Analysis on the nine elements of a business model applied to a specific company (Chelsea FC).

1. ENTERTAINMENT BUSINESS MODEL FULLSAIL UNIVERSITYBadum Maaloo
CHELSEA FC
9 ELEMENTS OF A BUSINESS MODEL:

2. BACKGROUND

3. 1905
Henry & Joseph Mears and Henry
Boyer
Roman Abramovich
Fordstam limited
Big Moments in recent years
COMPANY BACKGROUND

5. Middle-Upper Class
Football fans
Adervtisers
CUSTOMER SEGMENTS

6. Star Players
Net worth
Trophies
Elite Academy Program
VALUE PROPOSITION

7. Website
Mobil app
Online Forums
Fan Fest
Podcast
Match Day
CUSTOMER RELATIONSHIP

8. Cable
Online Streams
Live Match
DISTRIBUTION CHANNEL

9. Scout players
Produce Matches
Train & Sell Player
Marketing/Promotion
Partnership Development
Licensing
KEY ACTIVITIES

10. English Premier League (EPL)
UEFA
FIFA
Merchandisers
KEY PARTNERS

11. Stamford Bridge
Training facility/Equipment
Players
Team Management
KEY RESOURCES

12. Travel & Board
Talent salary
Grounds Keeping
Insurance
COST STRUCTURE

13. Advertisement
Ticket/Match Day
Broadcasting
IP & Merchandising
REVENUE STREAM

14. Chelsea has been a leader in English football and an organization with much culture and
f
inancial backings. The Company has endured
f
inancial hardship over the years including
a FIFA ban that prevent them from buying players but with a great company structure and
superior planning, they manage to increase revenue year after year under the
management of Russian-Jewish billionaire, Roman Abramovich.
CONCLUSION

15. QUESTIONS?