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Understanding the 4 Types
Of Artificial Intelligence
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Title
Text
Introduction
Introduction
How do different kinds of artificial intelligence emulate and replicate human
functioning? That’s the question that determines how we categorize these
four primary types of AI.
Understanding the 4 Types of Artificial intelligence
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Did you know there are four distinct types of artificial intelligence?
These four types aren’t all created equal: Some are far more sophisticated than
others. Some of these types of AI aren’t even scientifically possible right now.
According to the current system of classification, there are four primary AI types:
reactive, limited memory, theory of mind, and self-aware.
Let’s take a look at each type in a little more depth.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Reactive AI
The most basic type of artificial intelligence is reactive AI, which is programmed to provide a
predictable output based on the input it receives. Reactive machines always respond to identical
situations in the exact same way every time, and they are not able to learn actions or conceive
of past or future.
Examples of reactive AI include:
● Deep Blue, the chess-playing IBM supercomputer that bested world champion Garry
Kasparov
● Spam filters for our email that keep promotions and phishing attempts out of our inboxes
● The Netflix recommendation engine
Reactive AI was an enormous step forward in the history of artificial intelligence development,
but these types of AIs can’t function beyond the tasks they were initially designed for. That
makes them inherently limited and ripe for improvement. Scientists developed the next type of
AI from this foundation.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Limited Memory AI
Limited memory AI learns from the past and builds experiential knowledge by observing
actions or data. This type of AI uses historical, observational data in combination with pre-
programmed information to make predictions and perform complex classification tasks. It
is the most widely-used kind of AI today.
For example, autonomous vehicles use limited memory AI to observe other cars’ speed
and direction, helping them “read the road” and adjust as needed. This process for
understanding and interpreting incoming data makes them safer on the roads.
However, limited memory AI – as its name suggests – is still limited. The information that
autonomous vehicles work with is fleeting, and it is not saved in the car’s long-term
memory.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Theory Of Mind AI
Want to hold a meaningful conversation with an emotionally intelligent robot
that looks and sounds like a real human being? That’s on the horizon with
theory of mind AI.
With this type of AI, machines will acquire true decision-making capabilities that
are similar to humans. Machines with theory of mind AI will be able to
understand and remember emotions, then adjust behavior based on those
emotions as they interact with people.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Theory Of Mind AI
There are still a number of hurdles to achieving theory of mind AI, because the
process of shifting behavior based on rapidly shifting emotions is so fluid in
human communication. It is difficult to mimic as we try to create more and more
emotionally intelligent machines.
That said, we are making progress. The Kismet robot head, developed by
Professor Cynthia Breazeal, could recognize emotional signals on human faces
and replicate those emotions on its own face. Humanoid robot Sophia,
developed by Hanson Robotics in Hong Kong, can recognize faces and respond
to interactions with her own facial expressions.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Self-Aware AI
The most advanced type of artificial intelligence is self-aware AI. When machines
can be aware of their own emotions, as well as the emotions of others around
them, they will have a level of consciousness and intelligence similar to human
beings. This type of AI will have desires, needs, and emotions as well.
Machines with this type of AI will be self-aware of their internal emotions and
mental states. They will be able to make inferences (such as “I’m feeling angry
because someone cut me off in traffic”) that are not possible with other types of
AI.
We haven’t developed this type of sophisticated AI yet and don’t have the
hardware or algorithms to support it.
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Going Further With Artificial Intelligence
Will we continue pushing the limits of AI, and develop a fifth type? How much
progress will we make in the next decade toward theory of mind and self-aware
AI? Maybe there will be a super-intelligent AI, that even surpasses the current
intelligence of humans?
Only time will tell – but understanding the distinctions between the different
types of AI will help you make sense of AI advancements as science continues to
push the limits.
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
© 2020 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2020 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
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Understanding the 4 Types of Artificial intelligence

  • 1. Understanding the 4 Types Of Artificial Intelligence
  • 2. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Title Text Introduction Introduction How do different kinds of artificial intelligence emulate and replicate human functioning? That’s the question that determines how we categorize these four primary types of AI. Understanding the 4 Types of Artificial intelligence
  • 3. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Did you know there are four distinct types of artificial intelligence? These four types aren’t all created equal: Some are far more sophisticated than others. Some of these types of AI aren’t even scientifically possible right now. According to the current system of classification, there are four primary AI types: reactive, limited memory, theory of mind, and self-aware. Let’s take a look at each type in a little more depth.
  • 4. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Reactive AI The most basic type of artificial intelligence is reactive AI, which is programmed to provide a predictable output based on the input it receives. Reactive machines always respond to identical situations in the exact same way every time, and they are not able to learn actions or conceive of past or future. Examples of reactive AI include: ● Deep Blue, the chess-playing IBM supercomputer that bested world champion Garry Kasparov ● Spam filters for our email that keep promotions and phishing attempts out of our inboxes ● The Netflix recommendation engine Reactive AI was an enormous step forward in the history of artificial intelligence development, but these types of AIs can’t function beyond the tasks they were initially designed for. That makes them inherently limited and ripe for improvement. Scientists developed the next type of AI from this foundation.
  • 5. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Limited Memory AI Limited memory AI learns from the past and builds experiential knowledge by observing actions or data. This type of AI uses historical, observational data in combination with pre- programmed information to make predictions and perform complex classification tasks. It is the most widely-used kind of AI today. For example, autonomous vehicles use limited memory AI to observe other cars’ speed and direction, helping them “read the road” and adjust as needed. This process for understanding and interpreting incoming data makes them safer on the roads. However, limited memory AI – as its name suggests – is still limited. The information that autonomous vehicles work with is fleeting, and it is not saved in the car’s long-term memory.
  • 6. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Theory Of Mind AI Want to hold a meaningful conversation with an emotionally intelligent robot that looks and sounds like a real human being? That’s on the horizon with theory of mind AI. With this type of AI, machines will acquire true decision-making capabilities that are similar to humans. Machines with theory of mind AI will be able to understand and remember emotions, then adjust behavior based on those emotions as they interact with people.
  • 7. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Theory Of Mind AI There are still a number of hurdles to achieving theory of mind AI, because the process of shifting behavior based on rapidly shifting emotions is so fluid in human communication. It is difficult to mimic as we try to create more and more emotionally intelligent machines. That said, we are making progress. The Kismet robot head, developed by Professor Cynthia Breazeal, could recognize emotional signals on human faces and replicate those emotions on its own face. Humanoid robot Sophia, developed by Hanson Robotics in Hong Kong, can recognize faces and respond to interactions with her own facial expressions.
  • 8. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Self-Aware AI The most advanced type of artificial intelligence is self-aware AI. When machines can be aware of their own emotions, as well as the emotions of others around them, they will have a level of consciousness and intelligence similar to human beings. This type of AI will have desires, needs, and emotions as well. Machines with this type of AI will be self-aware of their internal emotions and mental states. They will be able to make inferences (such as “I’m feeling angry because someone cut me off in traffic”) that are not possible with other types of AI. We haven’t developed this type of sophisticated AI yet and don’t have the hardware or algorithms to support it.
  • 9. © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Going Further With Artificial Intelligence Will we continue pushing the limits of AI, and develop a fifth type? How much progress will we make in the next decade toward theory of mind and self-aware AI? Maybe there will be a super-intelligent AI, that even surpasses the current intelligence of humans? Only time will tell – but understanding the distinctions between the different types of AI will help you make sense of AI advancements as science continues to push the limits.
  • 10. Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies. He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence, big data, blockchains, and the Internet of Things. LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent contributor to the World Economic Forum and writes a regular column for Forbes. Every day Bernard actively engages his 1.5 million social media followers and shares content that reaches millions of readers. Visit The Website © 2020 Bernard Marr , Bernard Marr & Co. All rights reserved © 2017 Bernard Marr , Bernard Marr & Co. All rights reserved © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies. He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence, big data, blockchains, and the Internet of Things. LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent contributor to the World Economic Forum and writes a regular column for Forbes. Every day Bernard actively engages his 1.5 million social media followers and shares content that reaches millions of readers. Visit The Website
  • 11. Title Subtitle Be the FIRST to receive news, articles, insights and event updates from Bernard Marr & Co straight to your inbox. Signing up is EASY! Simply fill out the online form and we’ll be in touch! © 2020 Bernard Marr, Bernard Marr & Co. All rights reserved