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1 of 9
10 RULES
OF CONTENT WRITING
INTRODUCTION
RULES FOR CONTENT WRITING
CONCLUSIONS
INTRODUCTION
Good quality content writing is a
vital component of your website.
It can add much value to your
digital presence and help you
convert your clients.
RULES FOR
CONTENT WRITING
1
2
KEEP IT SIMPLE AND SHORT
USE STRONG WORDS
Keep your web text straightforward. To get your
point across you need to make it in as few words
as possible.
Include words that pack a punch!!!
3
4
STAY INFORMAL
MAKE IT SEO FRIENDLY
Stay informal without resorting to an excess of
distracting colloquialisms.
To maximize search engine hits, phrase your web
content to sound like a web search.
5
6
DON’T STUFF IT WITH KEYWORDS
USE PLAIN ENGLISH
If you stuff a lot of keywords into your copy you’ll
negatively impact the readability of your content.
Understand your audience and use the language
wisely.
7
8
HYPERLINK TO YOUR SOURCES
KEEP IT SHORT FOR WEB CONTENT
When you reference from your blog content,
make sure you hyperlink back to it.
A five-line paragraph is great, but a three-line
paragraph is even better.
9
10
USE MATCHING IMAGES
KEEP YOUR READERS HAPPY
Web content works best in conjunction with the
visual elements on the page.
Know your audience and sew your content
according to what they need to read and think
about.
CONCLUSION
“Content is King”, and this is rightly so.
Without quality content, your website
would be a void with much left to be
filled.
Presented By: ARISTA INFOTECH

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10 Rules of Content Writing

  • 2. INTRODUCTION RULES FOR CONTENT WRITING CONCLUSIONS
  • 3. INTRODUCTION Good quality content writing is a vital component of your website. It can add much value to your digital presence and help you convert your clients.
  • 4. RULES FOR CONTENT WRITING 1 2 KEEP IT SIMPLE AND SHORT USE STRONG WORDS Keep your web text straightforward. To get your point across you need to make it in as few words as possible. Include words that pack a punch!!!
  • 5. 3 4 STAY INFORMAL MAKE IT SEO FRIENDLY Stay informal without resorting to an excess of distracting colloquialisms. To maximize search engine hits, phrase your web content to sound like a web search.
  • 6. 5 6 DON’T STUFF IT WITH KEYWORDS USE PLAIN ENGLISH If you stuff a lot of keywords into your copy you’ll negatively impact the readability of your content. Understand your audience and use the language wisely.
  • 7. 7 8 HYPERLINK TO YOUR SOURCES KEEP IT SHORT FOR WEB CONTENT When you reference from your blog content, make sure you hyperlink back to it. A five-line paragraph is great, but a three-line paragraph is even better.
  • 8. 9 10 USE MATCHING IMAGES KEEP YOUR READERS HAPPY Web content works best in conjunction with the visual elements on the page. Know your audience and sew your content according to what they need to read and think about.
  • 9. CONCLUSION “Content is King”, and this is rightly so. Without quality content, your website would be a void with much left to be filled. Presented By: ARISTA INFOTECH