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Why AmpleHarvest.org
Gary Oppenheimer  March 25, 2013
Founder, AmpleHarvest.org  gary@ampleharvest.org
“No food left behind”




                                                    http://www.flickr.com/photos/riebart/4882486655/
We are an exceedingly well fed,
                              yet malnourished nation.
                                                   •   203 food banks provide processed food to 33,500 food pantries nationwide.
                                                   •   Canned produce with sugar or salt is what most pantry clients receive.
                                                   •   Existing food pantries lack the infrastructure to accept and store fresh food.
                                                   •   1 in 3 children today (soon, 1 in 2) will become diabetic*.
                                                   •   Malnourished children do poorly in school
                                                   •   Malnourished parents do poorly in the workplace.
                                                   •   Increasing numbers are unfit for military service*.




* Health and Human Services (HHS) and Whitehouse
Donated Food                      Food Conduit                          Food Pantry




        Canned food is accepted by food     Fresh food is rejected by food
        banks because pantries can store   banks due to lack of refrigeration.
           them without refrigeration.      We ship calories, not nutrition.




                                   Today
40% of our food is never consumed.
           •   An estimated 100B lbs. of food is lost yearly to waste
           •   40M gardeners grow too much and dispose of their harvest
Donated Food                           Food Conduit                                Food Pantry




    Growers: Working to educate,              Technology: Function as a                 Pantries: One time registration to
    encourage and enable millions of          “Google” and clearing house for           AmpleHarvest.org. Schedules drop-
1   growers (farmers too!) to donate      2   US Food Pantries. Connect             3   off with growers mindful of pick-up
    excess garden produce using               growers with pantries, track              schedules. Brings fresh food to the
    traditional and social media, faith       success stories, and link to social       communities that need it most. No
    community and direct outreach.            media to generate awareness.              logistics work by AmpleHarvest.org.



                                              Proposal
Donated Food                      Food Conduit                     Food Pantry




 AmpleHarvest.org is the Google of food. By directly connecting home gardeners with food
pantries, we enable massive scalability of food distribution at a fraction of the operations cost
       thereby addressing the challenge of bringing nutrition to those who need it most.
5,817 pantries registered to-date.
            So what’s next?
AmpleHarvest.org needs to scale
There are 33,500 food pantries and 40M growers in the
United States. To reach them, we need to scale our own
operations.

AmpleHarvest.org needs to outreach
Reaching those 40M gardeners is going to require building
content to reach them. Videos, posters, and other traditional
media will require budget.

AmpleHarvest.org needs technology
The heart of AmpleHarvest.org is technology. Connecting
gardeners with pantries will require a modern web site
suitable for connecting everyone and tracking their success.
There is clear need                           There is clear support           Help us clear the path

•        33,500 food pantries                   •     Recognized on CNN
•        203 food banks                         •     Repeat topic at TED
•        Nearly 0 fresh fruit/vegetables        •     Topic for Whitehouse
•        Yet 40% of our crop is waste                 conference on food in the US
•        That is 1 lbs/person, per day          •     Google Grant recipient




    Donated Food   Food Conduit   Food Pantry
Gary Oppenheimer
Founder and Executive Director
gary@ampleharvest.org  www.ampleharvest.org
+1-267-536-9880

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AmpleHarvest.org Overview for prospective supporters

  • 1. Why AmpleHarvest.org Gary Oppenheimer  March 25, 2013 Founder, AmpleHarvest.org  gary@ampleharvest.org “No food left behind” http://www.flickr.com/photos/riebart/4882486655/
  • 2. We are an exceedingly well fed, yet malnourished nation. • 203 food banks provide processed food to 33,500 food pantries nationwide. • Canned produce with sugar or salt is what most pantry clients receive. • Existing food pantries lack the infrastructure to accept and store fresh food. • 1 in 3 children today (soon, 1 in 2) will become diabetic*. • Malnourished children do poorly in school • Malnourished parents do poorly in the workplace. • Increasing numbers are unfit for military service*. * Health and Human Services (HHS) and Whitehouse
  • 3. Donated Food Food Conduit Food Pantry Canned food is accepted by food Fresh food is rejected by food banks because pantries can store banks due to lack of refrigeration. them without refrigeration. We ship calories, not nutrition. Today
  • 4. 40% of our food is never consumed. • An estimated 100B lbs. of food is lost yearly to waste • 40M gardeners grow too much and dispose of their harvest
  • 5. Donated Food Food Conduit Food Pantry Growers: Working to educate, Technology: Function as a Pantries: One time registration to encourage and enable millions of “Google” and clearing house for AmpleHarvest.org. Schedules drop- 1 growers (farmers too!) to donate 2 US Food Pantries. Connect 3 off with growers mindful of pick-up excess garden produce using growers with pantries, track schedules. Brings fresh food to the traditional and social media, faith success stories, and link to social communities that need it most. No community and direct outreach. media to generate awareness. logistics work by AmpleHarvest.org. Proposal
  • 6. Donated Food Food Conduit Food Pantry AmpleHarvest.org is the Google of food. By directly connecting home gardeners with food pantries, we enable massive scalability of food distribution at a fraction of the operations cost thereby addressing the challenge of bringing nutrition to those who need it most.
  • 7. 5,817 pantries registered to-date. So what’s next?
  • 8. AmpleHarvest.org needs to scale There are 33,500 food pantries and 40M growers in the United States. To reach them, we need to scale our own operations. AmpleHarvest.org needs to outreach Reaching those 40M gardeners is going to require building content to reach them. Videos, posters, and other traditional media will require budget. AmpleHarvest.org needs technology The heart of AmpleHarvest.org is technology. Connecting gardeners with pantries will require a modern web site suitable for connecting everyone and tracking their success.
  • 9. There is clear need There is clear support Help us clear the path • 33,500 food pantries • Recognized on CNN • 203 food banks • Repeat topic at TED • Nearly 0 fresh fruit/vegetables • Topic for Whitehouse • Yet 40% of our crop is waste conference on food in the US • That is 1 lbs/person, per day • Google Grant recipient Donated Food Food Conduit Food Pantry
  • 10. Gary Oppenheimer Founder and Executive Director gary@ampleharvest.org  www.ampleharvest.org +1-267-536-9880