type in digital projects: levels of hierarchy.
<h3>This might be a subhead</h3>
<p>Body copy. Here we want to consider a comfortable
line length as well as leading (or line height in CSS).
Use a font with low stroke contrast (not a lot of thicks
and thins) and select sizes for comfortable reading.
Note: 12pt ≠ 12px.</p>
Type is everywhere on screen! Don’t forget other elements such as
buttons, captions, navigation, etc.