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Reaching Listeners Worldwide for Over a Decade
Transformation Radio™
• Terrestrial station data based on 2 independent random studies and an additional listener survey.
• Other network data have specific rankings (i.e. Nielson and previously Arbitron)
• Industry standard demographics are from the latest studies by Edison Research
• Definitions used throughout this report are from both Nielsen and Edison.
• “Cume” is an industry term used to estimate listenership
• The total number of different persons who tune to a radio station during the course of a day part for at least five
minutes.
• “Reach” represents the range of area listeners within the stations FCC definition.
• Share is and industry term used to determine who is listening in a region
• The percentage of those listening to radio in the Metro who are listening to a particular radio station.
• All radio data are estimates even those provided by Nielson. This analysis used the industry formula
where possible.
• The hourly cume reported is understated as we depend upon specific networks to track and report
listener data, reach, and digital accumulation. Our estimated hourly cume is >31,000.
• Nielsen and the Nielsen logo are trademarks or registered trademarks of CZT/ACN Trademarks, L.L.C. PPM® is a mark of Nielsen Inc.
• WBLQ 472K
Reported
Listeners
• #1 Time Spot on KKNW
• Favorite Show 7 Years Running
• 71% of Station Share Reaching
3.5 Million in Western WA
• 25 FM Stations
in Australia
Our Syndication & Distribution!
• Local, National &
Digital on the CRN
Network – 11 million
homes strong!
~40.1K +
Hourly Cume
~1500 Hourly
listeners on TTR
mobile app alone!
Digital & Terrestrial Syndication
We have combined the industry data and niche to estimate a
complete listener picture (kind of like a voting projection).
Based on the average between the industry report and the niche
network report we are able to extrapolate an estimated
adjustment to the cume to include an estimate of Internet
listeners. Does not include Smartphones.
Listen anywhere anytime!
With our on demand library and with over a decade of digital media on
more than 20 media apps, automatic upload to YouTube and growing.
Mobile Streaming!
Streaming on 20 different mobile apps!
Connecting The World
Our networks are syndicated on over 120 Countries through over 90 digital
media outlets. Think 240,000 annual impressions for your message!
1.4 Click
Through Rate
6x National Average!
“You had 285,000 impressions and a 1.4
click through ratio.” This was on a venue
that we had never been on! That’s not
all. On our #1 flagship site we had a “.49
click through ratio! The national average is
closer to .07. Fantastic!”
-Producer from Seattle’s #1 Station
“Podcasting More Popular Than Ever!”
“Online is Now Mainstream”
Syndicated Networks - not included
iHeart Radio – Reaching Millions via online and mobile apps
Ison Live Australia – 25 Stations in Australia
iTunes Podcast, iTunes Radio, TuneIn, Streema, PlayerFM, Stitcher,
vTuner, Zeno Radio, Shaker Radio, Podcast Chart, Receiva, Radio
Tower, Radio Row, Empower Radio, OoTunes, Wonder Radio, Nobex
Radio, SoundCloud, YouTube
*We continue to grow our Syndication on a monthly basis. We can not accurate
estimate hourly cume since listener numbers are not reported from these sources.
Listener Demographics
Listener Demographics
THE TRANSFORMATION NETWORK – SYNDICATION AND REACH
(Distributed Live by Secure Net Systems- Cume is the number of people tuned into a program or station at
a given time.)
TransformationRadio.FM (Digital)
*TransformationRadio.FM Digital Radio Network with 8 channels distributed across the
Internet Globally! Information about the Network is syndicated
over 50 media outlets and is directly distributed to one of the
World’s Largest Internet Stations!
*Spreaker Radio (iHeart
Partner)
55,402 total plays as of 8/1/15
*Live365 Listeners in all 195 countries and all US States 4.5 Million
unique monthly listeners
*iHeart Radio iHeart has over 30 Million registered users.
*iTunes Radio
*iTunes Podcast
*Tunein.com Listen to the world's radio - More than 70,000 stations playing
right now
TransformationRadio.FM DIGITAL REDISTRIBUTION – (individual data not available to
estimate)
*Streema.com Alexa rating of 9,247 in the US and a global rank of 13,890
*Internet-radio.com Large online database of thousands of radio stations
*Receiva Large online database of thousands of radio stations
*CX Radio, Shaker Radio,
Zeno Radio, Stitcher Radio,
Player FM, Podcast Chart,
vTuner, Radio Row, Live Radio,
Radio Tower, Stream Finder,
Roku, Amazon, Xbox, YouTube,
Sound Cloud, 20+ Mobile and
In-Car apps
35+ other distribution centers
TransformationRadio.FM (Digital) PLUS AM WBLQ 1230 RI, CT, NY
WBLQ 1230 Stereo –Our TTR
Flagship Station – RI,CT, NY
Rhode Island, New York, Connecticut – > 471,714 listenership from
two independent random studies. TTR has ~ 70% programming.
*Transformation Talk Radio Dr. Pat’s Network featuring primetime broadcasting in WBLQ 1230 AM
stereo RI, CT, NY and on the Internet globally! Information about the
Network is syndicated over 50 media outlets and is directly distributed
to one of the World’s Largest Internet Stations!
TransformationRadio.FM (Digital) PLUS AM KKNW 1150 Seattle (Monthly Venue)
KKNW-Seattle – AM 1150 and FM
98.9 HD3 Flagship
Seattle’s #1 Positive Talk on FM 98.9 HD3 and AM 1150* we have
been voted #1 for 7 Years and our timeslot has 71% of weekly
listenership (KKNW has estimated >65,000 – does not include live
streaming and replays)
Global Syndication All of the above Plus (Monthly Venue)
CRN includes: Cable TV (i.e.
Comcast, Cox, etc.), Roku,
AppleTV, Aha Radio, Wi-Fi Radio,
AM/FM, Tune In, iTunes, Stitcher,
OoTunes, Wunder Radio, & Nobex
Radio
“Based on The results of our most recent Cable System Survey, CRN’s
national daily CUME* is 430,000 cable households and AM/FM
stations.” Reaches 11 million Homes, CRN received a 0.1 share.
Sample stations:
WFYL 1180 AM Philadelphia, PA
WPYT 660 AM Pittsburgh, PA
WLTH 1370 AM Gary, IN
Australia – Ison Live Worldwide 25 Australia Stations featured on hume.fm
*Empower Radio Digital Internet Syndication – Alexa Rating 285,609 in US
*Network Digital Distribution
Station List

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Transformation-Radio-listener-demographics-2016-crn (3)

  • 1. Reaching Listeners Worldwide for Over a Decade Transformation Radio™
  • 2. • Terrestrial station data based on 2 independent random studies and an additional listener survey. • Other network data have specific rankings (i.e. Nielson and previously Arbitron) • Industry standard demographics are from the latest studies by Edison Research • Definitions used throughout this report are from both Nielsen and Edison. • “Cume” is an industry term used to estimate listenership • The total number of different persons who tune to a radio station during the course of a day part for at least five minutes. • “Reach” represents the range of area listeners within the stations FCC definition. • Share is and industry term used to determine who is listening in a region • The percentage of those listening to radio in the Metro who are listening to a particular radio station. • All radio data are estimates even those provided by Nielson. This analysis used the industry formula where possible. • The hourly cume reported is understated as we depend upon specific networks to track and report listener data, reach, and digital accumulation. Our estimated hourly cume is >31,000. • Nielsen and the Nielsen logo are trademarks or registered trademarks of CZT/ACN Trademarks, L.L.C. PPM® is a mark of Nielsen Inc.
  • 3. • WBLQ 472K Reported Listeners • #1 Time Spot on KKNW • Favorite Show 7 Years Running • 71% of Station Share Reaching 3.5 Million in Western WA • 25 FM Stations in Australia Our Syndication & Distribution! • Local, National & Digital on the CRN Network – 11 million homes strong!
  • 4. ~40.1K + Hourly Cume ~1500 Hourly listeners on TTR mobile app alone! Digital & Terrestrial Syndication We have combined the industry data and niche to estimate a complete listener picture (kind of like a voting projection). Based on the average between the industry report and the niche network report we are able to extrapolate an estimated adjustment to the cume to include an estimate of Internet listeners. Does not include Smartphones.
  • 5. Listen anywhere anytime! With our on demand library and with over a decade of digital media on more than 20 media apps, automatic upload to YouTube and growing.
  • 6. Mobile Streaming! Streaming on 20 different mobile apps!
  • 7. Connecting The World Our networks are syndicated on over 120 Countries through over 90 digital media outlets. Think 240,000 annual impressions for your message!
  • 8. 1.4 Click Through Rate 6x National Average! “You had 285,000 impressions and a 1.4 click through ratio.” This was on a venue that we had never been on! That’s not all. On our #1 flagship site we had a “.49 click through ratio! The national average is closer to .07. Fantastic!” -Producer from Seattle’s #1 Station
  • 10. “Online is Now Mainstream”
  • 11. Syndicated Networks - not included iHeart Radio – Reaching Millions via online and mobile apps Ison Live Australia – 25 Stations in Australia iTunes Podcast, iTunes Radio, TuneIn, Streema, PlayerFM, Stitcher, vTuner, Zeno Radio, Shaker Radio, Podcast Chart, Receiva, Radio Tower, Radio Row, Empower Radio, OoTunes, Wonder Radio, Nobex Radio, SoundCloud, YouTube *We continue to grow our Syndication on a monthly basis. We can not accurate estimate hourly cume since listener numbers are not reported from these sources.
  • 14. THE TRANSFORMATION NETWORK – SYNDICATION AND REACH (Distributed Live by Secure Net Systems- Cume is the number of people tuned into a program or station at a given time.) TransformationRadio.FM (Digital) *TransformationRadio.FM Digital Radio Network with 8 channels distributed across the Internet Globally! Information about the Network is syndicated over 50 media outlets and is directly distributed to one of the World’s Largest Internet Stations! *Spreaker Radio (iHeart Partner) 55,402 total plays as of 8/1/15 *Live365 Listeners in all 195 countries and all US States 4.5 Million unique monthly listeners *iHeart Radio iHeart has over 30 Million registered users. *iTunes Radio *iTunes Podcast *Tunein.com Listen to the world's radio - More than 70,000 stations playing right now TransformationRadio.FM DIGITAL REDISTRIBUTION – (individual data not available to estimate) *Streema.com Alexa rating of 9,247 in the US and a global rank of 13,890 *Internet-radio.com Large online database of thousands of radio stations *Receiva Large online database of thousands of radio stations *CX Radio, Shaker Radio, Zeno Radio, Stitcher Radio, Player FM, Podcast Chart, vTuner, Radio Row, Live Radio, Radio Tower, Stream Finder, Roku, Amazon, Xbox, YouTube, Sound Cloud, 20+ Mobile and In-Car apps 35+ other distribution centers TransformationRadio.FM (Digital) PLUS AM WBLQ 1230 RI, CT, NY WBLQ 1230 Stereo –Our TTR Flagship Station – RI,CT, NY Rhode Island, New York, Connecticut – > 471,714 listenership from two independent random studies. TTR has ~ 70% programming. *Transformation Talk Radio Dr. Pat’s Network featuring primetime broadcasting in WBLQ 1230 AM stereo RI, CT, NY and on the Internet globally! Information about the Network is syndicated over 50 media outlets and is directly distributed to one of the World’s Largest Internet Stations! TransformationRadio.FM (Digital) PLUS AM KKNW 1150 Seattle (Monthly Venue) KKNW-Seattle – AM 1150 and FM 98.9 HD3 Flagship Seattle’s #1 Positive Talk on FM 98.9 HD3 and AM 1150* we have been voted #1 for 7 Years and our timeslot has 71% of weekly listenership (KKNW has estimated >65,000 – does not include live streaming and replays) Global Syndication All of the above Plus (Monthly Venue) CRN includes: Cable TV (i.e. Comcast, Cox, etc.), Roku, AppleTV, Aha Radio, Wi-Fi Radio, AM/FM, Tune In, iTunes, Stitcher, OoTunes, Wunder Radio, & Nobex Radio “Based on The results of our most recent Cable System Survey, CRN’s national daily CUME* is 430,000 cable households and AM/FM stations.” Reaches 11 million Homes, CRN received a 0.1 share. Sample stations: WFYL 1180 AM Philadelphia, PA WPYT 660 AM Pittsburgh, PA WLTH 1370 AM Gary, IN Australia – Ison Live Worldwide 25 Australia Stations featured on hume.fm *Empower Radio Digital Internet Syndication – Alexa Rating 285,609 in US *Network Digital Distribution Station List