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Lanning and strategy

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Babasab Patil
Babasab Patil
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Marketing: Planning and Strategy
Strategy: Definition ,[object Object]
Why do we need to “Strategize” ,[object Object],[object Object],[object Object],[object Object],[object Object]
Elements of Marketing Strategy Formulation
[object Object],[object Object],[object Object],[object Object],SWOT Analysis internal external
Identifying and Framing Organizational Growth Opportunities ,[object Object],[object Object],[object Object],Converting Environmental Opportunities into Organizational Opportunities
[object Object],[object Object],[object Object],[object Object],The Marketing Mix
Existing New Existing New Market Penetration Market Development New Offering Development Diversification Markets Offerings Formulating Product-Market Strategies
Formulating Product-Market Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Formulating Product-Market Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Drafting a Marketing Plan ,[object Object],[object Object],[object Object]
Decisions About Competing ,[object Object],[object Object],[object Object]
Problems in Strategic Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Implementation: Common Problems ,[object Object],[object Object],[object Object]

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