These are the slides used for a 1 hour overview presentation by Bettina Horvath, explaining to business owners how to effectively use the platform as a business owner.
www.mybizperforms.com
36. Pick the module best suited to
your needs.
All modules are 3 hours (with 1/2
hour interval) hands on training.
Notes de l'éditeur
all separate components make the big goal: being effective = bringing results\n\nnext: Facebook mission\n
next: amusement park\n
non-profit | non-profit | profit\n\nnext: purpose of a page\n
make connections\nbuild relationships with your prospects/users/clients\n\nnext: Strategy\n
know your business\nknow your customers\nknow your goals\n\nnext: design your page\n
next: first impressions matter\n
I took my Dad to the mall the other day to buy some new shoes (he is 66).We decided to grab a bite at the food court. I noticed he was watching a teenager sitting next to him. The teenager had spiked hair in all different colours - green, red, orange, and blue. My Dad kept staring at her. The teenager kept looking and would find my Dad staring every time. When the teenager had had enough, she sarcastically asked: “What's the matter old man, never done anything wild in your life?” Knowing my Dad, I quickly swallowed my food so that I would not choke on his response; In classic style he responded without batting an eyelid ..“Got stoned once and made love to a parrot. I was just wondering if you were my daughter."\nNEXT: anatomy of a page\n
next: first half of page\n
next: 2nd half of page\n
next: Planx\n
next: Ridgemor\n
next: cape wine expo\n
next: start the conversation\n
example of voice directs in a switchboard system\n\nnext: what to share\n
Next: encourage participation\n
next: give, give, give\n
next: expanding the fanbase\n
next: leverage existing marketing\n
next: WHY should anybody like your page\n
next: things to do (co-promote, tag, website, say hello)\n
next: The biggest MYTH\n
next: ads & sponsored stories\n
next: FB Marketing Campaign\n
next: and the whole point of doing all of this is...\n