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Smart Umbrella- Smartella Sales Presentation

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Business and Communication Course - Sales Presentation
Introducing a Product

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Smart Umbrella- Smartella Sales Presentation

  1. 1. What kind of difficulties do you experience in rainy days?
  2. 2. WHO ARE WE?
  3. 3. • Establishment: 1992 • Founder: Erdal Eren • Awards • Quenn Elizabeth Innovation Award • 3rd Most Innovative R&D company • Forbes Most Innovative R&D Companies List • Successful Ideas • Smart Pen ( Cooperation with Android) • Solar Powered Camping Tent • Tile • Smart Watch ( Cooperation with Ios)
  4. 4. WHY ARE WE HERE? •In order to contribute to •innovation with our • Smart Umbrella.
  5. 5. GENERAL FLOW OF PRESENTATION • FEATURES • FUNCTIONS • BENEFITS • MARKET ANALYSES • COST ANALYSIS • FINANCIAL ANALYSIS • CONCLUSION
  6. 6. FEATURES Of SMARTELLA Strecher Rib Shaft HandleCanopy
  7. 7. CANOPY
  8. 8. SHAFT and HANDLE Internal Cables Stepper Motor Battery Buttons Light Under the Handle
  9. 9. STRUCTURE
  10. 10. What are the main functions of Smartella?
  11. 11. Functions Of Smartella Horizantal Movement Vertical Movement Wind Blockage Bluetooth System Radio Lightening System Loudspeaker System
  12. 12. Movement Vertical Horizontal
  13. 13. Wind Blockage
  14. 14. Bluetooth System Bluetooth System
  15. 15. . . Radio Function
  16. 16. Lightening System
  17. 17. Loudspeaker System
  18. 18. Benefits of Smartella
  19. 19. For Users Using it with 2 or 3 person at the same time Passing through the doors easily. Walking in the crowded places without crashing.
  20. 20. For Users Walking without getting wet due to rain in windy and rainy weathers Connecting electronic devices Seeing the floor easily at night with lightening system. Answering the phone calls via Bluetooth system
  21. 21. For Manufacturer  Supplying the raw material easily  Earning high amount of profit.  Increasing its brand value thanks to this product  Producing it without high engineering skills.  Increasing its brand value thanks to this product
  22. 22. MARKET ANALYSIS YES 84% NO 16% Results YES NO • GO GO WENDY • $50 EXTRA • 1250 PARTICIPANTS • 1055 • 195
  23. 23. MARKET ANALYSIS 8.00% 15.00% 24.00% 30.00% 26.00% 22.00% 21.00% 21.00% 38.00% 36.00% 30.00% 27.00% 28.00% 27.00% 25.00% 22.00% 0 0.05 0.1 0.15 0.2 0.25 0.3 0.35 0.4 Year 1 Year 2 Year 3 Year 4 Smartella’s Position in the Smart Umbrella Market Smartella Competitor 1 Competitor 2 Competitor 3
  24. 24. COST ANALYSIS-I General Sales Price For Smart Umbrellas (USD) From Lowest to Highest Senz Umbrella $59.99USD Kisha Umbrella $79.99USD NanoNuno Umbrella $98 USD Light Saber Umbrella $99.99 USD Haz Umbrella $129.99 USD AVERAGE Price For a Smart Umbrella $93.5 USD
  25. 25. COST ANALYSIS-2 Costof Additional Materials Cost of Changing Size and Vertically Moving Mechanism $15 USD Cost of Wind Blocking System $12.5 USD Cost of Radio Function $10 USD Cost of Lightening System $5.2 USD Cost of Loudspeaker System $4.5 USD TOTAL Costof Additional Materials $49.2 USD
  26. 26. COST ANALYSIS-3 FinalMarketValueForSmartella Average Price For a Smart Umbrella $93.5 USD Total Cost of Additional Materials $49.2USD FINAL MarketValue For Smartella $142.7 USD
  27. 27. COST ANALYSIS QUALITY UNIQUE MULTIFUNCTIONAL EXCEPTIONAL
  28. 28. FINANCIAL ANALYSIS Year 1, 50000 Year 2, 65000 Year 3, 90000 Year 4, 110000 Sales Year 1 Year 2 Year 3 Year 4 1st Year, $400,000 2nd Year, $520,000 3rd Year, $720,000 4th Year, $880,000 Profit 1st Year 2nd Year 3rd Year 4th Year • $8 per Smartella
  29. 29. • Profit and Increasing Brand Value • High Market Share Innovative Functions
  30. 30. SMARTELLA •Innovation for Our Future
  31. 31. •THANK YOU!

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