Integrated Retail is a leading business services provider to the retail and consumer packaged goods industries across Asia. This presentation is on the information technology capabilities of 'Integrated Retail'. www.integratedretail.com

1. ‘Integrated Retail’
Presentation
on
Retail Automation
Credentials
© Integrated Retail Management Consulting

2. Company History
• Started as Integrated Retail Management Consulting Pvt. Ltd. In 2001
• Large push on retail automation technology business since the year 2002
• Focused business development overseas since 2004
– Pan-regional presence with offices in Manila, Singapore, Bangalore and Delhi
– Representation in Dubai and Bangkok through partner offices
• Moved into a new facility in June 2005, to sustain and support growth
• Team strength stands at 50+ resources across India, Singapore, Thailand
and Philippines
Confidential and for Private Circulation Only

3. We Bring to the Table
• Very large pool of retail consulting experience
– Cumulative experience of over 200 man-years in the retail industry across a
number of verticals
• Only consulting firm providing assistance from Strategy to Implementation
– Integrated service offer encompassing strategy and process consulting,
technology and training
• First hand experience of setting up and managing retail projects and
automation
• Extensive understanding of retail consumer, competition and business
environment
– Attained through extensive on-site projects
Confidential and for Private Circulation Only

4. Retail Consulting Services
Relevant Process
Strategy Design
Improved Operational
Performance
Technology Staff
Deployment effectiveness
Confidential and for Private Circulation Only

5. Integrated Retail Consulting Services
•• Market Entry
Market Entry
•• Competition Mapping
Competition Mapping
•• Business Feasibility
Business Feasibility
•• Store Feasibility
Store Feasibility Retail
Retail operations
Retail strategy
•• IT Strategy
IT Strategy
Retail Strategy
Staff training
•• HR Strategy
HR Strategy
•• Merchandising Strategy
Merchandising Strategy
•• New Format Planning
New Format Planning
•• Growth & Roll out Planning
Growth & Roll out Planning
Provided retail strategy for manufacturers entering retail of the same or
different verticals and for entrepreneurs bringing in foreign brands into India
Confidential and for Private Circulation Only

6. Integrated Retail Consulting Services
•• Operations Audit
Operations Audit
•• Defining Operating Procedures & Processes
Defining Operating Procedures & Processes
Retail OperationsPerformance Improvement
•• Operations Performance Improvement
Retail
operations
Retail strategy
Retail operations
•• Merchandise Planning
Merchandise Planning Staff training
•• Inventory Management
Inventory Management
•• Documenting Processes ––SOP Manual
Documenting Processes SOP Manual
•• Training
Training
Provided operational efficiencies through definition and standardisation of
business processes,definition and changes to merchandise mix and store
layout and improvements in inventory management for both new and
established retailers as well as standalone and chain retailers
Confidential and for Private Circulation Only

7. Integrated Retail Consulting Services
•• Service Quality Audit
Service Quality Audit
•• Staffing
Staffing
•• Job Description
Job Description
Retail TrainingNeeds Assessment
•• Training Needs Assessment Retail
operations
Retail strategy
Retail Staff
•• Training Development and Delivery
Training Development and Delivery training
Staff
Training
•• Product
Product
•• Service
Service
•• Systems
Systems
•• Operations
Operations
Conducted 500 days of retail staff training and trained 7000 retail staff
of leading retailers across the country
Confidential and for Private Circulation Only

8. ‘Integrated Retail’ Retail Automation Practice
•• Package Selection
Package Selection
•• Implementation
Implementation
•• IT Training
IT Training Retail
Retail strategy
Retail
•• Support
Support Staff training
Automation
•• Interface & Integration
Interface & Integration
•• Data Management
Data Management
Multiple Implementations for Chain Retailers Using Best of the Breed Solutions
Confidential and for Private Circulation Only

9. ‘Integrated Retail’ Strengths on Best of the Breed Retail Solutions
• One of the largest retail IT implementation companies in the Asia Pacific
region
• On-ground a coverage across 8 Asian cities
• 50+ trained resources
•India
• Over 3200 doors across 6 countries
•Thailand •Philippines
• Very large implementations
•Singapore
Confidential and for Private Circulation Only

10. ‘Integrated Retail’ – Resource Base
Implementation Custom Project Business Administration
and Support programming Management Analysts Sales and Support
India 25 5 4 4 3 5
The Philippines 22 2 2 2
Singapore 2 1 1 1
Thailand 1 1 1
Numbers as on March 31, 2009
Confidential and for Private Circulation Only

11. Retail Automation Solution Implementation
• Leading multi-brand franchise retail chain
• Established by one of the largest garment
export houses in India with a leading
boutique corporate finance group.
• Operates a chain of small format retail
stores
• Selling space of 220,000 square feet
• A total of 250 stores and growing
• Across 22 cities in India
• The company retails products of global
giants
Over 100000 SKUs including footwear, fashion apparel and accessories
Confidential and for Private Circulation Only

12. Retail Automation Solution Implementation for
Planet M Retail
• Planet M Retail is now a part of the
Videocon Group
• Established by the largest media
house in India – The Benett and
Coleman Group.
• Operates a chain of retail stores called
Planet M
• A total of 300 stores and growing
• Across 15 cities in India
• Planet M retail has been acquired by
the Videocon Group to retail consumer
electronics
http://www.financialexpress.com/news/Planet-M-to-sell-galaxy-of-electronics-goods/252671/
Music Stores with Added Line of Consumer Electronics and Info Tech Products
Confidential and for Private Circulation Only

13. Watch N’ See Corporation
Watch N’ See Corporation is a company which exclusively distributes international brands of watches and eye
wear in The Philippine Market. The company's portfolio of brands include: XXXX, TIMEX, CROSS FINE WRITING
INSTRUMENT, SAFILO EYE WEAR, GUCCI, RALPH LAUREN, DIESEL, YSL & ARMANI (frames & sunglasses).
– Helped them with choosing their software
– Developed training and operations Manual
– Implemented Retail Pro ® POS System after a thorough & careful study, planning and analysis of their
existing business structure.
– There are 32 standalone stores which are extended throughout the country
– Upgraded them to Retail Pro ® version 8.4 and doing all merchandise analysis on RBA (Retail Business
Analytics)
– We have developed plug ins, to interconnect Retail Pro ® to the Malls
Over 60 retail points for Timex in The Philippines
including 32 sand alone stores
Confidential and for Private Circulation Only

14. Atmosphere
Atmosphere is a 12-store chain of premium furnishings with plans to expand across the
country. Customer orders are placed at the retail outlets, though they do not stock any
inventory. The orders are then services directly from the centralized warehouse. Payment
tracking is carried out by matching the sales orders raised at the store, against an advance or
a final payment, and the corresponding invoice that is raised at the central warehouse.
The entire chain is treated by RetailPro as a single store, with each store in a different
geographical location, acting as a workstation. The operations model and the processes
involved to carry out this model were designed and implemented by 'Integrated Retail'.
Sales Orders of Retail Pro to be used
Interface with export automation system
Confidential and for Private Circulation Only

15. Retail Pro ® Implementation for
Charles & Keith
• Charles and Keith Pte. Ltd.
• One of the largest footwear retailers in
Singapore
• Operates a chain of small format retail store
in the name “Charles & Keith” and “Pedro”
• A total of 40 stores and growing
• Brand franchise across 15 countries
– Indonesia, Malaysia, UAE, Japan, Taiwan,
India, Pakistan, The Philippines, Saudi Arabia,
Kuwait, Bahrain etc.
• Promoted by Charles Wong, who on several
occasions has been felicitated by
Government of Singapore as outstanding
entrepreneur
Over 50000 SKUs including footwear, bags and accessories
Confidential and for Private Circulation Only

16. Integrated Retail - Retail Automation International Clients
Multiple Implementations for Chain Retailers Using Retail Pro ® Across Asia
Confidential and for Private Circulation Only

17. Integrated Retail - Retail Automation International Clients
Multiple Implementations for Chain Retailers Using Retail Pro ® Across Asia
Confidential and for Private Circulation Only

18. Multi Mode Messaging in Real Time
Subscription based messaging and workflow enabling platform for
retailers
communicating with:
• PCs
• Mobile phones
• PDAs
• Smart phones
Confidential and for Private Circulation Only

19. Confidential and for Private Circulation Only

20. Confidential and for Private Circulation Only

21. Confidential and for Private Circulation Only

22. 'Integrated Retail' Retail IT- Technical Competence
• Worked on building an entire retail enterprise “Business Intelligence” suite
• Built a seamless interface with Tally for transaction posting
• Built interface with SAP and Oracle based proprietary ERP solutions
• Plug-in program development to enhance functionality:
– ASN voucher
– Price banding for consumer electronics
– Customer loyalty points accumulation system
Confidential and for Private Circulation Only

23. 'Integrated Retail' Retail Pro ® Complex Implementations
XXXX – Proposed Retail Pro ® Schema
RPRO
XXXX HO Multi Main
XXXX RO XXXX RO XXXX RO XXXX RO
RPRO RPRO RPRO RPRO
West South North East
Main Main Main Main
Store
Comm. St.
C&F
LEGEND
Bangalore Store
Brigade Rd.
Information
Flow
Store
Jayanagar
C&F
Goods Flow
TN
SAP
Store
Mysore
C&F Distributor
Karnataka Solution
Store
Mangalore
Retail Pro ®
Store
Hubli
Confidential and for Private Circulation Only

24. Contact
Bikash Kumar
Integrated Retail Management Consulting Pte. Ltd.,
100A Eu Tong Sen Street, # 04-01 Pearls Center Office Podium,
Singapore - 059813
Tel: +65-62220056
FAX: +65-62220057
Mobile: +65-81808504
Skype: bikashkumar
Email: bikash.kumar@integratedretail.com
Web site: www.integratedretail.com.sg
Bangalore . New Del hi . M umbai . H yd erabad . M anila. Singapore. Dubai . Bangkok
Confidential and for Private Circulation Only