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TCPA PROJECT
                                                                                                      30TH NOVEMBER, 2011


Handmade Paper Packaging Unit for Women Vulnerable to
                                       Trafficking



INTRODUCTION
In collaboration with IOM, NEEV started      The five women chosen for the enterprise
training for Paper Bags Making Unit to       were
establish community rehabilitation unit in
the community of Burmamines slum area.       1.      Chandni Karmakar
The aim of the project was to start a
                                             2.      Shivani
handmade paper packaging unit for 5
women of the basti, train them over a        3.      Gayatri Rajat
period of 6 months and make them suit-
able to earn their livelihood through this   4.      Yashoda Devi
enterprise.                                  5.      Mamta Karmakar
As part of phase 1 of the program, which
lasted between June, 2011 to Aug, 2011
NEEV identified trafficking survivors as     Initially, finding a rented place to carry out
well as women vulnerable to trafficking      the training proved to be very difficult. So
for running this enterprise so that they     in the first phase till the time, the machines
have a more dignified means of earning a     did not arrive, a mud hut in the basti was
livelihood as well as enhance their iden-    refurbished and converted to a training
tity.                                        centre. Initially handmade paper bags were
                                             made in the hut as packaging for NEEV
This economic rehabilitation would pre-      Herbal Handmade Soaps. The women
vent them from retrafficking. This project   learnt the basic skills of measuring, folding,   Handmade Paper Products made by
would also serve as a pilot basis for set-   cutting , pasting and riveting. Gradually the
ting up a community based rehabilitation
                                                                                                  Rambasti Slum Women
                                             women got expert in making these bags.
unit for the survivors of trafficking and
prevent them from commercial sexual          After the women gained proficiency in
exploitation by creating awareness and       making bags, NEEV commenced phase 2 of
economic values for employment.              the program



                                                                                                   Inside this report :
PURCHASE OF MACHINES
Phase II of the project (Sept 2011—Nov 2011) started with the purchase of machines. The            Shifting to New Unit   2
following machines were purchased for creating a paper packaging unit.
The women were then provided training on these machines to make various products.                  Formation of SHG       2


                                                                                                   Product Development    2

                                                                                                   Marketing Linkages     3


                                                                                                   Way Ahead              3
  Rotary Creasing     Manual Cutting          Shrink Wrap               Rivetting
Page 2


TCPA PROJECT


SHIFTING TO NEW UNIT
                                               safety and security of all equipment
                                               could be ensured because a family was
                                               stationed to live in the same compound
                                               as the paper packaging unit. As majority
                                               of the products like gift bags and gift
                                               boxes would be consumed in the soaps
                                               unit, the new location gave us logistical
                                                                                                          New Production Unit
                                               advantage.
                                               Five cycles, sanctioned for the project
After procurement of machines, the hut         were purchased so that women can
in the basti was no longer found suit-         commute from their basti to the pro-
able because of space and security con-        duction unit when required. It was de-
straints. Finally, after a lot of delibera-    cided that the main operations requiring
tion and scouting for opportunities, a         machines like cutting and creasing
new space was rented in Hurlung village        would be done in bulk by the women
near the NEEV Soaps unit because of            on certain days and the pasting opera-
following considerations. Firstly, the         tions would be carried out in the hut
                                               itself.
                                                                                                       Women working in new unit



                                     ORGANIZATION BUIDLING - FORMATION OF SHG
                                     To get the women to work was fraught with challenges. Working as a team did not come ei-
                                     ther easily or naturally to the women at first. Fights would erupt at the slightest of instances.
                                     Through psycho social counseling carried out by NEEV’s project co-ordinator, Mrs Sangita
                                     Sarkar and trainer Mrs. Shankari Das, the women slowly started to work as a group.
                                     Gradually as the synergy built up, the women started enjoying the work. NEEV faced a hurdle
                                     in registering the women as a separate legal entity as no form seemed legally feasible with just
                                     five members. Ultimately, NEEV came up with a solution to form an SHG with 10 members of
                                     the basti but with women of the paper packaging production unit as the office bearers. Ulti-
                                     mately, an SHG by the name of NARI SHAKTI MAHILA SAMITI was formed and its bank ac-
                                     count is due to be opened in nearby Canara Bank. The office bearers of the SHG are
                                     President - Lakshmi Murmu, Secretary - Shivani, Treasurer - Chandni Karmakar




                                               PRODUCT DEVELOPMENT
                                               After the women gained proficiency in After that the women were trained in
                                               making paper bags, NEEV decided to ex- making various kinds of handmade paper
                                               pand the range of products that women stationary.
                                               can make with paper.

                                                                                            The women were trained in making vari-
                                               First of all NEEV decided to train the       ous kinds of envelopes, visiting cards and
                                               women in the making of gift boxes out of     file folders. Experimentation is still going
                                               hard board. These hard board boxes were      on and more products are expected to
                                               then covered with handmade paper and         be added in future. NEEV can then help
                                               converted to gift boxes. These gift boxes    in marketing of these products.
                                               were recently sold in the recently held
                                               International Trade Fair, held in New
                                               Delhi.
Page 3

                                                                                                                 TCPA PROJECT




                                             MARKETING LINKAGES
                                             Of the products manufactured by the         make it more appealing for customers,
                                             beneficiaries in the paper packaging unit   while transforming the object from a
                                             there is a ready demand for handmade        mere utility product to an aesthetic
                                             paper bags and gift boxes from NEEV         craft work.
                                             Herbal Handmade Soaps. NEEV’s soaps
                                             unit requires about 500 gift boxes and      NEEV is also experimenting with other
                                                                                         forms of paper like recycled paper and
                                             200 handmade paper bags per month.          paper mache for making innovative
                                             In future, NEEV is also going to come       products which catch the fancy of the
                                             out with new designs of gift boxes          modern and environmentally conscious
                                             thereby increasing it ‘s range of product   customer.
                                             offerings.                                  NEEV has links with the DRDA through
                                             Apart from the demand generated by          which it’s products can participate in
                                             NEEV Soaps unit, NEEV is also trying to     various melas across India.
                                             create innovative methods of marketing
                                             other products. On the anvil is setting     Next year, the Assistant Development
                                             up a NEEV handicrafts website wherein       Commissioner of Handicrafts has af-
                                             the various handmade paper stationary       firmed that he would help the artisans
                                             and paper craft items are going to be       associated with NEEV in marketing and
                                                                                         product development through various
                                             showcased for sale.
                                                                                         schemes.
                                             NEEV is trying to do some value addi-
                                             tions to handmade paper stationary to




                                                       Innovative Products Designed by NEEV for the packaging unit

LOOKING AHEAD
After initial training, marketing and innovation become the key factors that can ensure the sustainability of any enterprise. The
women also have to be further handheld till they are able to undertake other functions of enterprise management apart from pro-
duction, like purchase, inventory management, accounting and budgeting. The learning curve for all these activities, especially for
women from this strata is not very steep. They would require constant handholding from the NGO over an extended period of
time.

Nonetheless, a beginning has been made. There is a new sense of identity among the women and definitely this would go a long
way in preventing them from taking trafficking as a source of livelihood.

With it’s history of tireless innovation and sustained focus on marketing, NEEV shall find ways of keeping the enterprise alive in
years to come. As the world increasingly shifts to environmentally friendly packaging, the paper packaging unit of Nari Shakti Sa-
miti, SHG, has made a head-start !

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NEEV Paper Packaging Unit

  • 1. TCPA PROJECT 30TH NOVEMBER, 2011 Handmade Paper Packaging Unit for Women Vulnerable to Trafficking INTRODUCTION In collaboration with IOM, NEEV started The five women chosen for the enterprise training for Paper Bags Making Unit to were establish community rehabilitation unit in the community of Burmamines slum area. 1. Chandni Karmakar The aim of the project was to start a 2. Shivani handmade paper packaging unit for 5 women of the basti, train them over a 3. Gayatri Rajat period of 6 months and make them suit- able to earn their livelihood through this 4. Yashoda Devi enterprise. 5. Mamta Karmakar As part of phase 1 of the program, which lasted between June, 2011 to Aug, 2011 NEEV identified trafficking survivors as Initially, finding a rented place to carry out well as women vulnerable to trafficking the training proved to be very difficult. So for running this enterprise so that they in the first phase till the time, the machines have a more dignified means of earning a did not arrive, a mud hut in the basti was livelihood as well as enhance their iden- refurbished and converted to a training tity. centre. Initially handmade paper bags were made in the hut as packaging for NEEV This economic rehabilitation would pre- Herbal Handmade Soaps. The women vent them from retrafficking. This project learnt the basic skills of measuring, folding, Handmade Paper Products made by would also serve as a pilot basis for set- cutting , pasting and riveting. Gradually the ting up a community based rehabilitation Rambasti Slum Women women got expert in making these bags. unit for the survivors of trafficking and prevent them from commercial sexual After the women gained proficiency in exploitation by creating awareness and making bags, NEEV commenced phase 2 of economic values for employment. the program Inside this report : PURCHASE OF MACHINES Phase II of the project (Sept 2011—Nov 2011) started with the purchase of machines. The Shifting to New Unit 2 following machines were purchased for creating a paper packaging unit. The women were then provided training on these machines to make various products. Formation of SHG 2 Product Development 2 Marketing Linkages 3 Way Ahead 3 Rotary Creasing Manual Cutting Shrink Wrap Rivetting
  • 2. Page 2 TCPA PROJECT SHIFTING TO NEW UNIT safety and security of all equipment could be ensured because a family was stationed to live in the same compound as the paper packaging unit. As majority of the products like gift bags and gift boxes would be consumed in the soaps unit, the new location gave us logistical New Production Unit advantage. Five cycles, sanctioned for the project After procurement of machines, the hut were purchased so that women can in the basti was no longer found suit- commute from their basti to the pro- able because of space and security con- duction unit when required. It was de- straints. Finally, after a lot of delibera- cided that the main operations requiring tion and scouting for opportunities, a machines like cutting and creasing new space was rented in Hurlung village would be done in bulk by the women near the NEEV Soaps unit because of on certain days and the pasting opera- following considerations. Firstly, the tions would be carried out in the hut itself. Women working in new unit ORGANIZATION BUIDLING - FORMATION OF SHG To get the women to work was fraught with challenges. Working as a team did not come ei- ther easily or naturally to the women at first. Fights would erupt at the slightest of instances. Through psycho social counseling carried out by NEEV’s project co-ordinator, Mrs Sangita Sarkar and trainer Mrs. Shankari Das, the women slowly started to work as a group. Gradually as the synergy built up, the women started enjoying the work. NEEV faced a hurdle in registering the women as a separate legal entity as no form seemed legally feasible with just five members. Ultimately, NEEV came up with a solution to form an SHG with 10 members of the basti but with women of the paper packaging production unit as the office bearers. Ulti- mately, an SHG by the name of NARI SHAKTI MAHILA SAMITI was formed and its bank ac- count is due to be opened in nearby Canara Bank. The office bearers of the SHG are President - Lakshmi Murmu, Secretary - Shivani, Treasurer - Chandni Karmakar PRODUCT DEVELOPMENT After the women gained proficiency in After that the women were trained in making paper bags, NEEV decided to ex- making various kinds of handmade paper pand the range of products that women stationary. can make with paper. The women were trained in making vari- First of all NEEV decided to train the ous kinds of envelopes, visiting cards and women in the making of gift boxes out of file folders. Experimentation is still going hard board. These hard board boxes were on and more products are expected to then covered with handmade paper and be added in future. NEEV can then help converted to gift boxes. These gift boxes in marketing of these products. were recently sold in the recently held International Trade Fair, held in New Delhi.
  • 3. Page 3 TCPA PROJECT MARKETING LINKAGES Of the products manufactured by the make it more appealing for customers, beneficiaries in the paper packaging unit while transforming the object from a there is a ready demand for handmade mere utility product to an aesthetic paper bags and gift boxes from NEEV craft work. Herbal Handmade Soaps. NEEV’s soaps unit requires about 500 gift boxes and NEEV is also experimenting with other forms of paper like recycled paper and 200 handmade paper bags per month. paper mache for making innovative In future, NEEV is also going to come products which catch the fancy of the out with new designs of gift boxes modern and environmentally conscious thereby increasing it ‘s range of product customer. offerings. NEEV has links with the DRDA through Apart from the demand generated by which it’s products can participate in NEEV Soaps unit, NEEV is also trying to various melas across India. create innovative methods of marketing other products. On the anvil is setting Next year, the Assistant Development up a NEEV handicrafts website wherein Commissioner of Handicrafts has af- the various handmade paper stationary firmed that he would help the artisans and paper craft items are going to be associated with NEEV in marketing and product development through various showcased for sale. schemes. NEEV is trying to do some value addi- tions to handmade paper stationary to Innovative Products Designed by NEEV for the packaging unit LOOKING AHEAD After initial training, marketing and innovation become the key factors that can ensure the sustainability of any enterprise. The women also have to be further handheld till they are able to undertake other functions of enterprise management apart from pro- duction, like purchase, inventory management, accounting and budgeting. The learning curve for all these activities, especially for women from this strata is not very steep. They would require constant handholding from the NGO over an extended period of time. Nonetheless, a beginning has been made. There is a new sense of identity among the women and definitely this would go a long way in preventing them from taking trafficking as a source of livelihood. With it’s history of tireless innovation and sustained focus on marketing, NEEV shall find ways of keeping the enterprise alive in years to come. As the world increasingly shifts to environmentally friendly packaging, the paper packaging unit of Nari Shakti Sa- miti, SHG, has made a head-start !