Sticker Driver is a Bangladeshi startup that operates an OOH transit ad tech platform connecting brands to vehicle owners. This allows brands to place ads on vehicles in exchange for additional earnings for owners. The platform includes driver and advertiser apps as well as dashboards. Future plans include expanding ad placements to trucks, buses, and retail partnerships. The document outlines Sticker Driver's value proposition, traction to date, financial projections, funding needs and exit strategies.
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Pitch sticker driver september 2021
1. Sticker Driver is the First Bangladeshi OOH Transit Ad Tech
Platform that connects brands with vehicles to place ads on the
go by creating extra earning opportunity for vehicles owner.
CONFIDENTIAL
4. Future Product and Solutions
On R&D
TricycleAdvertising
TruckAdvertising BusAdvertising
Product can be sold through inside Car Retail.
In This System Advertiser can do sample/Experience
Marketing & Drivers Can Earn more Extra by Selling
and Experiencing product to Passengers
Giving Access to Rideshare Driver to become
independent sale & affiliate marketer.
InCarRetail SalesAffiliate
CONFIDENTIAL
5. Future Product and Solutions
On R&D
I N T E L L E C T U A L
CONFIDENTIAL
LED BODY
LED BACKGLASS
TAXI TOPPER
6. Timing
Now or Never
Outdoor advertising market is getting big day by day. Right now, billboard
are illegal in Dhaka and that's a great chance for StickerDriver.
MarketEvolving
No tech based fully transparent OOH Transit Ad platform exist in
current market. We are the 1st Mover in Bangladesh as Ride-
share Car Advertising Medium.
OOH moving billboard have a recall rate compare to traditional TV,
Radio, Newspaper Advertising.
EffectivenessandImpressions
1stMoverAdvantage
The Traffic speed of Dhaka is less than per hour and aroung 4 Lac vehicle
moves around the city every day. This is a great way to generate impression for brand
through StickerDriver.
TrafficSpeed
CONFIDENTIAL
97%
7KM
7. Value
Addition
For the first time in Bangladesh, StickerDriver brought a totally new tech-
enabled platform for brands to advertise their product or services.
BRANDNEWPLATFORMFORBRANDSTOADVERTISETHEIRPRODUCTS
From now on, goventment can earn extra revenue as every vehicle needs
legal permissions after paying vat tax to place ads on its body.
Vehicle owners can earn from 1500 BDT to 7,000 BDT per month by
placing ads on their vehicles depending on the vehicle model, color, etc.
EXTRAEARNINGOPPORTUNITYFORVEHICLEOWNERSANDDRIVERS
NEWTAXVATEARNINGFORGOVERNMENT
StickerDriver has created more than 50+ direct and directly employments
and this number is increasing per month rapidly.
CREATINGNEWEMPLYEMENTVIASTICKERDRIVER
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1500 BDT to 7,000 BDT
8. 1.9 Billion
$1.3 Billion
1.9 Billion
$325 M
1.9 Billion
$48 M
TOTAL AVAILABLE MARKET (TAM)
SERVICEABLE AVAILABLE MARKET (SAM)
SERVICEABLE OBTAINABLE MARKET (SOM)
Size the
Market
we are targeting 15% of SAM in 3 Years
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10. Outdoor Ad Space Sales
90%
Sales Affiliate Commission
10%
01. 30% Margin: Rideshare Car Wrap Advertisement
02. 10% Margin: Sales Affiliate
03. 20% Margin: InCar Display
04. 30% Margin: LED Car Topper
05. 30% Margin: LED Billboard Cloud Operation
06. 30% Margin: Bus Advertising
We generate 90% of our revenue from outdoor Ad-space
inventory sales & 10% from sales affiliate commission
RevenuePerchantage
ProfitPercentage
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11. 2020 2021 2022 2023
10,000,000
7,500,000
5,000,000
2,500,000
0
Since the start, we've generated
Since the start, we've generated 7.4 Crore BDT
7.4 Crore BDT work
work
orders & generated
orders & generated 1.5 Crore BDT
1.5 Crore BDT revenue till now.
revenue till now.
Traction
Onboarded& CurrentlyServing
CONFIDENTIAL
14. FUTURE FUND
Area Scaling
50%
Product Launch
30%
Working Cap
10%
Become the OOH Market Leader.
Country-wide expansion.
All Vehicle Acquisition for Branding.
Launch Logistic Delivery using the vehicles.
Bring all OOH Platforms under our platform.
FuturePlans:
CONFIDENTIAL
10 CRORE
10 CRORE
15. Exit Plan or
Profit Share
Acquisition
ACQUISITION BY GIANTS LIKE UBER,
WRAPIFY OR CARVERTISE.
SharePurchasebyOther
ShareHolders
INTERNAL SHARE SALE
Dividend
TAKING PROFIT SHARE
AFTER 2-3 YEARS
NewInvestmentSeries
NEXT VC FUNDING AFTER 2
YEARS
CONFIDENTIAL