Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.
Why Video GamesRule on Marketing
Video Games Sell Like Crazy!
The Sims 2 sold20 milion copies
StarCraft sold11 milion copies
Diablo 3 sold8,8 milion copies
Whats Behind Their Success?
1 They HaveGreat Stories
Even better than Start Wars
2 TheyTrigger Emotions
Emotion...
after Emotion...
after Emotion...
after Emotion!
3 TheyEngage People
gs ... ot do p le ,n d p eo .Is ai ...
They even become Addictive
4 They are for aThight Target
Role Games...
...are for Role Players
Action Games...
...are for Action Players
Strategy Games...
...are for Strategy Players
4 Their 1 Task is to stPlease Customers
Ehi, you are the best!
One Happy Customer Bring People
One Happy Customer Buy Again
5 They have Sequel to Sell Many Timesto Same Customers
Monkey Island 1
Monkey Island 2!
Monkey Island 3!
Monkey Island 4...
Ok...Stop! Its enough...
Why sell once whenyou could sell twice?
6 They are Easy to Use
No one playa complex game
Well...almost no one!
7 For ThemDesign Matters
Which one do you prefer?
8 Creativity Gets Extra Point!
Do they look all the same?
This is different!
9 TheyBuild Anticipation
I just finished Diablo 2!
Man, you finished Diablo 2, thats great!
I feel great!
We are making Diablo 3!
Ok, Ill wait...
Diablo 3 is requiring more time than we thought...
Damn! I have to wait more.
We should complete it for the 2034
I cant resist... I want to die!
Diablo 3 its ready!
Yessss!
Recapping...
Tell Great StoriesTrigger EmotionsNarrow Targets
Satisfy Customers Make Loyal Customers Make Easy Calls to Action
Care About Design Be CreativeBuild Anticipation
Now lets go toRule on Marketing
Downloadthis Presentation
Improve the wayyou do marketing. Click to visit us:blog-growth.com
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Why Video Games Rule on Marketing
Prochain SlideShare
Chargement dans…5
×

Why Video Games Rule on Marketing

123 994 vues

Publié le

To get more cool online marketing tips: http://dotcomgains.com

Photo Credits:
23- http://www.flickr.com/photos/49462908@N00/4330238387/
31- http://www.flickr.com/photos/st3f4n/3622962352/in/photostream/
32- http://www.flickr.com/photos/83346641@N00/3848170278/
33- http://www.flickr.com/photos/49462908@N00/3834448082/
54- http://www.flickr.com/photos/kalexanderson/6196233802/in/photostream/
55- http://www.flickr.com/photos/kalexanderson/6198521812/in/photostream/
56- http://www.flickr.com/photos/kalexanderson/6191168502/in/photostream/
58 & 60- http://www.flickr.com/photos/45940879@N04/6237846841/
62- http://www.flickr.com/photos/kalexanderson/6240809713/in/photostream/
64- http://www.flickr.com/photos/kalexanderson/6314293495/in/photostream/

Disclaimer.
I don't own any of the photos in the presentation. Many of them belong to game producers, film producers and other companies.
Among these: Blizzard Entertainment, LucasArts, LEGO®, Ubisoft, Nintendo, EA Games, Rockstar North, Remedy, BioWare, Westwood Studios, Team17 Digital Ltd, Sid Meier, Rick Goodman.

Publié dans : Business
no profile picture user
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THI5 BOOKS 1NTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ACCESS WEBSITE for All Ebooks ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THI5 BOOKS 1NTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ACCESS WEBSITE for All Ebooks ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m77EgH } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m77EgH } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
Voir plus
Voir plus

Why Video Games Rule on Marketing

  1. Why Video GamesRule on Marketing
  2. Video Games Sell Like Crazy!
  3. The Sims 2 sold20 milion copies
  4. StarCraft sold11 milion copies
  5. Diablo 3 sold8,8 milion copies
  6. Whats Behind Their Success?
  7. 1 They HaveGreat Stories
  8. Even better than Start Wars
  9. 2 TheyTrigger Emotions
  10. Emotion...
  11. after Emotion...
  12. after Emotion...
  13. after Emotion!
  14. 3 TheyEngage People
  15. gs ... ot do p le ,n d p eo .Is ai m ..Eh
  16. They even become Addictive
  17. 4 They are for aThight Target
  18. Role Games...
  19. ...are for Role Players
  20. Action Games...
  21. ...are for Action Players
  22. Strategy Games...
  23. ...are for Strategy Players
  24. 4 Their 1 Task is to stPlease Customers
  25. Ehi, you are the best!
  26. One Happy Customer Bring People
  27. One Happy Customer Buy Again
  28. 5 They have Sequel to Sell Many Timesto Same Customers
  29. Monkey Island 1
  30. Monkey Island 2!
  31. Monkey Island 3!
  32. Monkey Island 4...
  33. Ok...Stop! Its enough...
  34. Why sell once whenyou could sell twice?
  35. 6 They are Easy to Use
  36. No one playa complex game
  37. Well...almost no one!
  38. 7 For ThemDesign Matters
  39. Which one do you prefer?
  40. 8 Creativity Gets Extra Point!
  41. Do they look all the same?
  42. This is different!
  43. 9 TheyBuild Anticipation
  44. I just finished Diablo 2!
  45. Man, you finished Diablo 2, thats great!
  46. I feel great!
  47. We are making Diablo 3!
  48. Ok, Ill wait...
  49. Diablo 3 is requiring more time than we thought...
  50. Damn! I have to wait more.
  51. We should complete it for the 2034
  52. I cant resist... I want to die!
  53. Diablo 3 its ready!
  54. Yessss!
  55. Recapping...
  56. Tell Great StoriesTrigger EmotionsNarrow Targets
  57. Satisfy Customers Make Loyal Customers Make Easy Calls to Action
  58. Care About Design Be CreativeBuild Anticipation
  59. Now lets go toRule on Marketing
  60. Downloadthis Presentation
  61. Improve the wayyou do marketing. Click to visit us:blog-growth.com

×