1 . A R E A 4 7 O P E N I N G
2 . A R E A 4 7 O P E N I N G T O C R E A T E T H E A H - H A
M O M E N T
3 . K N O W P H R A S E
4 . P R E S E N T A G O A L O P P O R T U N I T Y
S T A T E M E N T ( G O S )
5 . E X P L A I N I N G T H E S I T U A T I O N A N D
S O L U T I O N
What is the future of Twitter?

AREA 47 OPENING
"Imagine a world where Twitter no longer exists. What
would you do without those 280-character bursts of
information, opinions, and entertainment? How would we
connect with each other, stay informed on current
events, and engage in online conversations? Now,
imagine a world where Twitter evolves and transforms
into something even more powerful and influential than it
is today. What would that look like? How would it change
the way we communicate and interact with each other?
Today, we're going to explore the future of Twitter, and
the possibilities that lie ahead."

Area 47 opening to create the Ah-ha moment
 To create an effective Area 47 opening, there are a few key things to keep in
mind:
 Keep it brief: The opening should be short and to the point, ideally no
longer than a minute or two.
 Use a hook: Start with a hook that will grab the audience's attention and
make them want to keep listening. This could be a surprising fact, a
provocative question, a personal anecdote, or a bold statement.
 Engage the audience: Make the opening relevant and engaging to the
audience by addressing their needs, interests, or concerns.
 Preview the content: Give the audience a sense of what the presentation
will cover, without giving away too much information. This will help them
stay focused and engaged throughout the presentation.

Area 47 opening to create the Ah-ha moment
 An effective Area 47 opening should create an "ah-
ha" moment by making the audience think or feel
something new or unexpected. This could be a
sudden realization, a feeling of surprise or
excitement, or a shift in perspective. By creating this
moment of insight or emotional connection, the
speaker can set the stage for a powerful and engaging
presentation that will resonate with the audience
long after the presentation is over.

"CONNECTING THE
WORLD, ONE
TWEET AT A TIME."
KNOW PHRASE

"TO LEVERAGE THE POWER OF
TECHNOLOGY AND INNOVATION TO
CREATE A SAFE, INCLUSIVE, AND
ENGAGING PLATFORM THAT EMPOWERS
USERS TO CONNECT WITH EACH OTHER,
SHARE INFORMATION AND IDEAS, AND
FOSTER MEANINGFUL CONVERSATIONS
THAT DRIVE POSITIVE CHANGE IN THE
WORLD."
Goal Opportunity Statement
(GOS)

EXPLAINING THE SITUATION
 The future of Twitter is uncertain and subject to change based on a
variety of factors. However, there are several trends and
developments that may impact the platform in the coming years.
 Firstly, Twitter has faced competition from other social media
platforms like Facebook, Instagram, and TikTok. These platforms
have attracted younger users and are incorporating features that
compete with Twitter's core functionality.
 Secondly, Twitter has struggled with issues related to
misinformation, hate speech, and harassment. The platform has
taken steps to address these issues, but it remains to be seen
whether these efforts will be successful in restoring user trust and
mitigating the negative impact of these problems.

EXPLAINING THE SITUATION
 Thirdly, Twitter has recently introduced a range of new
features, including audio tweets, Spaces (a live audio chat
feature), and Super Follows (a paid subscription feature
for exclusive content). These features could help to
attract new users and generate revenue, but their success
remains to be seen.
 Overall, the future of Twitter will depend on its ability to
address its challenges and capitalize on its strengths. The
platform has a large user base and remains an important
source of news and information, but it will need to
innovate and evolve in order to remain relevant in a
rapidly changing social media landscape.

EXPLAINING THE SOLUTIONS
 There is no one solution for the future of Twitter, as it will likely require a
combination of strategies and efforts to address the challenges and
capitalize on opportunities. However, there are several potential solutions
that could help to shape the future of the platform:
 Improving user experience: Twitter could focus on improving the user
experience by making the platform more intuitive and easier to navigate.
This could include simplifying the design, improving search functionality,
and reducing the amount of spam and fake accounts.
 Tackling misinformation and hate speech: Twitter could continue to invest
in technology and human resources to tackle issues related to
misinformation and hate speech. This could involve more aggressive
moderation policies, improved detection algorithms, and partnerships with
fact-checking organizations.

EXPLAINING THE SOLUTIONS
 Innovating with new features: Twitter could continue to
innovate with new features, such as audio tweets, Spaces,
and Super Follows. These features could help to attract
new users and generate revenue, but will need to be
carefully designed and implemented to ensure they are
useful and engaging.
 Diversifying revenue streams: Twitter could explore new
revenue streams beyond advertising, such as paid
subscriptions, e-commerce, or content licensing. This
could help to reduce the platform's dependence on
advertising revenue and create new opportunities for
growth.

EXPLAINING THE SOLUTIONS
 Expanding into new markets: Twitter could also explore
opportunities to expand into new markets, particularly in
regions with high growth potential such as Asia and Africa.
This could involve partnerships with local companies or
governments, and tailoring the platform to meet the specific
needs and preferences of these markets.
 Overall, the future of Twitter will depend on its ability to
adapt and evolve in response to changing user needs and
preferences, while also addressing the challenges of
misinformation, hate speech, and competition from other
social media platforms. By investing in user experience,
innovation, and revenue diversification, Twitter could
position itself for long-term success and growth.