The assignment was to create a Sustainable/Green Event Plan for a celebrity figure of our choosing. I chose my favourite author Doreen Virtue, and created an event hosted at a real sustainable venue in California. I added my ideas of decor and a full day's agenda. I also created a vegan & sustainable menu.

2. Client
Doreen Virtue
Background:
Doreen Virtue has a B.A.,
M.A., Ph.D in Counseling
Psychology. She is a
clairvoyant, and an expert in
Angel Therapy.
“Doreen is the author of over
50 books and 25 oracle card
decks, on the topics of
angels, fairies, healthful living,
vegan eating, and spirituality,
published in 38 languages
globally. Doreen traveled
worldwide giving workshops
for the past 25 years. She now
creates online workshops,
and spends her time with her
family, animals, and
practicing yoga. Doreen has
appeared on television and
radio worldwide, including
Oprah, CNN, Richard & Judy,
Coast to Coast AM, and The
View.
(www.angeltherapy.com)
Part of Doreen’s teachings is
to be as good to the
environment and to our own
health as much as possible. She
is very adamant about using eco-friendly products, and eating non-toxic organic foods.
Therefore, this event will be exceedingly sustainable.
Event
Annual Angel Party
Once a year, Doreen hosts this event in order to invite friends, family, and many spiritual
healers, teachers, readers, yoga/meditation instructors, and authors. This is a full day event
holding approximately 150 guests (young adults and older) that will take place on April 4th,
2015 from noon until 8pm.

3. Venue
Rancho Del Cielo
“Malibu’s Rancho Del
Sielo is located on the
hills above Paradise
Cove, with a
spectacular ocean
view, an acre of
gardens filled with
roses, jasmine,
lavender, and olive
groves, oak trees,
rustic trails and an old
California cottage.”
This venue is
absolutely perfect for
the event due to its
eco-friendly
reputation.
The ranch has
approximately 600
acres of land, which is
perfect for the
meditation/yoga aspect
of this event, and also has a beautiful outdoor dining area. The garden is stunning, and filled
with beautifully scenic trails that lead to the view of the ocean.
In terms of being sustainable, there are a
lot of initiatives that the Rancho Del Sielo
takes to be eco-friendly.
Outdoors
The first main sustainable attribute about
this venue is that most of the guests will
be seated and placed outside. This cuts
down on the use of electricity, air-
conditioning, etc. The ranch makes use
of its beautiful land and gardens in order
to provide guests with a location that
emphasizes the beauty of the outdoors,
and the natural environment with all of its
inhabitants.

4. Organic Food
The Rancho Del Cielo grows many fruits
and vegetables on site, including
tomatoes, cabbages, and even
produces their own homegrown olive oil.
Growing fruits and vegetables on the ranch is a sign of sustainability due to the fact that they
support non-GMO products produced elsewhere. The Rancho Del Cielo also buys as many
of their food produce as close to home as possible within the state of California. This also cuts
down on the amount of carbon footprint left on the world.
Community Involvement
“At Rancho del Cielo Malibu, we believe in proactive community involvement at all
levels. Whether it’s encouraging young Police Activities League members to convert a
barren plant bed into a flourishing vegetable garden or providing a delicious home-cooked
Thanksgiving dinner for students with no place to go on the holiday, or organizing a tough
trail race for all age groups in the Santa Monica Mountains, we try to reach out to our
community and take responsibility for its welfare -- now and in the future. And whenever it’s
possible we try to share the beautiful place that we are fortunate enough to live in with
guests both human and otherwise.”
The Oak Tree Project
Due to the neglecting of oak trees in Malibu
since the early 90s, Rancho Del Cielo is
adamant at planting acorn seeds into
beautiful Oak Trees. This is exceedingly
good for the environment, as trees absorb
CO2, and obviously beautify our planet.
Shuttle Service
Rancho Del Cielo also provides guests with
a shuttle service that takes them to and
from the Ranch, as it is a bit difficult to
reach the location otherwise. This also
reduces the carbon footprint because of
less transportation methods are being used.

5. Décor
The décor of this event will be the very down to earth “shabby chic” sort of vibe. The main
aspect is simplicity, as this is a spiritual trait that Doreen practices.
Dining
In terms of décor, the dining area is the main
section, which needs to be elegant and eye-
catching. The rest of this event takes place on the
grass for yoga, and near the oceanside for
meditation.
The dining area consists of wooden tables, with a
single long fabric that trails horizontally across the
center of each. Also upon each table is a
handcrafted cradle, with fresh beautiful floral
arrangements placed within. These are quite
simple decorations that successfully add that
“wow” factor.
Glass cutlery is provided from the ranch. This gets
rid of using plastics and styrofoam, which is
extremely poor in terms of waste management
and the environment.
Lighting
When the night falls, many forms of solar powered
lights will light up the garden party. This includes
solar glass bulb string
lights, and solar jars
which charge up
during the day from
the sun and light up
at night. The jars also
make a good
decoration piece for
the day because
flowers are added
into them.
The tables will also be topped with candles made from
beeswax. Regular candles contain a toxin called paraffin,
which is extremely bad for the air, whereas beeswax candles
actually clean the air by reducing air pollutants, and actually
help to eliminate allergies, asthma, and hay fever.

6. Speaker Setup
Doreen and the rest of the
guests speakers will need an
audio setup to ensure that all
guests are comfortably
hearing all being said. In
order to have this setup be as
sustainable as possible, there
will be minimal equipment
used; one pair of speakers, a
digital amplifier, and two
microphones.
Yoga/Meditation Décor
The rest of this event takes
place within the outdoors. The
meditation and yoga area
does not need decoration.
Everyone is to bring his or her
own mat, making this aspect
of the event extremely cost
efficient.
Flowers
Fresh lavender is used to
decorate and add fine details
to the décor arrangements.

7. TIME ACTIVITY
10:00am Breakfast-is-served.-Omelettes-are-served-on-reusable-plates.-Beverages-are-
offered-at-the-front-table-so-all-guests-may-choose-and-not-waste-what-is
served-to-them.-All-leftover-food-is-composted.
11:00am Doreen-Virtue-speaks-regarding-many-topics.-Guests-remain-seated-at-their-
tables-as-they-listen-to-the-lecture.
12:00pm Yoga-D-instructed-by-Annalyne-McCord.-All-guests-are-to-bring-their-own-mats,-
and-towel.
1:00pm Break.-Water-and-veggies-are-served-at-the-front-table.-Reusable-cups-and-
plates-are-available-on-the-side.
1:30pm More-guest-speakers-talk-regarding-many-topics-such-as-spirituality,-angel-
therapy.-Guests-are-seated-on-the-ground.
3:00pm Lunch-is-served.-Pasta-is-served-on-the-same-reusable-plate.-Beverages-are-
offered-at-the-front-table.-
4:00pm Angel-Card-Readings.-Guests-are-back-at-their-tables,-as-different-mediums
and-tarot-card-readers-assist-each-group.
5:00pm Meditation-D-instructed-by-Annalynne-McCord.-Guests-are-seated-on-the-
ground-close-to-the-oceanview-side.-Coloursheets-are-placed-on-the-ground.
6:00pm Doreen-Virtue-speaks-again,-while-guests-are-seated-back-at-their-tables.
7:00pm Dinner-is-served.-Guests-use-napkins-while-picking-at-the-appetizer-bruschetta.
The-main-course-is-served-on-the-same-reusable-plate.-Dessert-is-served-in-a-
smaller-reusable-plate.-
8:00pm Doreen-thanks-everyone.-The-event-is-over.
AGENDA

8. breakfast & lunch
Breakfast
Lunch
Beverages
Doreen Virtue’s

9. Dinner
Appetizer
Main Course
Dessert
Doreen Virtue’s

10. References
Virtue, Doreen. "Doreen Virtue | Official Angel Therapy Web Site." Doreen Virtue | Official
Angel Therapy Web Site. Hay House Radio, n.d. Web. 02 Feb. 2015.
<http://www.angeltherapy.com/>.
"Rancho Del Cielo - Malibu." Rancho Del Cielo - Malibu. N.p., n.d. Web. 02 Feb. 2015.
<http://www.ranchodelcielomalibu.com/>.