1. Antoine J. Sokhon
Resume dated 02APR13
Page 1 of 5
ANTOINE J.
SOKHON
Mobile Number : +961 76
459715
Email:
a.sokhon1@hotmail.com
PROFILE:
A highly creative ‘out of the box’ thinker and seasoned hotelier who nurtures Hospitality by
managing Hotels that is reflected in a very comprehensive but progressive style of management making
him very strong on the following:
Communications with the owning companies and presenting the most practical strategies and
solutions to achieve objectives on financial profitability and accountability without sacrificing
international Hospitality standards on management and services.
Develops strategic plans and solutions by studying technological and financial opportunities and
achieving these objectives.
Builds and develops company products and brands; sets standards by collaborating with the
owners, customers, government, community organizations, and employees; as well as enforcing
ethical business practices.
Maintains quality service by establishing and enforcing the international Hospitality organization
standards.
2. Antoine J. Sokhon
Resume dated 02APR13
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Maintains professional and technical knowledge by attending educational workshops;
reviewing professional publications; establishing personal networks; benchmarking state-of-the-art
practices; participating in professional societies.
Increases management's effectiveness by recruiting, selecting and developing managers by
communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring,
and appraising job performance in relation to financial objectives; developing incentives; developing a
climate for offering information and opinions thus providing educational opportunities.
3. Antoine J. Sokhon
Resume dated 02APR13
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WORK EXPERIENCE:
General Manager
May 2013 to Present
Cristal Grand Ishtar Hotel, Baghdad Previously Sheraton Baghdad
Baghdad, Iraq
Website: www.cristalhospitaliy.com
310 Rooms and suites, conference and Banquet centre.
Positioned the Hotel product as the leading business and conference Hotel in the city.
Established a stable/productive management team by means of active training, ongoing coaching and
personal involvement in problem solving and crisis management.
Space management and product development hence yielding excessive revenue in both rooms and food &
beverage.
Re-engineered the conference banquet product with the aim to leverage the product reputation and
further penetration in the market place.
Led the marketing team in person and was able to increase the Hotel share of the FIT/Conference market.
Developed a new structure for the entire Hotel operation that has proven to be productive, cost effective
and trouble free.
Initiated and implemented a profit engineering program aim at increasing house profit and land lord share
of profit.
General Manager
May 2011 to April 2013
The Royal International Hotel, Abu Dhabi
Abu Dhabi, United Arab Emirates
Website: www.theroyalhotelabudhabi.com
189 Rooms and suites with 4 Restaurants
Developed and established pre-opening concepts of operations, budgets to manage overheads and costs.
Developed and initialized human resources recruitment and training including talent management
and succession planning.
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Established the Vision and Mission of the hotel that were targeted to produce a dynamic driver,
motivated and results – oriented workforce; thereby, creating a positive working environment which was
in line with the Owner’s values.
Managed all financial budgetary and P&L responsibilities through effective forecasting and contingency
planning to maximize revenue and share holders return on investment.
Developed and maintained a capable and cohesive executive team through reflective leadership and
mentoring.
General Manager
2007 to 2011
Portemilio Hotel & Beach Resort
Jounieh, Lebanon
Website: http://www.portemilio.com/portemilio.php
180 Suites, 450 all purpose high-end chalets with an extensive variety of Food & Beverage outlets
including Events Services such as Banquets and Conferences. The property has 200 permanent
managers and staff as well as 400 seasonal employees.
Main objectives achieved was re-directing the business strategies and operational efficiencies of the hotel
and beach resort to be more adaptive to the fast changing tourism market in the country; developed new
sales and marketing strategies which achieved the financial objectives of the property.
Executed a clear vision and voice to align the property to high ethical standards by developing a culture
of discipline that value integrity and transparency and made these the core and standard of business.
Developed high performing teams, created opportunities; achieved the highest market share within
the region with expanded high yield food and beverage outlets.
General Manager
1992 to 2006
Hotel Management Incorporates (HMI Hotels)
Beirut, Lebanon
HMI was the first Arab Hospitality management company “post-war” and was led by local Lebanese
talents with international hospitality primarily in hotel development and management expertise.
The company was founded in 1992 with the following portfolio: Bellevue Palace Hotel – 4 Star A, Century
Park Hotel – 5 Star, Royal Park Hotel – 4 Star, Markaziya Monroe Downtown – 5 Stars, and Acropolis
Kaslik Hotel – 4 Star A.
Each of these hotels was unique in its design, architecture and delivery capability. Each hotel was made
and known for its innovative Food & Beverage outlets and personalized service. Many had become trend
setters and remain to be so up to this day with bottom lines in excess of 40%.
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Resume dated 02APR13
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The average net profit achieved despite the political upheavals was in excess of industry norms during the
period when I was at its helm.
Developed, trained and groomed the top management of the company who are to date well recognized
hoteliers in the industry, regionally and internationally.
6. Antoine J. Sokhon
Resume dated 02APR13
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Area Director of Sales for Middle East, North Africa and the Sub Continents
1982 to 1992
Hyatt International
Hotels Dubai, United
Arab Emirates Website:
www.hyatt.com
Mainly to develop and maintain the financial and strategic planning of the hotels by industry, market and
product segments. Duties also included to be the main conduit between Hyatt Hotels and the chosen
Advertising and Public Relations Agency in each hotel.
High level relationships with Sales Directors, Regional Sales Managers, other Area Directors, Operations
and Owners of
Hyatt Hotels
properties.
Responsible to the following Hyatt Hotels located in the following cities/countries: Jeddah, Riyadh,
Eastern Provinces –
KSA, Kuwait, Bahrain, United Arab Emirates, Qatar, Oman, India, Casablanca, Rabat, Morocco, Cairo and
London, U.K.
Led and orchestrated the marketing and business plans for the following pre-opening / opening Hyatt
Hotels: Hyatt Regency Jeddah (1980), Hyatt Regency Riyadh (1981), Hyatt Regency Kuwait (1982), Hyatt
Gizan (1983), Hyatt Regency Casablanca (1986), and Hyatt Regency Rabat (1990).
Designed and developed successful feasibility and marketing surveys for potential Hyatt Hotel projects in
the following cities and countries: Limassol, Cyprus, Khartoum, Sudan, Baghdad, Iraq, Beirut, Lebanon,
Doha, Qatar, and Abu Dhabi, United Arab Emirates.
Initiated and executed successful rescue plans and operations for the following hotels during major crisis
and low financial performance: Hyatt Regency Riyadh (1982/1987/1989), Hyatt Regency Jeddah (1985),
Hyatt Regency Kuwait (1982/1985), Hyatt El Salam, Cairo (1984/1988), and Hyatt Regency Dubai
(1986/1992).
Director of Sales
1980 to1981 Pre-
Opening Hyatt
Regency Jeddah
Website:
www.hyatt.com
350 Rooms
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Developed and established the sales and marketing strategies and objectives of the hotel. Managed the
recruitment of the sales and marketing team as well as creating standards on policies and procedures
following standards from Hyatt International Hotels.
Regional Sales Coordinator
1978 to 1979 Pre-Opening and Opening
Holiday Inn
Abu Dhabi, Sharjah and Khorfakkan
Website: www.ihg.com
Managed through coordination the sales and marketing strategies, objectives and activities of the three
Holiday Inn
Hotels as developed by the Regional Sales & Marketing Director.
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Resume dated 02APR13
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Front Office Manager
1977 to 1978
Holiday Inn Sharjah
Website: www.ihg.com
290 Rooms
Head of Department for the Front Office which include the following: Reception, Reservations, Bell Service
and Guest
Relations.
Front Office Manager
1974 to 1976
Carlton Al Moaeibed Hotel, Saudi Arabia
250 Rooms
Head of Department for the Front Office Department which include the following: Reception, Reservations
and Bell
Service.
Management Trainee
Reservation Supervisor
Assistant Front Office
Manager
1972 to 1975
Intercontinental Phoenicia Hotel Beirut
Started as management trainee and achieved Assistant to the Head of Department for the Front Office.
EDUCATION:
Hyatt Management Career Programmes
Hospitality Industry Management
Product and Brand Development Management
Leadership and Strategic Management
Marketing
Project Leadership
Financial Management
Human Resources Management
Facilities & Properties Management
Planning and Design
Management and Organizational Behaviour
Profit Engineering
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Undergraduate Studies on Business Management
U.S.J. University - Beirut, Lebanon
10. Antoine J. Sokhon
Resume dated 02APR13
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5
RECOGNITION AND AWARDS BY HYATT INTERNATIONAL HOTELS:
1. Area Director of Marketing and Product/Brand Development of the Year, 1990
2. Regional Director, Leader of the Year Awards, 1989 – on the following:
Innovative & Strategic
Planning
Yield
Management
Profit
Engineering
3. Trainer of the Year, Hospitality Sales & Marketing Course EMEA Hyatt Hotels, 1988
LANGUAGES (FLUENT IN WRITTEN/VERBAL):
1. Arabic
2. English
3. French
4. Spanish
PERSONAL DETAILS:
Status: Married with Three Children
Place and Year of Birth: Karabata, Lebanon / 1953
Home Address: Beirut, Lebanon