ANANDA PRASAD K.P.
P O BOX: 103753, DUBAI, UAE.
Email: anand.ambadi@gmail.com
Mobile No: +97150 8744302
A result oriented Professional with well-developed Marketing, Sales and interpersonal skills. I have
experience over 10 years in Retail sector, business development, client relationship, market strategies, team
management, leadership, client convincing, & negotiation. I have developed an excellent understanding in
UAE Market. I assure to carry out productive outputs and provide positive contribution if I have an
opportunity in your esteem organization.
Competencies
 Motivated Key account manager, team player and achiever of set goals while meeting
deadlines.
 Highly customer oriented personality with well-developed skills in building and maintaining
customer relationships.
 Leadership qualities with strong organizational skills and ability to work effectively in under
pressure.
 Effective communication/interpersonal skills with identify problems and initiate effective
solutions.
 Motivated to work efficiently without direct supervisor in busy environment. Able to handle
many tasks simultaneously.
 Dynamic individual with the objective of reaching to a higher level while meeting
organization expectations
Professional Experience
Designation Organization Experience
Key Account Manager TII Group- Procco Financial Services
(Payment solutions & Loyalty/Gift card
Solutions).
Jan 2013 to Till
Role Description
 Handling multiple projects; Customized Loyalty program (B2B & B2C), ADIB Instant Finance
program (Islamic bank payment solution) & Emaar Gift Card program (in Emaar assets)
which falls under Merchant payment solution, Custom POS & payment solution, Islamic
payment solution, Loyalty/Gift card solution.
 Acquiring new merchants on board for Abu Dhabi Islamic Bank (ADIB) Instant Finance
program (IF) and for Emaar Gift Card Program (in Emaar Assets).
 Acquiring new merchants on board for Customized Loyalty Program in different
sectors/segments.
 Manage strong relations with key clients and advise on new loyalty initiatives to support
their business objectives.
 Evaluate the performance of executed campaigns and present results to key stakeholders in
the business.

 Prepare and allocate POS (Point of sale) terminals for merchants who are recently on board
for multiple programs.
 Schedule the deployment and setting up of marketing collaterals as per merchant’s
requirements.
 Conducting product trainings / refresher trainings of ADIB IF/Customized loyalty programs for
the merchant staffs in their outlet stores or in the head office as per the client requirement.
 To escalate to the higher management if in case the merchant/client settlements are not
done in the given timeline.
 To arrange meeting with ADIB and the merchants in quarterly basis to discuss the new scope
of business and the progress & success of the program.
 Prepare and share the weekly & monthly reports, progress graph report of multiple handling
projects with the higher management for the review.
Designation Organization Experience
Key Account Manager VERSION 2 ( Business Partner of DU
Tele Communication)
Mar 2011 to Dec
2012
Role Description
• Handled Corporate SME clients through Du Enterprise Channel.
• Maintain excellent client relationship, follow up regularly on accounts and provide feedback
to the management.
• Creating market awareness through brochures, arranging company sponsorship and sales
promotion plans.
• Analyze competitor activities on a regular basis.
• Provide product evaluation reports for taking stock of product performance and decision
making.
• Increase awareness on products amongst the sales team members to meet customer needs
and exploit market opportunities.
• Provide strategic inputs required for formulating overall marketing strategy for the
business.
• Provide market / customer / competitor related inputs required for formulating product
strategies.
• Ensure preparation of compelling proposals that will align with the policies and customer
needs and negotiate their acceptance.
• Conduct the market surveys and collect information regarding profile of customers
companies and areas.
Designation Organization Experience
Team Leader -Business
Development
Emirates Techno Trade-Dubai
(Fire, Smoke & acoustic
containment systems solutions)
Feb 2009 to Jan
2011
Role Description
• Handled Passive - fire protection and Acoustic products.
• Developed an excellent understanding in UAE & Qatar Market.
• Manage, motivate and coach the unit staff to ensure desired levels of productivity and
competency
• Approve or recommend products / services and associated waivers to ensure timely
delivery of customer service.
• Provide direction, guidance to the department to ensure alignment with the Company’s
strategies.
• Prepares the annual Business Development Plan; as well as prepares the annual work Plan.
• Identify and improve the processes within the sales unit to improve turnaround time and
service levels.
• Set sales targets for the sales teams and monitor their achievement to ensure that sales
targets for the assigned business are met.
• Increase awareness on products amongst the sales team members to meet customer needs
and exploit market opportunities

• Ensure compliance with the approved policies, procedures and norms to protect the
organization’s and customer’s interests.
Designation Organization Experience
Relationship Officer Dubai First PJSC ( Retail Banking) Jan 2007- Jan
2009
Role Description
• Processed personal loans, Credit cards, Personal overdraft facilities and obtain loan security
documents.
• Processed Top up loans, Deferments, Early settlements and Loan amendments.
• Coordinate with Retail credit Department and Group Credit Departments for approvals.
• For special cases approaching Area Manager or Head of Retail Banking in order to support
the approvals.
• Issuance of Liability letters, Clearance certificates, Loan take over letters, Balance
certificates, reference letters and police letters.
• Develop new markets and customers to enhance sales and market share.
• Develop sales staff through on-job-training and coaching and manage their performance to
ensure required levels of performance and competence and productivity.
• Demonstrate an understanding of products and services and matches these with customer’s
needs.
• Manage key accounts or support their management to ensure superior service and
customer loyalty.
Designation Organization Experience
Relationship Executive ICICI Bank - India(Retail Banking) Apr 2004 to Dec
2006
Role Description
• Handled Current Accounts.
• Achieve sales targets of self and / or sales force in order to meet the expected sales
volumes / revenues.
• Achieve cross selling targets of non-assigned products and services to contribute to the
revenues and market presence.
• Provide market / competitor intelligence and customer feedback for formulating sales plans
and tactics.
• Develop new markets and customers within the assigned territory to enhance sales
volumes.
• Create and build customer awareness on new products through mailers, events etc. to
prospect business.
• Manage key accounts to ensure superior service and customer loyalty.
• Supervise sales force by tracking their performance and make recommendations for
improving their competence and productivity.
Professional Education
• Bachelor of Economics (Kannur University, India) 2004.
• Diploma in Computer Applications (MS-Office, Excel, Word & PowerPoint).
• MCP (Microsoft Certified System Professional).
Personal Details
Date of Birth : 01-Jun-1983.
Nationality : Indian.
Passport No : M 9447665.
Sex : Male.
Marital Status : Married.
Languages : English/ Hindi/Tamil/Malayalam.
Driving License : Valid UAE Driving License.