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@JasonZickler
WHAT IS BOOST?
Boost Media Entertainment is a digital marketing agency specializing in mobile applications.  Boost offers a full range of creative

abilities to provide all the services of an ad agency or PR firm, with the technical capabilities to see the project through in-

house.  Delivering your app’s complete and cohesive message through multiple channels—with zero dilution—is Boost’s true

expertise.




                                                                                                                                      boost
OVER 100 APPS AND COUNTING

      LEGAL PROFESSION   CITY GUIDES
      RADIO INDUSTRY     GAMES
      LIVE EVENTS        RESTAURANTS
      MOTOR SPORTS       FAN GUIDES




                                       boost
WHY AN APP?
HOW MUCH AND HOW FAST?
HOW DO I MAKE MONEY?
. . . . BECAUSE APPS ARE HUGE
                                                                                                               By	
  2016,	
  88%	
  of	
  all	
  local	
  
                                                                                                               online	
  adver6sing	
  will	
  be
                                                                                                               delivered	
  on	
  a	
  	
  mobile	
  
©	
  2012	
  Borrell	
  Associates	
  Inc.	
  	
  All	
  Rights	
  Reserved.




                                                                                                               device.
WHY AN APP? - GUIDES
REDUCE PRINT COSTS AND INCREASE ENGAGEMENT
WHY AN APP? - GUIDES
REDUCE PRINT COSTS AND INCREASE ENGAGEMENT
WHY AN APP? - RESTAURANTS
INCREASE CUSTOMER VISITS = SALES




                                   LOYALTY CLUBS
                                   PROMOTIONS
                                   PUSH NOTIFICATIONS
                                   RESERVATIONS
WHY AN APP? - FUN
SPONSORSHIP AND REVENUE
WHY AN APP? - COLLABORATION & SYNCING
MORE BUSINESS AND PREMIUM APPS
WHY AN APP?
HOW MUCH AND HOW FAST?
HOW DO I MAKE MONEY?
HOW MUCH? - JUST ABOUT ANY BUDGET
    IPHONE AND ANDROID ARE SEPARATE




PRODUCT EXAMPLES       3RD PARTY (API’S AND FEEDS)   FULL CUSTOM




 $1,500-7,000           7,000-25,000                  20,000 PLUS
HOW LONG? - WEEKS VS. MONTHS
IT’S ALL JUST MAN HOURS
                     ....BUT DON’T FORGET THE APPLE APPROVAL TIME




                                                               3 MO

                                   45-60
    30 DAYS

PRODUCT EXAMPLES              3RD PARTY                    FULL CUSTOM
WHY AN APP?
HOW MUCH AND HOW FAST?
HOW DO I MAKE MONEY?
MONEY? - SPONSORSHIP
SELL THE ENTIRE APP




                       boost
MONEY? - SPONSORSHIP
SELL THE PART OF THE APP
MONEY? - AD NETWORKS
SELL THE PART OF THE APP
MONEY? - PREMIUM APPS
NAME YOUR PRICE




                        $1.99
                        YOU GET $1.39




                                        boost
MONEY? - IN APP PURCHASES
ON YOUR OWN OR THROUGH ITUNES
THANK YOU !

WWW.BOOSTMEDIAENTERTAINMENT.COM 317.624.0300

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Ad Club Presentation

  • 2. WHAT IS BOOST? Boost Media Entertainment is a digital marketing agency specializing in mobile applications.  Boost offers a full range of creative abilities to provide all the services of an ad agency or PR firm, with the technical capabilities to see the project through in- house.  Delivering your app’s complete and cohesive message through multiple channels—with zero dilution—is Boost’s true expertise. boost
  • 3. OVER 100 APPS AND COUNTING LEGAL PROFESSION CITY GUIDES RADIO INDUSTRY GAMES LIVE EVENTS RESTAURANTS MOTOR SPORTS FAN GUIDES boost
  • 4. WHY AN APP? HOW MUCH AND HOW FAST? HOW DO I MAKE MONEY?
  • 5. . . . . BECAUSE APPS ARE HUGE By  2016,  88%  of  all  local   online  adver6sing  will  be delivered  on  a    mobile   ©  2012  Borrell  Associates  Inc.    All  Rights  Reserved. device.
  • 6. WHY AN APP? - GUIDES REDUCE PRINT COSTS AND INCREASE ENGAGEMENT
  • 7. WHY AN APP? - GUIDES REDUCE PRINT COSTS AND INCREASE ENGAGEMENT
  • 8. WHY AN APP? - RESTAURANTS INCREASE CUSTOMER VISITS = SALES LOYALTY CLUBS PROMOTIONS PUSH NOTIFICATIONS RESERVATIONS
  • 9. WHY AN APP? - FUN SPONSORSHIP AND REVENUE
  • 10. WHY AN APP? - COLLABORATION & SYNCING MORE BUSINESS AND PREMIUM APPS
  • 11. WHY AN APP? HOW MUCH AND HOW FAST? HOW DO I MAKE MONEY?
  • 12. HOW MUCH? - JUST ABOUT ANY BUDGET IPHONE AND ANDROID ARE SEPARATE PRODUCT EXAMPLES 3RD PARTY (API’S AND FEEDS) FULL CUSTOM $1,500-7,000 7,000-25,000 20,000 PLUS
  • 13. HOW LONG? - WEEKS VS. MONTHS IT’S ALL JUST MAN HOURS ....BUT DON’T FORGET THE APPLE APPROVAL TIME 3 MO 45-60 30 DAYS PRODUCT EXAMPLES 3RD PARTY FULL CUSTOM
  • 14. WHY AN APP? HOW MUCH AND HOW FAST? HOW DO I MAKE MONEY?
  • 15. MONEY? - SPONSORSHIP SELL THE ENTIRE APP boost
  • 16. MONEY? - SPONSORSHIP SELL THE PART OF THE APP
  • 17. MONEY? - AD NETWORKS SELL THE PART OF THE APP
  • 18. MONEY? - PREMIUM APPS NAME YOUR PRICE $1.99 YOU GET $1.39 boost
  • 19. MONEY? - IN APP PURCHASES ON YOUR OWN OR THROUGH ITUNES