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• J.D. Power and Associates is a global market information services firm operating
in key business sectors including market research, forecasting, consulting,
training and customer satisfaction
• With more of its customers demanding “faster time to value” for its data, due
to shortened product cycles and intense competition, J.D. Power and
Associates recognized the need to develop innovative tools to allow their
customers to rapidly analyze and act upon J.D. Power and Associates customer
satisfaction and quality research.
• ‘Flat-file’ deliverables required extensive client effort to convert data and
integrate with internal analysis tools
• Lack of data integration capabilities limited opportunities to provide higher
value downstream activities
• Developed web-based interactive data analysis tools that end-users could begin
using immediately to further analyze JDPA research
• Provided flexible web-based platform enabling clients to connect research
findings to internal data sources for further analysis, ongoing performance
measurement and training resources
• Design, development and deployment of integrated architecture and leading
Business Intelligence application tools.
• Hosting, administration and ongoing technical and program support.
• Leveraging Atlas System’s experience and expertise with data integration and
presentation, J.D. Power and Associates was able to move beyond basic PowerPoint
presentations and data tables to providing its clients with innovative products
ranging from ‘out-of-the-box’ analysis tools to highly customized decision-support
solutions and took its goal “to enable its customers to make better decisions
through credible, meaningful, and easily accessible customer-based information” to a
• By combining J.D. Power and Associates industry-leading research practices with
Atlas Systems experience developing creative, intuitive business intelligence tools,
J.D. Power and Associates’ clients were able to rapidly integrate the research findings
into their product development and customer support operations
• Utilizing Atlas System’s rapid proto-typing methodology and extensive application
development resources, J.D. Power and Associates was able to go from design to
deployment of several customized solutions that were delivered on-time and on-
budget according to an aggressive time-to-market schedule