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What Can We Learn About
    Workforce Planning From Napoleon?




1   HR	
  Execu)ve	
  Webcast	
  |	
  February	
  9,	
  2012	
  |	
  Property	
  of	
  Axiom	
  Consul)ng	
  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Napoleon’s March on Moscow in 1812


                                                                                                                                                           In	
  September,	
  troops	
  
                                                                                                                                                                  enter	
  Moscow	
  




                             On	
  June	
  1812,	
  400,000	
  
                           troops	
  advance	
  Direc=on	
  the	
  army	
  was	
  
                                                      on	
  Russia	
  
                                                   traveling,	
  showing	
  where	
   100,000	
  troops	
  begin	
  
                   Weather	
  temperature	
  at	
   split	
  off	
  and	
  rejoined	
   the	
  return	
  to	
  France	
  
                                                 units	
  
                    certain	
  dates	
  in	
  the	
  
                           campaign	
  
                                                                       Brutal	
  cold,	
  guerilla	
  
   10,000	
  troops	
  
                                                                 aLacks,	
  and	
  lack	
  of	
  food	
  
crossed	
  the	
  Nemen	
   troops	
  cross	
  the	
  
                     27,000	
  
                                                                and	
  supplies	
  deplete	
  the	
  
                     Berezina	
  in	
  November	
  
                                                                         French	
  troops	
  


2    HR	
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Scenario Planning Applied to the French Invasion of Russia:
    The Turning Point – Battle of Polotsk



                                                                                   What	
  are	
  the	
  range	
  of	
  
                                                                       What	
  leading	
  utcomes	
  as	
  what	
  f	
  hese	
  	
  
                                                                          What	
  aire	
  ohe	
  ikelihood	
  r	
  e	
  engage	
  
                                                                          	
  possible	
   t indicators	
  o t condi=ons	
  
                                                                              What	
   s	
  the	
  l implica=ons	
  o t these	
  
                                                                                                     	
  
                                                                     increase	
  tussian	
  nd	
  come	
  oo	
  each	
  oato	
  St.	
   	
  
                                                                         the	
  R he	
  probability	
  mf	
   frui=on?	
  
                                                                         outcomes	
  a Army	
  in	
  oust	
  we	
   utcome?	
  
                                                                                outcomes	
  	
  how	
   t ur	
  push	
   dapt?	
  
                                                                                              Petersburg?


                                                                                                                   Scenario	
  1	
  (Best	
  Case):	
  	
  French	
  troops	
  push	
  
                                                                                                                   Scenario	
  2	
  (Most	
  LRussian	
  troops.	
   roops	
  slow	
  
                                                                                                                   East	
  unimpded	
  by	
   ikely):	
  Russian	
  t
                                                                                                                   down	
  the	
  French	
  troops	
  aRussian	
  troops	
  stop	
  	
  
                                                                                                                   Scenario	
  3	
  (Worst	
  Case):	
   t	
  Polotsk,	
  delaying	
  a
                                                                                                                   march	
  on	
  Saint	
  Pto	
  Saint	
  Petersburg	
  at	
  Polotsk;	
  
                                                                                                                   the	
  French	
  push	
  etersburg.	
  
                                                                                                                   the	
  baKle	
  must	
  be	
  decided	
  at	
  Moscow.	
  	
  




3   HR	
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  2012	
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This Webcast Will Discuss…




                                                        The	
  business	
  case	
  for	
  aligning	
  talent	
  	
  
                          1                             supply	
  and	
  business	
  demand	
  



                                                                    What	
  is	
  scenario	
  planning	
  and	
  how	
  it	
  can	
  
                                      2                             improve	
  strategic	
  workforce	
  planning	
  



                                                        Three	
  leading	
  prac)ces	
  to	
  maximize	
  workforce	
  
                           3                            planning	
  efforts	
  	
  



4   HR	
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Workforce Strategy Archetypes Over the Last Decade




5   HR	
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…So Why Do We Continue to See Disconnects Between
    Strategy and How a Company Manages Talent?


    1.  Paralysis	
  due	
  to	
  the	
  lack	
  of	
  	
  
        clarity	
  about	
  the	
  future	
  
        business	
  environment	
  

    2.  Lack	
  of	
  understanding	
  of	
  	
  
        (and	
  focus	
  on)	
  the	
  rela)onship	
  	
  
        between	
  strategy	
  and	
  talent	
  

    3.  Lack	
  of	
  understanding	
  of	
  the	
  
        true	
  “cost”	
  of	
  talent	
  

    4.  Lack	
  of	
  insight	
  into	
  future	
  talent	
  requirements	
  

    5.  Disparate,	
  disconnected,	
  and	
  overly-­‐engineered	
  HR	
  
        management	
  processes	
  developed	
  for	
  technocrats,	
  not	
  
        business	
  people	
  


6    HR	
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  2012	
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  All	
  Rights	
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Three Leading Practices to Achieve Optimal Talent
    Alignment With Strategic Workforce Planning




                                                                              Keep	
  a	
  close	
  pulse	
  on	
  business	
  drivers	
  to	
  understand	
  how	
  value	
  
        	
  Keep	
  a	
  close	
  pulse	
  
    1   on	
  business	
  drivers	
  	
  
                                                                              is	
  created	
  and	
  monitor	
  leading	
  indicators	
  to	
  gain	
  an	
  early	
  read	
  on	
  
                                                                              how	
  condi)ons	
  in	
  the	
  market	
  and	
  economy	
  impact	
  these	
  drivers.	
  


        	
  U=lize	
  Scenario	
  	
                                          U)lize	
  scenario	
  planning	
  techniques	
  to	
  map	
  out	
  the	
  range	
  of	
  
    2    Planning	
  
         Techniques	
  
                                                                              likely	
  futures	
  and	
  link	
  the	
  SWP	
  process	
  and	
  discussions	
  about	
  
                                                                              talent	
  to	
  these	
  scenarios.	
  	
  



         Segment	
  and	
                                                      Differen)ate	
  the	
  workforce	
  by	
  segmen)ng	
  talent	
  along	
  the	
  
    3    Differen=ate	
  Talent	
                                               dis)nct	
  ac)vi)es	
  that	
  correspond	
  to	
  each	
  business	
  driver.	
  




7   HR	
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  2012	
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  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Let’s First Get Grounded on a
    Definition for Strategic Workforce Planning




8   HR	
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  9,	
  2012	
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  All	
  Rights	
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Scenario Planning Provides a Methodology for
      Identifying Alternative Strategic Options



                                   Tradi=onal	
  Planning	
                                                                                                                Scenario	
  Planning	
  

                                           “Best”	
  case	
  
                                           	
  	
  	
  	
  	
  (+15%)	
  
                                                                                                                                                                                                                Strategic	
  
                                                                                                                                                                                                                Op=on	
  A	
  

                          “Base”	
  case	
                                                                                                                                                                          Strategic	
  
                                                                                                                                                                                                                    Op=on	
  B	
  
                                           R            E	
  
                                       FUTU
                                                                                         “Worst”	
  case	
  
                                                                                         	
  	
  	
  	
  	
  	
  	
  (-­‐15%)	
                      TODAY	
  
    TODAY	
  
                                                                                                                                                                                                                    Strategic	
  
                                                                                                                                                                                                                    Op=on	
  C	
  


      Appropriate	
  in	
  rela=vely	
  stable	
  environment	
                                                                                             Appropriate	
  for	
  long-­‐term	
  planning	
  and	
  to	
  
        and/or	
  very	
  short-­‐term	
  talent	
  planning.	
  	
                                                                                             force	
  “out-­‐of-­‐the-­‐box”	
  thinking.  	
  




9       HR	
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  9,	
  2012	
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  All	
  Rights	
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The Strategic Workforce Planning Process…

                                                                                                                                            1
                                                                                                                                                                    	
  Iden)fy	
  the	
  value	
  drivers	
  (e.g.,	
  
                                                                                                                                Translate
                                                                                                                                business                                cri)cal	
  ac)vi)es	
  and	
  processes)	
  
                                                                                                                              strategy into                             to	
  achieve	
  the	
  business	
  strategy	
  
                                                                                                                              value drivers
                                                                                                                                                                                                   	
  
   	
  Determine	
  ac)ons	
  and	
                                              6                                                                                                          2               	
  Iden)fy	
  the	
  current	
  and	
  
 investments	
  to	
  close	
  the	
                                   Determine                                                                                                  Determine                     future	
  organiza)onal	
  
  gaps,	
  including	
  )me	
  and	
                                talent strategy                                                                                               capabilities                  capabili)es	
  associated	
  
     money	
  associated	
  with	
                                   to close gaps                                                                                               needed to win
                                                                                                                                                                                                                with	
  the	
  value	
  drivers	
  	
  
 build,	
  buy,	
  rent	
  decisions	
  

                                                                                                                               Strategic	
  
                                                                                                                               Workforce	
  
                                                                                                                               Planning	
  
                                                                                5                                                                                                           3
       	
  Iden)fy	
  apparent	
  and	
                                                                                                                                                                     	
  Iden)fy	
  and	
  segment	
  	
  
            hidden	
  gaps	
  and	
  run	
                                                                                                                                       Identify and                   talent	
  (by	
  role)	
  based	
  on	
  
                                                                   Identify gaps                                                                                                segment talent
            mul)ple	
  scenarios,	
  if	
                                                                                                                                                                       rela)onship	
  to	
  organiza)ona
      needed,	
  to	
  understand	
                                                                                                                                                                             capabili)es	
  
                  poten)al	
  gaps	
                                                                                                         4
                                                                                                                           Determine future
                                                                                                                              headcount
         Potential                                                                                                           demand vs.                              Determine	
  headcount	
  demand	
  vs.	
  
       application of                                                                                                           supply                               supply	
  in	
  each	
  role,	
  while	
  factoring	
  
     scenario planning                                                                                                                                               both	
  internal	
  and	
  external	
  labor	
  
                                                                                                                                                                     market	
  dynamics	
  
10        HR	
  Execu)ve	
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  February	
  9,	
  2012	
  |	
  Property	
  of	
  Axiom	
  Consul)ng	
  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Leading Practice 1:
        Keep A Close Pulse On Business Drivers


     Case:	
  	
  
     Wireless	
  Telecommunica=ons	
  Co.	
  
     	
  
     §  Iden)fying	
  the	
  highest	
  priority	
  business	
  drivers	
  
     §  Determining	
  the	
  capabili)es	
  that	
  have	
  the	
  	
  
         greatest	
  influence	
  on	
  strategy	
  execu)on	
  
     §  Establishing	
  clear	
  lines	
  of	
  accountability	
  for	
  key	
  results	
  
     §  Ensuring	
  the	
  key	
  performance	
  measures	
  are	
  known	
  to	
  all	
  
     §  Communica)ng	
  to	
  employees	
  how	
  performance	
  in	
  their	
  
         func)onal	
  area	
  influences	
  company	
  performance	
  	
  
     §  Determining	
  cri)cal	
  competencies	
  required	
  to	
  deliver	
  against	
  
         these	
  drivers	
  
     §  Deploying	
  the	
  right	
  talent	
  into	
  the	
  right	
  roles	
  

11          HR	
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  Axiom	
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  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Value Tree Mapping™
Case Example: What are the Key Drivers of Revenue?


                                    Price	
  /	
  Value	
  


                                                                                                                                     Adver)sing	
  
                                                                                                                                    Effec)veness     	
  


                                                                                Ability	
  to	
  Acquire	
  
                                                                                    Customers       	
  
                                                                                                                                     Marke)ng	
  
                                                                                                                                    Effec)veness   	
  



                                      Number	
  of	
                             Ability	
  to	
  Retain	
                             Customer	
  
Revenue	
  
       	
                             Customers   	
                               Customers         	
                               Sa)sfac)on    	
  



                                                                                                                                                                                                    Ability	
  to	
  
                                                                                                                                                                                                   Understand	
  
                                                                                  Customer	
  Loss	
                                                                                             Customer	
  Needs    	
  
                                                                                       Rate	
  

                                                                                                                                         Prepaid	
  
                                                                                                                                                              Base	
  Level	
  of	
  Plan	
          Plan	
  
                                                                                                                                                                        Sold  	
                 Compe))veness	
  
                                           ARPU	
                                     Plan	
  Type	
  


                                                                                                                                        Postpaid	
  

                                                                                                                                                            Ability	
  to	
  Sell	
  Data/           Selling	
  
                                             =	
         High	
  Priority	
  Value	
  Drivers	
  
                                                                                                                                                            Addi)onal	
  	
  Services     	
       Effec)veness   	
  



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Value Tree Mapping™
        Case Example: What are the Drivers of Customer Satisfaction and Retention?

                                                       Availability	
  of	
  New	
  
                                                            Products	
                                                                                                         Web	
                Role	
  Defini)on	
  
                                                         &Technologies         	
  




                                                                                                               Ease	
  of	
  Access	
  to	
                                                             Training	
  
                                                            Price	
  /	
  Value	
                                    Support     	
                                       Call	
  Center
                                                                                                                                                                                       	
  
                                                                                                                                                                                                      Effec)veness    	
  




        Customer	
  
      Sa=sfac=on	
  &	
                                Customer	
  Support	
                                  Ability	
  to	
  Diagnose	
                              Effec)veness	
  of	
  
                                                         Effec)veness   	
                                      &	
  Resolve	
  Issues 	
                                Service	
  Reps
                                                                                                                                                                                      	
          Hiring	
  Effec)veness
                                                                                                                                                                                                                      	
  
        Reten=on	
  
                  	
  




                                                                                                                                                                                                       Clarity	
  of	
  
                                                        Service	
  Reliability	
                             Network	
  Coverage	
                                     Systems	
  Quality	
          Performance	
  
                                                                                                                                                                                                        Metrics    	
  




                                                                                                                                                                                                     Alignment	
  +	
  
                                                           Billing	
  Clarity	
                             Network	
  Reliability	
                                 Capital	
  Expenditure	
      Compensa)on	
  &	
  
                                                                                                                                                                                                      Mo)va)on    	
  




                                                          Flexibility	
  of	
  
                                                        Payment	
  Op)ons       	
                                                                                   Equipment	
  Quality	
  


 13
13         HR	
  Execu)ve	
  Webcast	
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  February	
  9,	
  2012	
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  Consul)ng	
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  Rights	
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Lens to Examine Talent Implications
      of Critical Business Drivers


                                                                                                                                                         §          Demand	
  and	
  growth	
  forecasts	
  
                                                                                                                                                         §          Poli)cal	
  and	
  regulatory	
  change	
  	
  
                                                                                                                     Industry	
  
                                                                                                                    Economics	
  	
                      §          Labor	
  and	
  material	
  costs	
  
                                                                                                                                                         §          Global	
  markets	
  

     §  Disrup)ve	
  
                                                                                                                                                                                                  §    Emerging	
  compe))on	
  
         technologies	
  
                                                           Emerging	
                                                                                                     Compe==ve	
             §    Pricing	
  
     §  Technology	
                                    Technologies	
                                                                                                    Landscape	
  
         trends	
                                                                                                                                                                                 §    Brand	
  posi)on	
  
                                                                                                                      Key	
  
     §  Product	
  life-­‐                                                                                         Business	
  
         cycles	
  	
                                                                                                Drivers	
  



                                                                                                                                                                                      §    Changing	
  buying	
  paKerns	
  
                  §       Cash	
  flow	
                                         Financial	
                                                            Customer	
                    §    Customer	
  demographics	
  
                  §       Access	
  to	
  capital	
                            Constraints	
                                                           Dynamics	
  	
  
                                                                                                                                                                                      §    Brand	
  loyalty	
  
                  §       Debt	
  to	
  capital	
  ra)o	
  
                                                                                                                                                                                      §    Customer/market	
  access	
  




14         HR	
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  February	
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  2012	
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  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Leading Practice 2:
       Utilize Scenario Planning Techniques

     Case:	
  	
  
     An	
  Electronic	
  Systems	
  and	
  Controls	
  Business	
  Expands	
  Into	
  China	
  
     §  The	
  business	
  develops	
  and	
  applies	
  advanced	
  technologies	
  that	
  
         enable	
  energy-­‐genera)ng	
  facili)es	
  to	
  operate	
  safely	
  and	
  in	
  an	
  
         energy-­‐efficient	
  manner	
  across	
  the	
  globe	
  
     §  To	
  meet	
  a	
  projected	
  8	
  percent	
  increase	
  in	
  electricity	
  consump)on,	
  
         China	
  says	
  it	
  will	
  add	
  about	
  235	
  gigawaKs	
  of	
  hydroelectric,	
  
         nuclear,	
  wind	
  and	
  solar	
  power	
  capacity	
  by	
  2015	
  
     §  China	
  wants	
  11.4	
  percent	
  of	
  its	
  energy	
  to	
  come	
  from	
  non-­‐fossil-­‐
         fuel	
  energy	
  sources	
  by	
  2015	
  and	
  has	
  a	
  goal	
  of	
  15	
  percent	
  by	
  
         decade's	
  end	
  
     §  One	
  strategic	
  op)on	
  calls	
  for	
  significant	
  growth	
  in	
  the	
  nuclear	
  
         controls	
  and	
  opera)on	
  management	
  businesses,	
  but	
  leaders	
  are	
  
         concerned	
  that	
  expansion	
  in	
  China	
  will	
  be	
  difficult	
  to	
  execute	
  
     §  Difficultly	
  acquiring,	
  developing,	
  and	
  deploying	
  the	
  necessary	
  
         systems	
  engineering	
  talent	
  to	
  support	
  the	
  business	
  has	
  been	
  
         iden)fied	
  as	
  a	
  key	
  constraint	
  

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Scenario-based Workforce
     Planning Enables Organizations to…


     §  Focus	
  on	
  those	
  strategic	
  decisions	
  that	
  will	
  drive	
  performance	
  
     §  Model	
  and	
  plan	
  for	
  changing	
  workforce	
  assump)ons	
  
     §  Build	
  consensus	
  among	
  the	
  senior	
  management	
  team	
  around	
  
         the	
  most	
  “robust”	
  strategic	
  op)ons	
  	
  
     §  Iden)fy	
  “leading	
  indicators”	
  with	
  which	
  to	
  monitor	
  ongoing	
  
         change	
  of	
  cri)cal	
  business	
  drivers	
  
     §  Quickly	
  adapt	
  short-­‐term	
  ac)ons	
  and	
  long-­‐term	
  strategy	
  as	
  
         business	
  condi)ons	
  change	
  	
  




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Four Basic Steps to Scenario-based Workforce Planning




                1.	
  Iden=fy	
  the	
  “most	
  likely”	
  business	
  scenario	
  	
  	
  	
  


                2.	
  Determine	
  baseline	
  business	
  scenario	
  


                3.	
  Iden=fy	
  alterna=ve	
  business	
  scenarios	
  


                4.	
  Validate	
  with	
  key	
  stakeholders	
  




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Case Example: Scenario Planning for China Expansion




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Leading Practice 3:
      Segment and Differentiate Talent

     Case:	
  	
  
     Defense	
  and	
  Civil	
  Contractor	
  to	
  the	
  US	
  Government	
  
     §  The	
  business	
  provides	
  professional	
  services	
  to	
  various	
  
         government	
  agencies	
  with	
  a	
  broad	
  range	
  of	
  capabili)es	
  
         and	
  areas	
  of	
  exper)se	
  including	
  cyberwarfare	
  and	
  
         security	
  
     §  Defense	
  Department	
  has	
  been	
  called	
  on	
  to	
  find	
  $259	
  
         billion	
  in	
  cuts	
  in	
  the	
  next	
  five	
  years	
  —	
  and	
  $487	
  billion	
  
         over	
  the	
  decade	
  
     §  PaneKa	
  has	
  repeatedly	
  said	
  that	
  he	
  would	
  preserve	
  
         financing	
  for	
  Special	
  Opera)ons	
  forces,	
  cyberwarfare	
  
         and	
  intelligence,	
  surveillance	
  and	
  reconnaissance	
  
         systems	
  
     §  An	
  up)ck	
  in	
  government	
  contracts	
  and	
  task	
  orders	
  
         related	
  to	
  cyber	
  security	
  projects	
  suggest	
  a	
  significant	
  
         change	
  in	
  the	
  type	
  of	
  work	
  the	
  firm	
  will	
  be	
  doing	
  over	
  
         the	
  next	
  five	
  year	
  and	
  the	
  type	
  of	
  talent	
  it	
  needs	
  	
  


19      HR	
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Segmentation Enables Workforce Differentiation and Focuses
      the Talent Strategy and HR Service Delivery Priorities

                                                                                                                                                                                           Talent	
  Management	
  	
  and	
  
                    Role/Segment	
                                        Typical	
  Porlolio	
  Gap	
                              Required	
  HR	
  Alignment	
  Efforts	
  
                                                                                                                                                                                             HR	
  Service	
  Priori=es	
  
                                                                                                                             §  Build	
  capacity	
  through	
  rapid	
  
     Strategic	
  Talent	
                                                                                                       infusion	
  of	
  external	
  talent	
  and	
       §  Talent	
  pipelining	
  
                                                                     §  Talent	
  shortage	
  
     §  Key	
  to	
  compe))ve	
                                                                                                accelerated	
  development	
  of	
  select	
  
                                                                     §  Atrophy	
  in	
  strategic	
                                                                                §  EVP/Branding	
  
         advantage	
                                                                                                             internal	
  talent	
  
                                                                         organiza)onal	
                                                                                             §  Reten)on	
  
     §  Normally	
  a	
  “hot	
  skill”	
  in	
                                                                             §  Tailor	
  the	
  employee	
  value	
  
                                                                         capability	
                                                                                                §  Accelerated	
  development	
  
         high	
  demand	
                                                                                                        proposi)on	
  (EVP)	
  to	
  aKract	
  top	
  
                                                                                                                                 talent	
  
     Core	
  Talent	
                                                §  Talent	
  shortage	
  
                                                                                                                             §  Protect	
  and	
  strengthen	
  capabili)es	
       §  Selec)on	
  
                                                                         (current	
  or	
  an)cipated	
  
     §  Possesses	
  proprietary	
                                                                                              through	
  ongoing	
  development	
  of	
  
                                                                         due	
  to	
  aKri)on)	
                                                                                     §  AKrac)on	
  and	
  reten)on	
  
         knowledge	
  and	
  skills	
                                                                                            current	
  bench	
  and	
  talent	
  pipeline	
  
                                                                     §  Atrophy	
  in	
                                         and	
  strong	
  EVP	
                              §  Development	
  
     §  Hard	
  to	
  replace	
  –	
  “tribal	
                         organiza)onal	
  
         knowledge”	
                                                                                                        §  Strengthen	
  the	
  EVP	
                          §  Performance	
  management	
  
                                                                         capability	
  

     Requisite	
  Talent	
                                                                                                                                                           §  Development/rota)on	
  
     §  Performs	
  work	
  that	
  is	
      §  Talent	
  overage	
                                                       §  Streamline	
  and/or	
  outsource	
  
                                                                                                                                                                                     §  Performance	
  management	
  
         necessary	
  but	
  could	
  be	
     §  Low	
  ROI	
  on	
  talent	
                                                  segment	
  or	
  consider	
  re-­‐tooling	
  
         handled	
  through	
  alterna)ve	
        investment	
                                                                  around	
  core	
  capabili)es	
                     §  Exi)ng	
  (aKri)on,	
  outsourcing,	
  
         staffing/	
  delivery	
  strategies	
                                                                                                                                             downsizing)	
  



     Non-­‐Core	
  (Misfit)	
  Talent	
                                                                                       §  Divest	
  en)re	
  talent	
  
                                                                                                                                                                                  §  Exi)ng	
  (aKri)on,	
  outsourcing,	
  
     §  Possesses	
  skill	
  sets	
  no	
                          §  Talent	
  overage	
                                 §  Iden)fy	
  opportuni)es	
  to	
  move	
  “A”	
       downsizing)	
  
         longer	
  needed	
                                                                                                      players	
  into	
  other	
  roles	
  




20       HR	
  Execu)ve	
  Webcast	
  |	
  February	
  9,	
  2012	
  |	
  Property	
  of	
  Axiom	
  Consul)ng	
  Partners.	
  	
  All	
  Rights	
  Reserved	
  
Case Example:
     Differentiating Talent to Penetrate Cyber Security Market


                                                      Role/Segment	
                                                                                                              Example	
  Roles	
  
                                                                                                                                                     §          Malware	
  Analyst	
  
     Strategic	
  Talent	
  
                                                                                                                                                     §          Digital	
  Forensics	
  Analyst	
  
     §  Key	
  to	
  compe))ve	
  advantage	
  
                                                                                                                                                     §          Cloud	
  Compu)ng	
  Engineer	
  
     §  Normally	
  a	
  “hot	
  skill”	
  in	
  high	
  demand	
  
                                                                                                                                                     §          Cyber	
  Intelligence	
  Analyst	
  
     Core	
  Talent	
                                                                                                                                §          Penetra)on	
  Tester	
  
     §  Possesses	
  proprietary	
  knowledge	
  and	
  skills	
                                                                                    §          Network	
  Security	
  Analyst	
  
     §  Hard	
  to	
  replace	
  –	
  “tribal	
  knowledge”	
                                                                                       §          Network	
  Intelligence	
  Analyst	
  

     Requisite	
  Talent	
                                                                                                                           §          Systems	
  Administrator	
  
     Performs	
  work	
  that	
  is	
  necessary	
  but	
  could	
  be	
  handled	
                                                                  §          Systems	
  Integrator	
  
     through	
  alterna)ve	
  staffing/	
  delivery	
  strategies	
                                                                                    §          Help	
  Desk	
  Professional	
  

     Non-­‐Core	
  (Misfit)	
  Talent	
  
                                                                                                                                                     §          Not	
  Applicable	
  
     Possesses	
  skill	
  sets	
  no	
  longer	
  needed	
  




21     HR	
  Execu)ve	
  Webcast	
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  2012	
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  of	
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  All	
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A Segmented Workforce Strategy Enables Optimal Alignment




                                                                                                                                      Shed Support roles whose
                                                                                                                                      work can be delivered at a
                                                                                                                                      lower cost with the same quality
     Demand for Goods/Services




                                  Shed Surplus roles that are
                                  no longer relevant to the
                                  business




                                                                                                                                                                If current or future ROI can be
                                                                                                                                                                measured, add Strategic and
                                                                                                                                                                Core roles that are directly
                                                                                                                                                                related to the critical business
                                                                                                                                                                drivers




                                                                                                                                   Time

                                                                                    Demand                                        Talent Portfolio


22    HR	
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  Reserved	
  
How to Get Started…



     1.  Look	
  for	
  opportuni)es	
  to	
  surface	
  fact-­‐based	
  insights	
  about	
  the	
  
         workforce	
  capabili)es	
  and	
  capacity	
  that	
  may	
  impact	
  the	
  ability	
  
         to	
  achieve	
  the	
  business	
  strategy	
  	
  	
  
     2.  Know	
  the	
  business	
  inside	
  and	
  out	
  and	
  be	
  able	
  ar)culate	
  the	
  
         talent	
  implica)ons	
  of	
  changes	
  in	
  the	
  business	
  environment	
  	
  
     3.  Apply	
  the	
  leading	
  prac)ces	
  to	
  a	
  hot-­‐buKon	
  issue	
  of	
  your	
  
         leadership	
  team	
  	
  




23    HR	
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Aaron Sorensen, Ph.D.


     Dr.	
  Aaron	
  Sorensen	
  is	
  a	
  Principal	
  with	
  Axiom	
  Consul)ng	
  Partners,	
  a	
  management	
  
     consul)ng	
  firm	
  that	
  helps	
  businesses	
  align	
  strategy,	
  organiza)on,	
  and	
  talent	
  to	
  achieve	
  
     superior	
  results.	
  	
  A	
  psychologist	
  with	
  a	
  background	
  in	
  advanced	
  analy)cs,	
  Aaron	
  brings	
  
     unique	
  insight	
  to	
  organiza)on,	
  leadership,	
  and	
  workforce	
  issues	
  that	
  impact	
  profitability	
  
     and	
  constrain	
  growth.	
  	
  He	
  has	
  worked	
  with	
  numerous	
  organiza)ons	
  on	
  their	
  talent	
  
     management	
  challenges	
  including	
  3M,	
  Corning,	
  Booz	
  Allen	
  Hamilton,	
  and	
  Novar)s.	
  	
  He	
  
     frequently	
  publishes	
  and	
  speaks	
  on	
  the	
  topics	
  of	
  strategic	
  workforce	
  planning,	
  succession	
  
     planning	
  and	
  talent	
  management	
  and	
  is	
  an	
  author	
  to	
  The	
  Talent	
  Management	
  Handbook	
  
     chapter	
  on	
  strategic	
  workforce	
  planning.	
  

     Aaron	
  has	
  a	
  Masters	
  and	
  PhD	
  in	
  Industrial/Organiza)onal	
  Psychology	
  with	
  a	
  
     concentra)on	
  in	
  Applied	
  Sta)s)cs	
  and	
  Business	
  from	
  DePaul	
  University,	
  and	
  a	
  Bachelors	
  
     of	
  Science	
  with	
  honors	
  in	
  Psychology	
  from	
  the	
  University	
  of	
  Iowa.	
  	
  Aaron	
  is	
  a	
  member	
  of	
  
     the	
  Society	
  of	
  Industrial	
  Organiza)onal	
  Psychologists	
  (SIOP)	
  and	
  the	
  American	
  
     Psychological	
  Associa)on	
  (APA).	
  

     Aaron	
  is	
  based	
  in	
  Axiom’s	
  Chicago	
  office	
  and	
  can	
  be	
  reached	
  at	
  312.343.4644	
  or	
  
     asorensen@axiomcp.com.	
  

25   HR	
  Execu)ve	
  Webcast	
  |	
  February	
  9,	
  2012	
  |	
  Property	
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  Consul)ng	
  Partners.	
  	
  All	
  Rights	
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What Napoleon's March on Moscow Teaches About Workforce Planning

  • 1. What Can We Learn About Workforce Planning From Napoleon? 1 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 2. Napoleon’s March on Moscow in 1812 In  September,  troops   enter  Moscow   On  June  1812,  400,000   troops  advance  Direc=on  the  army  was   on  Russia   traveling,  showing  where   100,000  troops  begin   Weather  temperature  at   split  off  and  rejoined   the  return  to  France   units   certain  dates  in  the   campaign   Brutal  cold,  guerilla   10,000  troops   aLacks,  and  lack  of  food   crossed  the  Nemen   troops  cross  the   27,000   and  supplies  deplete  the   Berezina  in  November   French  troops   2 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 3. Scenario Planning Applied to the French Invasion of Russia: The Turning Point – Battle of Polotsk What  are  the  range  of   What  leading  utcomes  as  what  f  hese     What  aire  ohe  ikelihood  r  e  engage    possible   t indicators  o t condi=ons   What   s  the  l implica=ons  o t these     increase  tussian  nd  come  oo  each  oato  St.     the  R he  probability  mf   frui=on?   outcomes  a Army  in  oust  we   utcome?   outcomes    how   t ur  push   dapt?   Petersburg? Scenario  1  (Best  Case):    French  troops  push   Scenario  2  (Most  LRussian  troops.   roops  slow   East  unimpded  by   ikely):  Russian  t down  the  French  troops  aRussian  troops  stop     Scenario  3  (Worst  Case):   t  Polotsk,  delaying  a march  on  Saint  Pto  Saint  Petersburg  at  Polotsk;   the  French  push  etersburg.   the  baKle  must  be  decided  at  Moscow.     3 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 4. This Webcast Will Discuss… The  business  case  for  aligning  talent     1 supply  and  business  demand   What  is  scenario  planning  and  how  it  can   2 improve  strategic  workforce  planning   Three  leading  prac)ces  to  maximize  workforce   3 planning  efforts     4 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 5. Workforce Strategy Archetypes Over the Last Decade 5 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 6. …So Why Do We Continue to See Disconnects Between Strategy and How a Company Manages Talent? 1.  Paralysis  due  to  the  lack  of     clarity  about  the  future   business  environment   2.  Lack  of  understanding  of     (and  focus  on)  the  rela)onship     between  strategy  and  talent   3.  Lack  of  understanding  of  the   true  “cost”  of  talent   4.  Lack  of  insight  into  future  talent  requirements   5.  Disparate,  disconnected,  and  overly-­‐engineered  HR   management  processes  developed  for  technocrats,  not   business  people   6 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 7. Three Leading Practices to Achieve Optimal Talent Alignment With Strategic Workforce Planning Keep  a  close  pulse  on  business  drivers  to  understand  how  value    Keep  a  close  pulse   1 on  business  drivers     is  created  and  monitor  leading  indicators  to  gain  an  early  read  on   how  condi)ons  in  the  market  and  economy  impact  these  drivers.    U=lize  Scenario     U)lize  scenario  planning  techniques  to  map  out  the  range  of   2 Planning   Techniques   likely  futures  and  link  the  SWP  process  and  discussions  about   talent  to  these  scenarios.     Segment  and   Differen)ate  the  workforce  by  segmen)ng  talent  along  the   3 Differen=ate  Talent   dis)nct  ac)vi)es  that  correspond  to  each  business  driver.   7 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 8. Let’s First Get Grounded on a Definition for Strategic Workforce Planning 8 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 9. Scenario Planning Provides a Methodology for Identifying Alternative Strategic Options Tradi=onal  Planning   Scenario  Planning   “Best”  case            (+15%)   Strategic   Op=on  A   “Base”  case   Strategic   Op=on  B   R E   FUTU “Worst”  case                (-­‐15%)   TODAY   TODAY   Strategic   Op=on  C   Appropriate  in  rela=vely  stable  environment   Appropriate  for  long-­‐term  planning  and  to   and/or  very  short-­‐term  talent  planning.     force  “out-­‐of-­‐the-­‐box”  thinking.   9 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 10. The Strategic Workforce Planning Process… 1  Iden)fy  the  value  drivers  (e.g.,   Translate business cri)cal  ac)vi)es  and  processes)   strategy into to  achieve  the  business  strategy   value drivers    Determine  ac)ons  and   6 2  Iden)fy  the  current  and   investments  to  close  the   Determine Determine future  organiza)onal   gaps,  including  )me  and   talent strategy capabilities capabili)es  associated   money  associated  with   to close gaps needed to win with  the  value  drivers     build,  buy,  rent  decisions   Strategic   Workforce   Planning   5 3  Iden)fy  apparent  and    Iden)fy  and  segment     hidden  gaps  and  run   Identify and talent  (by  role)  based  on   Identify gaps segment talent mul)ple  scenarios,  if   rela)onship  to  organiza)ona needed,  to  understand   capabili)es   poten)al  gaps   4 Determine future headcount Potential demand vs. Determine  headcount  demand  vs.   application of supply supply  in  each  role,  while  factoring   scenario planning both  internal  and  external  labor   market  dynamics   10 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 11. Leading Practice 1: Keep A Close Pulse On Business Drivers Case:     Wireless  Telecommunica=ons  Co.     §  Iden)fying  the  highest  priority  business  drivers   §  Determining  the  capabili)es  that  have  the     greatest  influence  on  strategy  execu)on   §  Establishing  clear  lines  of  accountability  for  key  results   §  Ensuring  the  key  performance  measures  are  known  to  all   §  Communica)ng  to  employees  how  performance  in  their   func)onal  area  influences  company  performance     §  Determining  cri)cal  competencies  required  to  deliver  against   these  drivers   §  Deploying  the  right  talent  into  the  right  roles   11 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 12. Value Tree Mapping™ Case Example: What are the Key Drivers of Revenue? Price  /  Value   Adver)sing   Effec)veness   Ability  to  Acquire   Customers   Marke)ng   Effec)veness   Number  of   Ability  to  Retain   Customer   Revenue     Customers   Customers   Sa)sfac)on   Ability  to   Understand   Customer  Loss   Customer  Needs   Rate   Prepaid   Base  Level  of  Plan   Plan   Sold   Compe))veness   ARPU   Plan  Type   Postpaid   Ability  to  Sell  Data/ Selling   =   High  Priority  Value  Drivers   Addi)onal    Services   Effec)veness   HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 13. Value Tree Mapping™ Case Example: What are the Drivers of Customer Satisfaction and Retention? Availability  of  New   Products   Web   Role  Defini)on   &Technologies   Ease  of  Access  to   Training   Price  /  Value   Support   Call  Center   Effec)veness   Customer   Sa=sfac=on  &   Customer  Support   Ability  to  Diagnose   Effec)veness  of   Effec)veness   &  Resolve  Issues   Service  Reps   Hiring  Effec)veness   Reten=on     Clarity  of   Service  Reliability   Network  Coverage   Systems  Quality   Performance   Metrics   Alignment  +   Billing  Clarity   Network  Reliability   Capital  Expenditure   Compensa)on  &   Mo)va)on   Flexibility  of   Payment  Op)ons   Equipment  Quality   13 13 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 14. Lens to Examine Talent Implications of Critical Business Drivers §  Demand  and  growth  forecasts   §  Poli)cal  and  regulatory  change     Industry   Economics     §  Labor  and  material  costs   §  Global  markets   §  Disrup)ve   §  Emerging  compe))on   technologies   Emerging   Compe==ve   §  Pricing   §  Technology   Technologies   Landscape   trends   §  Brand  posi)on   Key   §  Product  life-­‐ Business   cycles     Drivers   §  Changing  buying  paKerns   §  Cash  flow   Financial   Customer   §  Customer  demographics   §  Access  to  capital   Constraints   Dynamics     §  Brand  loyalty   §  Debt  to  capital  ra)o   §  Customer/market  access   14 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 15. Leading Practice 2: Utilize Scenario Planning Techniques Case:     An  Electronic  Systems  and  Controls  Business  Expands  Into  China   §  The  business  develops  and  applies  advanced  technologies  that   enable  energy-­‐genera)ng  facili)es  to  operate  safely  and  in  an   energy-­‐efficient  manner  across  the  globe   §  To  meet  a  projected  8  percent  increase  in  electricity  consump)on,   China  says  it  will  add  about  235  gigawaKs  of  hydroelectric,   nuclear,  wind  and  solar  power  capacity  by  2015   §  China  wants  11.4  percent  of  its  energy  to  come  from  non-­‐fossil-­‐ fuel  energy  sources  by  2015  and  has  a  goal  of  15  percent  by   decade's  end   §  One  strategic  op)on  calls  for  significant  growth  in  the  nuclear   controls  and  opera)on  management  businesses,  but  leaders  are   concerned  that  expansion  in  China  will  be  difficult  to  execute   §  Difficultly  acquiring,  developing,  and  deploying  the  necessary   systems  engineering  talent  to  support  the  business  has  been   iden)fied  as  a  key  constraint   15 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 16. Scenario-based Workforce Planning Enables Organizations to… §  Focus  on  those  strategic  decisions  that  will  drive  performance   §  Model  and  plan  for  changing  workforce  assump)ons   §  Build  consensus  among  the  senior  management  team  around   the  most  “robust”  strategic  op)ons     §  Iden)fy  “leading  indicators”  with  which  to  monitor  ongoing   change  of  cri)cal  business  drivers   §  Quickly  adapt  short-­‐term  ac)ons  and  long-­‐term  strategy  as   business  condi)ons  change     16 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 17. Four Basic Steps to Scenario-based Workforce Planning 1.  Iden=fy  the  “most  likely”  business  scenario         2.  Determine  baseline  business  scenario   3.  Iden=fy  alterna=ve  business  scenarios   4.  Validate  with  key  stakeholders   17 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 18. Case Example: Scenario Planning for China Expansion 18 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 19. Leading Practice 3: Segment and Differentiate Talent Case:     Defense  and  Civil  Contractor  to  the  US  Government   §  The  business  provides  professional  services  to  various   government  agencies  with  a  broad  range  of  capabili)es   and  areas  of  exper)se  including  cyberwarfare  and   security   §  Defense  Department  has  been  called  on  to  find  $259   billion  in  cuts  in  the  next  five  years  —  and  $487  billion   over  the  decade   §  PaneKa  has  repeatedly  said  that  he  would  preserve   financing  for  Special  Opera)ons  forces,  cyberwarfare   and  intelligence,  surveillance  and  reconnaissance   systems   §  An  up)ck  in  government  contracts  and  task  orders   related  to  cyber  security  projects  suggest  a  significant   change  in  the  type  of  work  the  firm  will  be  doing  over   the  next  five  year  and  the  type  of  talent  it  needs     19 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 20. Segmentation Enables Workforce Differentiation and Focuses the Talent Strategy and HR Service Delivery Priorities Talent  Management    and   Role/Segment   Typical  Porlolio  Gap   Required  HR  Alignment  Efforts   HR  Service  Priori=es   §  Build  capacity  through  rapid   Strategic  Talent   infusion  of  external  talent  and   §  Talent  pipelining   §  Talent  shortage   §  Key  to  compe))ve   accelerated  development  of  select   §  Atrophy  in  strategic   §  EVP/Branding   advantage   internal  talent   organiza)onal   §  Reten)on   §  Normally  a  “hot  skill”  in   §  Tailor  the  employee  value   capability   §  Accelerated  development   high  demand   proposi)on  (EVP)  to  aKract  top   talent   Core  Talent   §  Talent  shortage   §  Protect  and  strengthen  capabili)es   §  Selec)on   (current  or  an)cipated   §  Possesses  proprietary   through  ongoing  development  of   due  to  aKri)on)   §  AKrac)on  and  reten)on   knowledge  and  skills   current  bench  and  talent  pipeline   §  Atrophy  in   and  strong  EVP   §  Development   §  Hard  to  replace  –  “tribal   organiza)onal   knowledge”   §  Strengthen  the  EVP   §  Performance  management   capability   Requisite  Talent   §  Development/rota)on   §  Performs  work  that  is   §  Talent  overage   §  Streamline  and/or  outsource   §  Performance  management   necessary  but  could  be   §  Low  ROI  on  talent   segment  or  consider  re-­‐tooling   handled  through  alterna)ve   investment   around  core  capabili)es   §  Exi)ng  (aKri)on,  outsourcing,   staffing/  delivery  strategies   downsizing)   Non-­‐Core  (Misfit)  Talent   §  Divest  en)re  talent   §  Exi)ng  (aKri)on,  outsourcing,   §  Possesses  skill  sets  no   §  Talent  overage   §  Iden)fy  opportuni)es  to  move  “A”   downsizing)   longer  needed   players  into  other  roles   20 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 21. Case Example: Differentiating Talent to Penetrate Cyber Security Market Role/Segment   Example  Roles   §  Malware  Analyst   Strategic  Talent   §  Digital  Forensics  Analyst   §  Key  to  compe))ve  advantage   §  Cloud  Compu)ng  Engineer   §  Normally  a  “hot  skill”  in  high  demand   §  Cyber  Intelligence  Analyst   Core  Talent   §  Penetra)on  Tester   §  Possesses  proprietary  knowledge  and  skills   §  Network  Security  Analyst   §  Hard  to  replace  –  “tribal  knowledge”   §  Network  Intelligence  Analyst   Requisite  Talent   §  Systems  Administrator   Performs  work  that  is  necessary  but  could  be  handled   §  Systems  Integrator   through  alterna)ve  staffing/  delivery  strategies   §  Help  Desk  Professional   Non-­‐Core  (Misfit)  Talent   §  Not  Applicable   Possesses  skill  sets  no  longer  needed   21 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 22. A Segmented Workforce Strategy Enables Optimal Alignment Shed Support roles whose work can be delivered at a lower cost with the same quality Demand for Goods/Services Shed Surplus roles that are no longer relevant to the business If current or future ROI can be measured, add Strategic and Core roles that are directly related to the critical business drivers Time Demand Talent Portfolio 22 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 23. How to Get Started… 1.  Look  for  opportuni)es  to  surface  fact-­‐based  insights  about  the   workforce  capabili)es  and  capacity  that  may  impact  the  ability   to  achieve  the  business  strategy       2.  Know  the  business  inside  and  out  and  be  able  ar)culate  the   talent  implica)ons  of  changes  in  the  business  environment     3.  Apply  the  leading  prac)ces  to  a  hot-­‐buKon  issue  of  your   leadership  team     23 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 24. 24 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved  
  • 25. Aaron Sorensen, Ph.D. Dr.  Aaron  Sorensen  is  a  Principal  with  Axiom  Consul)ng  Partners,  a  management   consul)ng  firm  that  helps  businesses  align  strategy,  organiza)on,  and  talent  to  achieve   superior  results.    A  psychologist  with  a  background  in  advanced  analy)cs,  Aaron  brings   unique  insight  to  organiza)on,  leadership,  and  workforce  issues  that  impact  profitability   and  constrain  growth.    He  has  worked  with  numerous  organiza)ons  on  their  talent   management  challenges  including  3M,  Corning,  Booz  Allen  Hamilton,  and  Novar)s.    He   frequently  publishes  and  speaks  on  the  topics  of  strategic  workforce  planning,  succession   planning  and  talent  management  and  is  an  author  to  The  Talent  Management  Handbook   chapter  on  strategic  workforce  planning.   Aaron  has  a  Masters  and  PhD  in  Industrial/Organiza)onal  Psychology  with  a   concentra)on  in  Applied  Sta)s)cs  and  Business  from  DePaul  University,  and  a  Bachelors   of  Science  with  honors  in  Psychology  from  the  University  of  Iowa.    Aaron  is  a  member  of   the  Society  of  Industrial  Organiza)onal  Psychologists  (SIOP)  and  the  American   Psychological  Associa)on  (APA).   Aaron  is  based  in  Axiom’s  Chicago  office  and  can  be  reached  at  312.343.4644  or   asorensen@axiomcp.com.   25 HR  Execu)ve  Webcast  |  February  9,  2012  |  Property  of  Axiom  Consul)ng  Partners.    All  Rights  Reserved