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SMARTER BOLDER FASTER 
CENTURY 21 
Your Path to Opportunities 
Century21franchise.ca
The CENTURY 21 Franchise Team 
C. Brian Rushton 
Executive Vice President 
Kim Berry 
Franchise Sales Director 
Ontario 
Stephan St-Pierre 
Franchise Sales Director 
Quebec 
Kingsley Ma 
Director, Franchise Sales & Development 
National 
John S. Geha 
Senior Vice President, Strategic Growth 
National Kevin Stanley 
Franchise Sales Director 
Alberta 
www.century21franchise.ca Your Path to Opportunities Starts Here
A brand is not just a sign. 
CENTURY 21 is proven system to drive you to 
success. There is a reason our signs are around 
the world. Let us show you how we can help. 
Your Path to Opportunities Starts Here 
Century21franchise.ca
The CENTURY 21 Brand Overview 
BRAND LEGACY 
BE REOGNIZED BE CONNECTED 
The 
History of 
CENTURY 21 
Brand 
Power of 
CENTURY 21 
AIRMILES 
Easter Seals 
Business Benefits 
BE SMARTER BE BOLDER BE FASTER 
Training 
Education 
Knowledge 
Active 
Online 
Recruitment 
Industry 
Leading 
Technology 
www.century21franchise.ca Your Path to Opportunities Starts Here
Brand Legacy 
Of CENTURY 21 
SMARTER.BOLDER. FASTER. 
Century21franchise.ca
What is our BRAND? 
BRAND is 
defined as... 
ā€œHaving a customer 
pre-disposed to doing 
business with the 
BRANDED productā€ 
www.century21franchise.ca Your Path to Opportunities Starts Here
Our Brand Legacy 
www.century21franchise.ca Your Path to Opportunities Starts Here
CENTURY 21 Canada Associated Companies 
www.century21franchise.ca Your Path to Opportunities Starts Here
Around the Globe 
THROUGH THE VISION OF ONE 
brand 
THERE IS 
unity 
AMONG DIVERSITY 
SMARTER. BOLDER. FASTER. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Around the World 
Worldwide: 
more than 
7,600 
offices in 
71 
countries 
with over 
112,000 
associates 
www.century21franchise.ca Your Path to Opportunities Starts Here
Canadian Opportunities 
Canada: 
Over 
400 
offices and over 
8,800 
sales associates 
www.century21franchise.ca Your Path to Opportunities Starts Here
Endless Referral Opportunities 
There are more out of country referrals than ever before. Does your 
brand provide the opportunity to connect with investors and real 
estate representatives from other countries? 
With CENTURY 21, we can get you further. 
www.century21franchise.ca Your Path to Opportunities Starts Here
CENTURY 21 Global Website 
Ever thought about 
your listings being 
shown around the 
world? 
With CENTURY 21, 
they will be. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Be Recognized 
With the CENTURY 21 Network 
SMARTER.BOLDER. FASTER. 
Century21franchise.ca
Can your brand do this? 
Quick...Whatā€™s the first name you think of in 
real estate? 
www.century21franchise.ca Your Path to Opportunities Starts Here
Network Opportunities 
ā€¢ Canadian Conference 
ā€¢ International Convention 
ā€¢ Broker Council Meetings 
ā€¢ Annual Gala Awards Banquet 
ā€¢ Annual Chairmanā€™s Circle 
Retreat 
www.century21franchise.ca Your Path to Opportunities Starts Here
Awards and Recognition Program 
Recognizes and rewards the 
exceptional achievements ofā€¦ 
ā€¢ Producers 
ā€¢ Teams 
ā€¢ Offices 
ā€¢ Firms 
www.century21franchise.ca Your Path to Opportunities Starts Here
Name Recognition 
Advertising & Marketing 
92% Consumer Recognition 
www.century21franchise.ca Your Path to Opportunities Starts Here
Be Connected 
To The World of Opportunities 
SMARTER.BOLDER. FASTER. 
Century21franchise.ca
Social Media 
CONNECTED 
TO MORE 
www.century21franchise.ca Your Path to Opportunities Starts Here
Specialty Markets 
Branding yourself different for your special client. 
www.century21franchise.ca Your Path to Opportunities Starts Here
AIRMILESĀ® Reward Miles - A Meaningful Incentive 
Over 70% of Canadian 
Households are Collectors 
Did you know? 
ā€¢ The AIRMILES card is swiped 
1,000 times a minute, every 
minute of every day, seven days 
a week. 
ā€¢ There are more than 9 million 
active Collector accounts, 
representing approximately two-thirds 
of Canadian households 
who carry an 
AIRMILES Collector Card. 
www.century21franchise.ca Your Path to Opportunities Starts Here
CENTURY 21 Connections 
www.century21franchise.ca Your Path to Opportunities Starts Here
CENTURY 21 Business Benefits 
www.century21franchise.ca Your Path to Opportunities Starts Here
AIRMILESĀ® Sponsors includeā€¦ 
Youā€™re in good company! AIRMILESĀ® Sponsors includeā€¦ 
DID YOU KNOW? There are more than 
120 brand-name Sponsors across the country. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Global Relocation 
Get connected with Cartus to open opportunities to 
provide real estate aid to those both relocating into the 
area or moving to a different location. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Easter Seals Program 
ā€¢ Since 1979, CENTURY 21 System 
members have supported Easter 
Seals through local fundraising 
activities and volunteerism. 
ā€¢ Top 5 Canadian Fundraising Offices 
receive an annual award 
www.century21franchise.ca Your Path to Opportunities Starts Here
Be Smarter 
Training, Knowledge, and Education 
SMARTER.BOLDER. FASTER. 
Century21franchise.ca
Career Development 
Canadian Management Academy 
Implementation and Orientation 
Productivity Enhancement Process 
CREATE 21 
www.century21franchise.ca Your Path to Opportunities Starts Here
Broker Training 
Canadian 
ManagementAcademy 
The Management Academy will train and prepare you to 
operate your company in a proactive and successful 
way. Accommodation, transportation, and course is 
included with your franchise package. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Implementation and Orientation 
Live Franchise Services Representatives to get you 
started with your office with our 12 week implementation 
process and office orientation. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Productivity Enhancement Process 
(PEP) is a Coaching and Accountability program for 
Managers and their Sales Representatives, designed 
especially for those who want to improve their 
prospecting efforts. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Sales Representative Training 
A sales representative fundamentals 
program providing 24 hours of combined 
instructor led and self-paced topics providing 
a clear understanding of day-to-day functions 
and techniques necessary to be a successful 
CENTURY 21 System member. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Century21franchise.ca 
Be Bolder 
Active Recruiting with 
CENTURY 21 Careers 
SMARTER.BOLDER. FASTER.
Career Centre 
ā€¢ Online Job Board 
ā€¢ National Careers Online 
Advertising 
ā€¢ Promote Career Events 
ā€¢ Display Value Proposition 
www.century21franchise.ca Your Path to Opportunities Starts Here
Career Connect 
ā€¢ Broker and potential 
candidate meetings 
ā€¢ Personality Tests 
ā€¢ Candidate Assessment 
Reports 
ā€¢ Personality Profile 
ā€¢ Career News 
www.century21franchise.ca Your Path to Opportunities Starts Here
See Why Learning (ONT Only) 
ā€¢ Assist Potential Candidates to 
Pass OREA Exam 
ā€¢ Condensed OREA study materials 
ā€¢ Guarantees Student Success 
ā€¢ Added Brokerā€™s Value Proposition 
www.century21franchise.ca Your Path to Opportunities Starts Here
Career Module 
ā€¢ Capture Leads Directly 
ā€¢ Recruiting Page for 
Resumes 
ā€¢ Customizable Career 
Page 
www.century21franchise.ca Your Path to Opportunities Starts Here
Century21franchise.ca 
Be Faster 
A Leader in Technology 
SMARTER.BOLDER. FASTER.
Century21.ca 
www.century21franchise.ca Your Path to Opportunities Starts Here
The Power of Century21.ca 
ā€¢ More than 8,000 Brokers and 
Sales Professionals contribute to 
strong SEO 
ā€¢ Tri-lingual: 
English/French/Chinese to 
ensure authentic experience 
ā€¢ Search Listings anywhere on 
Mobile 
ā€¢ Community Profiles 
www.century21franchise.ca Your Path to Opportunities Starts Here
Your Office and Personal Website 
Fully Customizable 
Upload Your Photos Post Streaming Videos 
Viewable Listings Blogs 
Tri-lingual 
Office and Personal Information 
www.century21franchise.ca Your Path to Opportunities Starts Here
Customer Retention 
Stored customized information + Return Visits = Potential Lead 
Customer Account: save their personal 
info, properties, searches, schedule Home 
Deliveries (automated email updates), 
RSS, etc. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Your Office, Anywhere 
OnlineOffice 
COMMUNITCATION + SYNCHRONIZATION = SUCCESS 
All the tools you will need to connect with your clients at anytime and 
be successful whether you are in your office, at home, or on the road. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Client Connect 
A revolutionary CRM providing CENTURY 21 
Members the power to stay connected with 
their clients and contacts more efficiently by 
offering more timely and personalized 
communications. 
ā€¢ Contact Data Export 
ā€¢ Automatic Marketing Drip Campaigns 
ā€¢ Client History Tool 
ā€¢ Customized Communications 
www.century21franchise.ca Your Path to Opportunities Starts Here
WebMail 
CENTURY 21 Members have FREE access to their 
personal email account online anywhere or setup 
on your home/office software. 
www.century21franchise.ca Your Path to Opportunities Starts Here
Resource Centre 
ā€¢ Marketing Templates 
ā€¢ CENTURY 21 Events 
ā€¢ Connections and Benefits Programs 
ā€¢ Campus 21 Training and Education 
ā€¢ Industry News 
ā€¢ Template Presentations 
www.century21franchise.ca Your Path to Opportunities Starts Here
Century21franchise.ca 
Connect with us. 
We will help grow your business. 
SMARTER.BOLDER. FASTER.
Contact Us 
ā€¢ Kim Berry | Franchise Sales Director (Ontario) 
Email: KimBerry6568@aol.com 
Phone: 1.877.712.8484 
ā€¢ John S. Geha | Senior VP Strategic Growth (National) 
Email: john.geha@century21.ca 
Phone: 1.647.227.3281 
ā€¢ Stephane St-Pierre | Franchise Sales Director (Quebec) 
Email: stephane.stpierre@century21.ca 
Phone: 1.514.346.8983 
ā€¢ Kevin Stanley | Franchise Sales Director (Alberta) 
Email: kevin.stanley@century21.ca 
Phone: 1.855.228.7338 
ā€¢ Kingsley Ma | Director, Franchise Sales and Development (National) 
Email: kingsley.ma@century21.ca 
Phone: 1.866.317.8551 
Lawrence Li 
Franchise Sales Advisor 
Erin Westlake 
Franchise Sales Advisor 
www.century21franchise.ca Your Path to Opportunities Starts Here
Itā€™s Time to Becomeā€¦ 
www.century21franchise.ca Your Path to Opportunities Starts Here

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CENTURY 21 Canada Franchise Sales

  • 1. SMARTER BOLDER FASTER CENTURY 21 Your Path to Opportunities Century21franchise.ca
  • 2. The CENTURY 21 Franchise Team C. Brian Rushton Executive Vice President Kim Berry Franchise Sales Director Ontario Stephan St-Pierre Franchise Sales Director Quebec Kingsley Ma Director, Franchise Sales & Development National John S. Geha Senior Vice President, Strategic Growth National Kevin Stanley Franchise Sales Director Alberta www.century21franchise.ca Your Path to Opportunities Starts Here
  • 3. A brand is not just a sign. CENTURY 21 is proven system to drive you to success. There is a reason our signs are around the world. Let us show you how we can help. Your Path to Opportunities Starts Here Century21franchise.ca
  • 4. The CENTURY 21 Brand Overview BRAND LEGACY BE REOGNIZED BE CONNECTED The History of CENTURY 21 Brand Power of CENTURY 21 AIRMILES Easter Seals Business Benefits BE SMARTER BE BOLDER BE FASTER Training Education Knowledge Active Online Recruitment Industry Leading Technology www.century21franchise.ca Your Path to Opportunities Starts Here
  • 5. Brand Legacy Of CENTURY 21 SMARTER.BOLDER. FASTER. Century21franchise.ca
  • 6. What is our BRAND? BRAND is defined as... ā€œHaving a customer pre-disposed to doing business with the BRANDED productā€ www.century21franchise.ca Your Path to Opportunities Starts Here
  • 7. Our Brand Legacy www.century21franchise.ca Your Path to Opportunities Starts Here
  • 8. CENTURY 21 Canada Associated Companies www.century21franchise.ca Your Path to Opportunities Starts Here
  • 9. Around the Globe THROUGH THE VISION OF ONE brand THERE IS unity AMONG DIVERSITY SMARTER. BOLDER. FASTER. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 10. Around the World Worldwide: more than 7,600 offices in 71 countries with over 112,000 associates www.century21franchise.ca Your Path to Opportunities Starts Here
  • 11. Canadian Opportunities Canada: Over 400 offices and over 8,800 sales associates www.century21franchise.ca Your Path to Opportunities Starts Here
  • 12. Endless Referral Opportunities There are more out of country referrals than ever before. Does your brand provide the opportunity to connect with investors and real estate representatives from other countries? With CENTURY 21, we can get you further. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 13. CENTURY 21 Global Website Ever thought about your listings being shown around the world? With CENTURY 21, they will be. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 14. Be Recognized With the CENTURY 21 Network SMARTER.BOLDER. FASTER. Century21franchise.ca
  • 15. Can your brand do this? Quick...Whatā€™s the first name you think of in real estate? www.century21franchise.ca Your Path to Opportunities Starts Here
  • 16. Network Opportunities ā€¢ Canadian Conference ā€¢ International Convention ā€¢ Broker Council Meetings ā€¢ Annual Gala Awards Banquet ā€¢ Annual Chairmanā€™s Circle Retreat www.century21franchise.ca Your Path to Opportunities Starts Here
  • 17. Awards and Recognition Program Recognizes and rewards the exceptional achievements ofā€¦ ā€¢ Producers ā€¢ Teams ā€¢ Offices ā€¢ Firms www.century21franchise.ca Your Path to Opportunities Starts Here
  • 18. Name Recognition Advertising & Marketing 92% Consumer Recognition www.century21franchise.ca Your Path to Opportunities Starts Here
  • 19. Be Connected To The World of Opportunities SMARTER.BOLDER. FASTER. Century21franchise.ca
  • 20. Social Media CONNECTED TO MORE www.century21franchise.ca Your Path to Opportunities Starts Here
  • 21. Specialty Markets Branding yourself different for your special client. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 22. AIRMILESĀ® Reward Miles - A Meaningful Incentive Over 70% of Canadian Households are Collectors Did you know? ā€¢ The AIRMILES card is swiped 1,000 times a minute, every minute of every day, seven days a week. ā€¢ There are more than 9 million active Collector accounts, representing approximately two-thirds of Canadian households who carry an AIRMILES Collector Card. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 23. CENTURY 21 Connections www.century21franchise.ca Your Path to Opportunities Starts Here
  • 24. CENTURY 21 Business Benefits www.century21franchise.ca Your Path to Opportunities Starts Here
  • 25. AIRMILESĀ® Sponsors includeā€¦ Youā€™re in good company! AIRMILESĀ® Sponsors includeā€¦ DID YOU KNOW? There are more than 120 brand-name Sponsors across the country. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 26. Global Relocation Get connected with Cartus to open opportunities to provide real estate aid to those both relocating into the area or moving to a different location. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 27. Easter Seals Program ā€¢ Since 1979, CENTURY 21 System members have supported Easter Seals through local fundraising activities and volunteerism. ā€¢ Top 5 Canadian Fundraising Offices receive an annual award www.century21franchise.ca Your Path to Opportunities Starts Here
  • 28. Be Smarter Training, Knowledge, and Education SMARTER.BOLDER. FASTER. Century21franchise.ca
  • 29. Career Development Canadian Management Academy Implementation and Orientation Productivity Enhancement Process CREATE 21 www.century21franchise.ca Your Path to Opportunities Starts Here
  • 30. Broker Training Canadian ManagementAcademy The Management Academy will train and prepare you to operate your company in a proactive and successful way. Accommodation, transportation, and course is included with your franchise package. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 31. Implementation and Orientation Live Franchise Services Representatives to get you started with your office with our 12 week implementation process and office orientation. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 32. Productivity Enhancement Process (PEP) is a Coaching and Accountability program for Managers and their Sales Representatives, designed especially for those who want to improve their prospecting efforts. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 33. Sales Representative Training A sales representative fundamentals program providing 24 hours of combined instructor led and self-paced topics providing a clear understanding of day-to-day functions and techniques necessary to be a successful CENTURY 21 System member. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 34. Century21franchise.ca Be Bolder Active Recruiting with CENTURY 21 Careers SMARTER.BOLDER. FASTER.
  • 35. Career Centre ā€¢ Online Job Board ā€¢ National Careers Online Advertising ā€¢ Promote Career Events ā€¢ Display Value Proposition www.century21franchise.ca Your Path to Opportunities Starts Here
  • 36. Career Connect ā€¢ Broker and potential candidate meetings ā€¢ Personality Tests ā€¢ Candidate Assessment Reports ā€¢ Personality Profile ā€¢ Career News www.century21franchise.ca Your Path to Opportunities Starts Here
  • 37. See Why Learning (ONT Only) ā€¢ Assist Potential Candidates to Pass OREA Exam ā€¢ Condensed OREA study materials ā€¢ Guarantees Student Success ā€¢ Added Brokerā€™s Value Proposition www.century21franchise.ca Your Path to Opportunities Starts Here
  • 38. Career Module ā€¢ Capture Leads Directly ā€¢ Recruiting Page for Resumes ā€¢ Customizable Career Page www.century21franchise.ca Your Path to Opportunities Starts Here
  • 39. Century21franchise.ca Be Faster A Leader in Technology SMARTER.BOLDER. FASTER.
  • 40. Century21.ca www.century21franchise.ca Your Path to Opportunities Starts Here
  • 41. The Power of Century21.ca ā€¢ More than 8,000 Brokers and Sales Professionals contribute to strong SEO ā€¢ Tri-lingual: English/French/Chinese to ensure authentic experience ā€¢ Search Listings anywhere on Mobile ā€¢ Community Profiles www.century21franchise.ca Your Path to Opportunities Starts Here
  • 42. Your Office and Personal Website Fully Customizable Upload Your Photos Post Streaming Videos Viewable Listings Blogs Tri-lingual Office and Personal Information www.century21franchise.ca Your Path to Opportunities Starts Here
  • 43. Customer Retention Stored customized information + Return Visits = Potential Lead Customer Account: save their personal info, properties, searches, schedule Home Deliveries (automated email updates), RSS, etc. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 44. Your Office, Anywhere OnlineOffice COMMUNITCATION + SYNCHRONIZATION = SUCCESS All the tools you will need to connect with your clients at anytime and be successful whether you are in your office, at home, or on the road. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 45. Client Connect A revolutionary CRM providing CENTURY 21 Members the power to stay connected with their clients and contacts more efficiently by offering more timely and personalized communications. ā€¢ Contact Data Export ā€¢ Automatic Marketing Drip Campaigns ā€¢ Client History Tool ā€¢ Customized Communications www.century21franchise.ca Your Path to Opportunities Starts Here
  • 46. WebMail CENTURY 21 Members have FREE access to their personal email account online anywhere or setup on your home/office software. www.century21franchise.ca Your Path to Opportunities Starts Here
  • 47. Resource Centre ā€¢ Marketing Templates ā€¢ CENTURY 21 Events ā€¢ Connections and Benefits Programs ā€¢ Campus 21 Training and Education ā€¢ Industry News ā€¢ Template Presentations www.century21franchise.ca Your Path to Opportunities Starts Here
  • 48. Century21franchise.ca Connect with us. We will help grow your business. SMARTER.BOLDER. FASTER.
  • 49. Contact Us ā€¢ Kim Berry | Franchise Sales Director (Ontario) Email: KimBerry6568@aol.com Phone: 1.877.712.8484 ā€¢ John S. Geha | Senior VP Strategic Growth (National) Email: john.geha@century21.ca Phone: 1.647.227.3281 ā€¢ Stephane St-Pierre | Franchise Sales Director (Quebec) Email: stephane.stpierre@century21.ca Phone: 1.514.346.8983 ā€¢ Kevin Stanley | Franchise Sales Director (Alberta) Email: kevin.stanley@century21.ca Phone: 1.855.228.7338 ā€¢ Kingsley Ma | Director, Franchise Sales and Development (National) Email: kingsley.ma@century21.ca Phone: 1.866.317.8551 Lawrence Li Franchise Sales Advisor Erin Westlake Franchise Sales Advisor www.century21franchise.ca Your Path to Opportunities Starts Here
  • 50. Itā€™s Time to Becomeā€¦ www.century21franchise.ca Your Path to Opportunities Starts Here