB Magnetic) 8 Extra Large Node (dc1.8xl & ds2.8xl) 24 spindles, 120-244GiB RAM, 2.56TB SSD or 16TB Magnetic, 16 or 32 virtual cores, 10GigE Cluster 2-100 Nodes (5TB SSD – 1.6PB Magnetic) 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8XL 8 XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL XL
  • 23. 23 LEADING INDEX PROVIDER WITH 41,000+ INDEXES ACROSS ASSET CLASSES AND GEOGRAPHIES Over 10,000 Corporate Clients in 60 countries Our technology powers over 70 MARKETPLACES, regulators, CSDs and clearing-houses in over 50 COUNTRIES100+ DATA PRODUCT OFFERINGS supporting 2.5+ million investment professionals and users IN 98 COUNTRIES 26 Markets 3 Clearing Houses 5 CentralSecurities Depositories Lists more than 3,500 companies in 35 countries, representing more than $8.8 trillion in total market value
  • 24.
  • 25.
  • 26.
  • 28. Elastic MapReduce Managed, elastic Hadoop (1.x & 2.x) cluster Integrates with S3, DynamoDB and Redshift Install End User Tools Automatically (Spark, Presto, Impala) Support for EC2 Spot Instances Transient or Always on Clusters Managed Big Data Elastic MapReduce Compute Storage AWS Global Infrastructure Database App Services Deployment & Administration Networking Analytics
  • 29. Try different configurations to find the optimal cost/performance balance CPU c4 family cc2.8xlarge d2 family Memory m2 family r3 family Disk/IO d2 family i2 family General m3 family Choose yourinstance types ETL Machine Learning Spark HDFS
  • 30. Weather Insurance for Farms Challenge: Volatile weather is deadly to crops like grapes 60 years of crop data 200 TB of S3 Data 1M government Doppler radarpoints Solution: Built a predictive model based on freely available data: 150B Soil Observations 850K Precision Rainfall Grids Tracked 3M Daily Weather Measurements 50 EMR clusters process new data as it comes into S3 each day, continuouslyupdating the model
  • 31. $10-20M Savings by moving Platform to AWS
  • 32.
  • 34. Easily create machine learning models Visualize and optimize models Put models into production in seconds Battle-hardened technologyMachine   Learning Software Development Introducing  Amazon  Machine  Learning
  • 35. Developing with Amazon Machine Learning Build model Validate & optimize Make predictions 1 2 3
  • 36. Use existing data in S3, Redshift and RDS Automatic data visualization & exploration Descriptive and summary statistics Your data doesn’t have to be perfect Missing data, malformed data records, type validation Building  a  Predictive  Model
  • 37. Model  Validation  and  Optimization  Tools
  • 38. Batch predictions Asynchronous predictions with trained model Real time predictions Synchronous, low latency, high throughput Mount API end-point with a single click Making  Predictions
  • 39.
  • 41. Old-­guard  BI   Costs  Too  Much Pay  $  million   before  seeing  first  analysis 3  year  TCO  $150  to  $250  per  user  per  month Takes  Too  Long Spend  6  to  12  months  of  consulting   and  SW  implementation  time
  • 42.
  • 43. A  very  fast,  cloud-­powered,  BI  service  for   1/10th the  cost  of  old-­guard  BI  software
  • 44. $9   per  user  per  month With  1  year  commitment
  • 45. Business  user Sign-­in First  analysis  in  about  60  seconds Register  for  preview  beginning  Oct  7  at  aws.amazon.com/quicksight
  • 46.
  • 47. Business  User QuickSight  API Data  Prep Metadata SuggestionsConnectors SPICE Business  User QuickSight  UI Mobile  Devices Web   Browsers Partner  BI  products Amazon S3 Amazon   Kinesis Amazon   DynamoDB   Amazon   EMR Amazon   Redshift Amazon   RDSFiles Third-­party
  • 48.
  • 49.
  • 50.
  • 51.
  • 52. Native mobile experience iOS,  Android Full  experience  on  tablets Consumption  experience  on   smart  phones Very  fast  response
  • 53.
  • 54.
  • 55. $9 $18 Per  user  per  month Per  user  per  month
  • 56.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62. Validate  records,   recordsets  or   datasets Store  validation   status Manage   validation  rules Abide  data  store Validation  rules Validation   results  /  log Manage   ingestion  rules Split  data  into   records Assign  record   identifiers Output  records Store  event   details  –  rule,   stamp  etc Assign  record   metadata Check  record   format Transform  to   common  format Ingestion  rules Ingestion  audit   log Get  data Manage  input   queue Manage  receive   rules Assign  dataset   identifier Assign  dataset   metadata Store  original   data Store  event   details Receive  rules Receive  audit   log Original  data  store Data  service   endpoints Fetch  data  set Perform   calculations Save  datasets Re-­‐validate Store  event   details Manage   processing  rules Processing  audit   log Processing  rules Format  data Check  data Store  event   details Manage  output   rules Send  output Output  audit  log Output  rules Data  service   endpoints Storage Service  endpoint Function Rules Receive Ingest Validate Process Output Raw  data Common  format Validated Processed Output  format Data  path Events  &  logic Optional  data  path Raw  data* With  dataset  metadata* *  Visio  2013  only ©  Abide  Financial
  • 63.
  • 64.
  • 65.
  • 66.
  • 67.
  • 68.